Fügetechnik, Wärmebehandlung, Mechanische Bearbeitung, Oberflächenbearbeitung, Reinraummontage, Qualitätssicherung für Vakuumtechnik, Instrumentation, Medizintechnik, Luft-und Raumfahrt, High-tech Industrie

Developing authentic, relevant, differentiated, brand consistent and strategy aligned product communication for 360 integragtion.Brand and product content creation.Concept, planning, steering the development and direct implementation of creative market launch communication campaigns.Heavy-ups with chosen markets.Brand awareness: impact, differentiation and consistency of brand visual language.Planning, budget management and on-time delivery of the integrated campaign. Strategy development, project lead, steering of external partners.Responsible for communication of product launches as follows:- CL Pocket: (2012)- SLC: (2013)- PA-i5 iPhone 5 Adapter for digiscoping (2014)- CL Companion Africa Edition: (2014)- CL Companion Polaris Edition: (2015)- The New EL Range (2015)https://www.youtube.com/watch?v=kRWiX-grfJo&sns=em- Z8i (2016)https://www.youtube.com/watch?v=mLjdcsRSDHo&sns=em- dS (2017)https://www.youtube.com/watch?v=oGcAqXMRios&sns=em- CL Pocket Mountain (2017)

Building up an international Campaigns Unit, development and implementation of the world wide umbrella campaign ‚Moments Make Families’. Development of world wide campaign concepts. Brand relaunch. Steering strategical direction of the campaigns unit, ensuring implementation of campaigns in local offices through delivery of campaign toolkits and implementation support and yearly evaluation phases to optimize impact. Maintain a strong relationship with global and local managers to optimize executions and increase efficiency. Supporting corporate partnerships through customized approaches, consulting and training of member associations world wide in the field of integrated communication and campaign implementation. Design of new intranet portal on share point server. Managing events up to 600 pax. Project management in multi-national teams. Recruitment and leadership of Internees. Design of a new visual identity. Steering of external communication and PR agencies. Design of communication measures of all kinds, content development, developing campaign prepositions and relevant brand and strategy aligned key messages, setting up an integrated strategic campaigns plan. Responsible for project budgets.

Design and creation of content for school books in the field of maths and languages (Playway to English, Lilo’s Lesewelt.. ), Layout and design of print and digital products for music pedagogical content, interactive learning software, redesign of the website, organisation and managing of photoshootings

Creative development of corporate design, campaigns and print publications for diverse consumer brands, implementation of tailor made cartographic products for clients. Overseeing implementation of creative design.

Illustrative product design and further development of the product portfolio.Market analysis and quality controll of production, responsible for the online portal for wholesale clients and interest groups, utilisation of all relevant communication channels on- and offline for product promotion and merchandising of the entire product portfolio, active placement of relevant press releases to the press, concept and development of catealogues and a streamed and coordinated promotion for all members of the fair trade federation.

Design and Implementation of client specific web solutions, webdesign and implementation, carrying out of communication measures in new media channels, expansion of the agency in the area of print media for offering integrated marketing communications solutions, aquisition of new customers from Europe, LAAM and USA, SEO, consultancy of clients to their brand visualisation, logo design, creation of claims and relevant messaging.

Design and Layout of the entire product portfolio, further developement of the picture language, managing external photographers and authors, organisation of photoshootings, image desk and image database, maintain and relaunch corporate identity, visualisation of the first digital map software for outdoor enthusiasts, promotion and introduction of this product to the active target group, close collaboration with sales and distribution department, realisation of a high profile shop in shop concept, supporting B2B cooperations through persuasive and aligned communication measurements, coordination of advertisement with partners and publishing partners, creating commercial texts and claims, realisation of communication materials to transmit cartographic know how, redesign of the website, cartography, print portfolio creation and maintainance, landscape photography to be used in communication on- and offline.