• Engaged with audiences across all social media platforms. • Created a social media content strategy and content calendar to align with business objectives.• Designed and delivered creative and engaging social media strategies.• Created original and engaging multimedia content across multiple social platforms.

• Created social media campaigns to generate leads, sales, and followers.• Ensured brand consistency on social media by understanding the target market. • Provided training to my team on social media implementation and on the best practices and strategies to use.• Created Tiktoks to produce greater traction and to build brand awareness. • Collected customer data and analysed interactions and visits which improved future marketing strategies and campaigns.• Researched and monitored activity on companies’ competitors.• Responsible for email marketing and handled all the social media accounts.

• Engaged and built audiences across Facebook, Instagram and TikTok.• Scheduled and monitored content across all platforms to promote brand awareness and lead generation. A video reached 2.5 million views.• Monitored, tracked, analysed, and reported on performance on social media platform.• Measured and reported performance of campaigns across all social media platforms and assess against goals (ROI and KPIs).

• Ensured social media strategies are on brand and communicated across clients profile.• Planned and executed organic social media campaigns and schedules for clients. Managed the day-to-day handling of all social media channels such as Facebook, Instagram, LinkedIn, Twitter and TikTok, adapting content to suit different channels and audiences.• Identified trends and insights, and optimised content.

Shirley Parsons are global leaders in HSEQ recruitment, search, and staffing services. We are an ever-growing global HSEQ talent network built on long-term relationships, industry knowledge, and geographic expansion We act as career agents to HSEQ professionals and partners to organisations looking to attract the best HSEQ talent. Together, we can help create sustainable prosperity through business improvement, safer work environments, and enhanced wellbeing.