Michaela Lyons Email & Phone Number

Bend, Oregon, United States

Increased brand engagement by across Instagram and TikTok through strategic content creation, utilizing SEO, storytelling, and digital marketing techniques to promote sustainable living practices.Collaborated with over 50 eco-friendly brands, including Mustela and Bite, producing user-generated content (UGC) that drove a 30% increase in social media.

Boosted Engagement by 60%: Created and managed compelling, authentic content for sustainable brands such as Bite, Blueland, Mustela, Burrow, and Cloud Paper. Achieved an increase in engagement across social media platforms by leveraging visually appealing graphics and storytelling techniques.Enhanced Brand Visibility: Negotiated contracts and collaborated.

New York City Metropolitan Area

Designed over 70 original soft home goods collections for prestigious brands like DKNY, Calvin Klein, and Tommy Hilfiger, aligning with both full-price and off-price market trends, increasing product line diversity by 20%.Collaborated with Senior Design Director to curate seasonal color palettes and prints, resulting in a 15% increase in market alignment.

New York, New York

Created 40+ original prints and graphics per quarter for Joe Fresh’s women’s and men’s sleepwear collections, enhancing product variety and aligning with customer preferences, resulting in a 35% sales increase.Led the design process for women’s sleepwear, from concept development to factory-ready artwork and PLM, ensuring seamless production and timely.

New York, New York

Supported the CAD/Color team in creating intricate textile patterns and conducting comprehensive trend research. Contributed to the development of innovative designs for prestigious international apparel brands.Designed original prints, graphics, and illustrations for all Kate Spade categories, including ready-to-wear, accessories, footwear, and home.

Greater New York City Area

Assisted designers in recoloring, redesigning, and creating repeats for prints in the home and intimates divisions of Tommy Hilfiger. Contributed to the successful launch of seasonal collections, resulting in a 20% increase in print variety.Conducted thorough design concept and trend research for upcoming print and color direction, providing valuable.

Greater New York City Area

Assisted the design team in creating original artwork for bedding and bath across multiple brands, including Tommy Hilfiger, Dwell Studio, BCBGeneration, and Jones New York. Played a key role in developing designs that enhanced the visual appeal of home collections.Created simple vector sketches, patterns, and prints in full repeats with multiple.

Greater New York City Area

Attended daily print and embellishment meetings with designers across New York City, contributing to successful cross-collaboration and timely completion of design projects. Conducted comprehensive trend research and managed the recoloring, cutting, mounting, and organizing of print collections. Improved print collection organization, resulting in a 30%.

Greater New York City Area

Enhanced Sales Performance: Represented Cinzia Rocca's brand at major retail locations, including Bergdorf Goodman, Saks Fifth Avenue, Bloomingdale's, Lord & Taylor, and Macy's during the busy holiday season. Contributed to a 25% increase in sales through effective brand representation and strategic product placements.Streamlined Reporting: Successfully.

Bachelor Of Fine Arts - Bfa, Textile And Surface Design

Associate Of Arts And Sciences - Aas, Fine And Studio Arts