Michaela Gianotti Boyle Email & Phone Number

Greater Seattle Area

Greater Seattle Area

Greater Seattle Area

At Arivale, I wore many hats, but spent most of my time managing our content and copy strategy—collaborating with geneticists, nutritionists, and clinicians to produce high-quality, approachable wellness content across many mediums including blog content, email nurture streams, print materials, digital advertising, and web copy. In 2017, I owned the content and messaging strategy for a full website and product redesign. I collaborated with our CEO to craft Arivale's story and voice; developed sitemap and wrote all copy; and produced a new style guide to align all internal and external messaging cross-departmentally.Arivale is a revolutionary new wellness company that combines cutting-edge science, personalized data, and tailored coaching to help clients optimize wellness.

Greater Seattle Area

At Koru, my title was more like swiss army knife. I jumped in wherever needed, with my primary focus and passion being our brand voice. I owned and developed all web, product, and social copy, and I helped develop our brand identity guide. In early 2015, I spearheaded a redesign of our entire website experience, which resulted in a 21% decrease in our bounce rate and a 24% increase of time spent on the site in 2015. During my time at Koru, I also developed a comprehensive content strategy to help us reach and acquire new customers. I created, edited, and managed our company blog and oversaw the promotion of our content through email marketing and social media. Our most recent quarter saw a 97% increase in readership.Koru gives college graduates the relevant skills, hands-on experience, and connections needed to land great jobs at great companies. We partner with high-growth startups and established tech companies including LinkedIn, Facebook, Airbnb, POSSIBLE, HubSpot, and REI.

Greater Seattle Area

I curated content for msnNOW's College section, covered trending news stories pertinent to college-age students, pitched and created original features, and developed strategies to recruit younger readers to MSN. One of my stories (attached below) got over 60,000 Facebook shares in its first week.msnNOW.com covered trending news with a fun, often irreverent twist.

Greater Seattle Area

I helped plan and facilitate all of 826 programs including after-school tutoring, in-school writing workshops, writing field-trips, and publishing projects. I edited and developed students' writing pieces for publication and mastered the art of 30-minute InDesign formatting and chapbook assembly. I also helped increase 826’s reach by visiting high schools to promote college essay writing marathons, contacting school administrators, and cold-calling parents in their database. 826 Seattle (Now the Bureau of Fearless Ideas) is a non-profit writing center / space travel store for children in the greater Seattle area.

Walla Walla, Wa

I was selected into competitive tutoring program to help peers with composition, grammar, and style on academic papers and provide competent writing assistance to students in the humanities, sciences, and social sciences.

Lake Hughes, California

I planned and implemented each session's all-camp activities and directed responsibilities to a team of staff and weekly volunteers. The Painted Turtle is a year-round Serious Fun camp for children and teens with chronic and life-threatening medical conditions.

Bachelor Of Arts (B.A.), English, Creative Writing

Unofficial theater major and three-time winner of the Student One-Act Play Writing Contest.

French Studies, French Theater

I spent a semester living and studying in Paris. I stayed with a host family, enrolled in classes only taught in French, and mastered.

Education record

Championed the thespians, planned assemblies on student council, convinced the school to buy the National Honors Society matching sweater.