Michaela Drapes

Michaela Drapes Email and Phone Number

Director of Customer Success and Delivery @ easy-connect
London, GB
Michaela Drapes's Location
London, England, United Kingdom, United Kingdom
Michaela Drapes's Contact Details

Michaela Drapes work email

Michaela Drapes personal email

About Michaela Drapes

Extensive experience in digital content management, social media, digital marketing, and e-mail marketing in the arts, consumer e-commerce, business services and career/business information industries.Specialties: Content management strategy, digital content strategy, management of large b2b and consumer web sites, graphic design, digital marketing strategy, digital advertising, social media strategy and audience development for businesses and brands, email marketing, blogging, copy editing, content editing, copy writing, digital and print editorial workflows, supervising writing staff (freelancers, editorial assistants, and temp workers)

Michaela Drapes's Current Company Details
easy-connect

Easy-Connect

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Director of Customer Success and Delivery
London, GB
Website:
easy-connect.io
Employees:
25
Michaela Drapes Work Experience Details
  • Easy-Connect
    Director Of Customer Success And Delivery
    Easy-Connect
    London, Gb
  • Made Media
    Director Of Strategy And Consulting
    Made Media Jun 2024 - Present
    Birmingham, England, Gb
  • Made Media
    Head Of Strategy
    Made Media Aug 2021 - Jun 2024
    Birmingham, England, Gb
  • New York City Ballet
    Director, Digital Content And Development
    New York City Ballet Sep 2015 - Aug 2021
    New York, New York, Us
    Supervised team of three: Digital Editorial Manager, Digital Projects Manager, and Coordinator, Social Media, ensuring all digital content (long-form editorial, social media, website content) and digital development (website improvements and enhancements) goals were achieved.I was responsible for:- all aspects of the New York City Ballet e-commerce experience to facilitate ticket sales for 112 repertory and 50 Nutcracker performances annually, special event/gala ticketing, and donations via nycballet.com. - NYCB's social media presence (@nycballet), consistently growing follower counts on Facebook, Twitter, Instagram and YouTube. Developed vision and strategy for Instagram from the ground up to nearly 500K followers. - cross-departmental email strategy, balancing the needs of marketing and patron communications. Additionally, in this role I:- collaborated with senior members of the marketing team to conceive and execute the creation of the Ballet’s annual season marketing campaign, ensuring consistency across print, digital, and OOH outlets.- provided consultative insight to other marketing directors for all digital advertising (retargeting, display, social) efforts for both patron acquisition and retention.- collaborated with Director of IT and Box Office Treasurers to build annual repertory and Nutcracker performance periods in Tessitura and on nycballet.com.- managed testing and deployment of all major code updates to nycballet.com for season on-sales.-worked closely with development, special events, corporate relations, and education departments to ensure all digital requirements for fundraising, event promotion, corporate sponsorships and public programs are met.- supervised in-theater and Lincoln Center campus digital signage, and the davidhkochtheater.com website for all off-season rentals.- managed the annual Company headshot photo shoot.
  • New York City Ballet
    Producer, Digital + Web
    New York City Ballet Sep 2012 - Aug 2015
    New York, New York, Us
    Worked with departments across New York City Ballet to keep website content fresh and updated. Developed protocols and templates for company-wide email marketing strategy. Collaborated with IT department to maintain integrity of website data in Tessitura CRM database. Managed relationship with technology vendor that added new features and maintained the quality of nycballet.com.
  • The Rich Girls Are Weeping
    Founder And Editor In Chief
    The Rich Girls Are Weeping Dec 2005 - Sep 2012
    This personal project is currently on hiatus.From July 2007 - September 2012, a blog focusing on fashion, music and ideas at www.therichgirlsareweeping.comFrom December 2005 - July 2007, a music blog featuring semi-daily content at therichgirlsareweeping.blogspot.comDJ residencies: 1st and 3rd Wednesdays at the Chain Drive, Austin TX (July-October 2006); Neon Lights NYC, spring/summer 2007, BrooklynBased.com's Cocktail Club, Fall 2007Successful booking and promotion of I'm Totally Blogging This When I Get Home party at SXSW 2006, featuring Charles Bissell (The Wrens), The Hourly Radio, and Pompeii. Estimated attendance 350-400. Co-Sponsors: depravedfangirls.org, seeyouinthepit.com, and sxswbaby.com.
  • Archetypes, Inc.
    Content Management Systems Lead
    Archetypes, Inc. Apr 2012 - Jul 2012
    Developed and executed digital content management strategy for a small startup firm, implementing editorial and e-commerce initiatives for private beta site launch in June 2012.
  • Booz & Company.
    Web Producer And Managing Editor, Booz.Com
    Booz & Company. Oct 2009 - Apr 2012
    Responsible for overseeing content updates on the booz.com global web site and 20 international practice sites to ensure the firm's web presence was accurate and comprehensive, and effectively represented the Booz & Co. brand to external audiences. Monitored social media presence for the Booz & Co. brand.
  • Kindling & Tinder
    Partner
    Kindling & Tinder Mar 2007 - Mar 2012
    We design gentlemen's luxury knitwear for despicable and attenuated downtown types in luxe and exotic fibers. You're wearing a vintage or pricey bespoke suit -- why are you still wearing an acrylic scarf you bought on Canal? Patterns available for purchase on Patternfish and Ravelry. Bespoke commissions on request.
  • Vault, Inc.
    Senior Editor
    Vault, Inc. Jan 2007 - Jan 2009
    Editor for 18 Vault industry employer guides, including Top Health Care Employers, Top Biotechnology and Pharmaceutical Employers and Top 50 Consumer Products Employers.
  • Hoover'S Inc.
    Search Editor
    Hoover'S Inc. Mar 2006 - Dec 2006
    Jacksonville, Fl, Us
    Maintained the executive listing and contact information for several hundred companies in the healthcare and insurance industries. Contributor to the Hoover's business information blog, Bizmology.
  • Hoover'S Inc.
    Family Tree Editor
    Hoover'S Inc. Jan 2005 - Mar 2006
    Jacksonville, Fl, Us
    Maintained the text section of several hundred of the top companies covered by Hoover's in the pharmaceutical and biotech industries.
  • Hoover'S Inc.
    Editor, Finance And Healthcare
    Hoover'S Inc. Jun 2002 - Jan 2005
    Jacksonville, Fl, Us
    Maintainted the text portion of several hundred Hoover's records in the real estate, and later private equity and venture capital sectors.
  • Hoover'S Inc.
    Assistant Senior Editor, Energy And Utilites
    Hoover'S Inc. Jun 2001 - Jun 2002
    Jacksonville, Fl, Us
    Helped lead team of 13 writers and editorial assistants who covered oil, utilities, telecommunications, transportation, and security companies. Coordinated training and production for team. Assisted senior editor in developing and monitoring work of team members.
  • Hoover'S Inc.
    Assistant Editor, Energy And Utilities
    Hoover'S Inc. May 2000 - Jun 2001
    Jacksonville, Fl, Us
    Responsible for leading group of editorial assistants and coordinating their work with that of writers on team. Also responsible for editing work of writers and creating content, such as Company of the Day features on www.hoovers.com
  • Hoover'S Inc.
    Editorial Assistant, Energy And Utilities
    Hoover'S Inc. Oct 1999 - May 2000
    Jacksonville, Fl, Us
  • Harry Ransom Center
    Internet Content Designer
    Harry Ransom Center Sep 1996 - May 1997
    Worked closely with public relations officer to establish and maintain research library's Internet presenceCreated Web site copy and graphic identity

Michaela Drapes Skills

Blogging Copywriting Content Management Editing Editorial Social Media Copy Editing Writing Web Content Content Strategy New Media Social Networking Digital Marketing Content Development Proofreading Digital Strategy Digital Media Journalism Graphic Design Creative Writing Publishing Media Relations Ap Style Strategic Communications Cms Newsletters Music Criticism Web Content Writing

Michaela Drapes Education Details

  • Maastricht University And Royal Academy
    Maastricht University And Royal Academy
    Executive Masters In Cultural Leadership
  • The University Of Texas At Austin
    The University Of Texas At Austin
    Radio-Television-Film
  • The University Of Texas At Austin
    The University Of Texas At Austin
    English Language And Literature/Letters

Frequently Asked Questions about Michaela Drapes

What company does Michaela Drapes work for?

Michaela Drapes works for Easy-Connect

What is Michaela Drapes's role at the current company?

Michaela Drapes's current role is Director of Customer Success and Delivery.

What is Michaela Drapes's email address?

Michaela Drapes's email address is md****@****let.com

What schools did Michaela Drapes attend?

Michaela Drapes attended Maastricht University And Royal Academy, The University Of Texas At Austin, The University Of Texas At Austin.

What skills is Michaela Drapes known for?

Michaela Drapes has skills like Blogging, Copywriting, Content Management, Editing, Editorial, Social Media, Copy Editing, Writing, Web Content, Content Strategy, New Media, Social Networking.

Who are Michaela Drapes's colleagues?

Michaela Drapes's colleagues are Sophie Garzon-Lapierre, Anna Eisl, Abdelghani Lamri.

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