Michaelah Reynolds Email & Phone Number

- Develop and implement comprehensive marketing strategies that support Acceptd's revenue goals and objectives- Manage the planning, execution, and tracking of all marketing campaigns and initiatives, ensuring they are completed on time and with the highest quality- Lead and mentor a team of Marketing Services Specialists by providing guidance, feedback, and support to help them achieve their goals- Work closely with other departments such as Sales, Product, Account Relations, Marketing, and Support to ensure alignment of overall business strategy- Utilize analytics tools to track and analyze the performance of marketing initiatives / provide regular reports and insights to the leadership team- Stay updated on industry trends and market conditions, conducting market research to identify opportunities and threats

Performance-driven and motivated photographer with over 5 years of experience across the entertainment industry. A knowledgable professional with a focus in dance, theatre, concert, and portrait photography.

New York, United States

- Own lead generation and nurture communication campaigns with cross-functional stakeholders for branded, music led curated travel experiences with P&Ls over $15M.- Optimize go-to-market strategy and execution for over 75+ live event partners, generating 63% of yearly Pollen revenue.- Analyze customer personas and develop A/B tests to increase customer lifetime value through retention, loyalty, and conversion. - Report on campaign performance to analyze customer behavior and buyer journeys - Collaborate with key stakeholders to manage brand and partner voice

- Establish and manage marketing campaigns for touring Broadway productions including the development of advertising materials, budgets & timelines and publicity strategy. Productions include: Diana: A New Musical, Anastasia, The Band’s Visit, Jesus Christ Superstar, and An Officer and A Gentleman- Coordinate national, regional and local publicity for Broadway productions and other live entertainment projects in partnership with publicity partners around North America- Collaborate with marketing and publicity directors across the country to operationally implement clients' marketing and commercial strategies.- Utilize InDesign and Photoshop as tools for creating and maintaining client marketing and advertising assets

- Served as Videographer and Photographer for ​An Officer and A Gentleman​ Workshop in Nov. 2020- Shot for the Walton Arts Center (WAC) and Arkansas Music Pavilion (AMP) as House Photographer- Work has been featured in Playbill, BroadwayWorld, and in campaigns for The Ensemblist, WAC & AMP- Gained knowledge of CaptureOne, Nikon and Canon DSLR cameras- Studied Photography at Richmond University in London

- Monitor and create Marketing Plans for events and shows at WAC- Skills in Tessitura, Microsoft Excel, and Microsoft Office- Knowledge in marketing ads for social media platforms, such as Facebook and Spotify- Complete day-to-day tasks for Marketing and Communications Department- Organize and put on a bi-yearly student event to increase young adult ticket sales

Fayetteville, Arkansas Area

- Instruct Public Speaking courses with 19 students per course- Create assignments and lectures specific to the course- Conduct research for Communications department- Teaching Assistant for 5 classes with 200 students each

Master Of Arts - Ma, Communications

Bachelor Of Arts - Ba, Communications