Michael Peck work email
- Valid
- Valid
Michael Peck personal email
- Valid
- Valid
Every organization has a story to tell—one that connects with audiences and achieves business objectives. And that’s where I come in, building compelling narratives that drive engagement and elevate brands.With extensive expertise in content marketing, I specialize in SEO optimization, lead-generation content, social media management, and strategic content planning. My background spans technology, finance, education, entertainment, and ecommerce, where I've consistently utilized my analytical, technical, and communication skills to align content strategies with brand goals. Proficient in a range of CMS platforms, Moz, Photoshop, Dreamweaver, Asana, and more, I bring a unique blend of creativity and analytical prowess to bear on the challenge at hand.I take pride in my accomplishments, whether it's driving a 73% annual traffic increase for a top business school's thought leadership section, helping Salesforce outrank its number one competitor for multiple high-volume keywords, creating and running a 6,000-player social media holiday game for charity, or writing award-winning fiction. My leadership in content marketing and social media initiatives has consistently exceeded performance benchmarks and reduced costs, demonstrating my ability to deliver tangible results.I help organizations redefine their content strategies and realize their marketing objectives, from enhancing brand presence to driving engagement. Let's connect to explore how my experience in content and strategic storytelling can benefit your organization and bring your vision to life.Writing and editing samples: https://michaelpeck.work
-
Seo EditorRampChicago, Il, Us -
Executive EditorSkyword Dec 2023 - Dec 2024Boston, Ma, Us· Collaborated on content creation, process, optimization, editing, and approval for Salesforce, a cloud-based firm and the largest enterprise software company in the world.· Specialized in the Sales, Commerce, Service, and Brand clouds, helping Salesforce understand and set content goals and guidelines f0r purposeful, subject-matter–driven storytelling and search intent.· Worked with SEO-strategy teams, editors, external writers, and client to translate content briefs into content that outranked Salesforce’s number-one competitor for multiple high-volume keywords. -
Content Marketing & Social Media ConsultantGalvanize Inc Sep 2022 - Dec 2023Boulder, Colorado, Us• Advise on content, SEO, and more for a technology-education industry leader that offers training to aspiring software engineers, U.S. military personnel, and the Department of Defense.• Provide writing, editing, and social-media services, including strategy and execution. -
Director Of Content Marketing, Morningstar Investment ManagementMorningstar Sep 2021 - Jul 2022Chicago, Il, Us• Collaborated with marketing, design, investment, research, and product colleagues to plan and develop site content in support of campaigns and programs.• Created content for a variety of audiences, including advisors and their clients and prospects.• Served as key generator of topics and ideas to increase engagement with content and website.• Developed and updated content calendar to align with short- and long-term marketing objectives. -
Associate Director Of Content Marketing, Executive EducationNorthwestern University - Kellogg School Of Management Feb 2020 - Sep 2021Evanston, Illinois, Us• Managed content-marketing, social-media, thought-leadership, and copywriting efforts for top-five–ranked business school’s Executive Education department at leading research university.• Created thought-leadership section on Executive Education website that showcases faculty research, insights, and webinars; served as section manager and lead writer. Traffic to section increased 73 percent year over year from fiscal 2020 to 2021.• Collaborated with faculty to choose topics for articles and other content to drive channel-marketing efforts, including email, organic social media, and organic-search (SEO) traffic.• Oversaw efforts that increased SEO visits to thought-leadership section 144 percent year over year.• Created targeted subsection in thought-leadership area focusing on crisis management during and after pandemic, working with other departments to help coordinate creation of two dozen webinars that fueled fivefold increase in traffic the year they were posted.• Served as team lead for marketing copy, ensuring messaging standards across all platforms, including website, brochures, and promotional emails. Oversaw copy creation as well as editorial review of agency- and internally written materials for adherence to brand standards and SEO principles.• Managed and executed data-driven paid-social efforts on LinkedIn—meeting, exceeding, and even doubling performance benchmarks; lowered cost per lead by 65 percent; coordinated with LinkedIn representatives and internal data team to ensure leads were tracked and attributed. -
Assistant Director Of Content Marketing, Executive EducationNorthwestern University - Kellogg School Of Management Mar 2017 - Jan 2020Evanston, Illinois, Us -
Content Strategist, Executive EducationNorthwestern University - Kellogg School Of Management Apr 2013 - Feb 2017Evanston, Illinois, Us -
Seo Content AnalystOrbitz Worldwide Feb 2012 - Feb 2013• Oversaw global SEO-content efforts for worldwide online travel agency with more than $750 million in average annual net revenue.• Managed budget of approximately $360,000 across global websites, including Orbitz, Cheaptickets, and Ebookers sites in the UK, France, Germany, Switzerland, and smaller European markets.• Directed content-targeting and commissioning efforts, identifying key opportunities for SEO-content growth across flight, hotel, and vacation verticals.• Managed global strategy for SEO content, working with vendors, internal resources, and SEO-team leadership to implement proactive- and reactive-content plans across all worldwide points-of-sale.• Established and iterated content workflows with vendors, freelancers, and operational team to deliver and publish scalable content, improving and streamlining processes to meet and exceed SEO goals.• Collaborated with internal technical resources to improve content-management system, addressing issues as they arose and helping to develop product roadmap.
-
Content EditorOrbitz Worldwide Oct 2010 - Jan 2012• Created and executed strategy to improve Orbitz blog traffic by focusing on SEO-targeted landing pages, resulting in tripling of blog search traffic and near-tripling of overall traffic year over year.• Oversaw initiative to create, publish, and maintain hotel content, establishing workflows for internal writing and project management and supervising three full-time contract editors and approximately 30 freelance writers. Project yielded 1,000 hotel descriptions per month.• Led team efforts to create and manage hotel-content maintenance, documenting requirements and helping to create process for market managers to request updates to approximately 10,000 hotels.
-
Manager, Online Content & Social MediaCollections Etc. Jul 2009 - Oct 2010Elk Grove Village, Il, Us• Managed content, design, merchandising, and social-media team for e-commerce website generating up to $70 million in annual sales and logging more than 1 million visits monthly.• Created and edited content and marketing blog that received as many as 1,300 views daily and generated an average of 25,000 impressions per post on the company’s Facebook page.• Launched and managed SEO initiative that doubled new-visitor traffic to site. -
Managing Editor, OnlineRand Mcnally May 2008 - Jun 2009Chicago, Illinois, Us• Managed $400,000 budget and oversaw all editorial efforts for 150-year-old map and travel-content company’s website, which logged 10 million page views and 1.5 million unique visitors per month.• Supervised associate editor, two contractors, and up to 20 freelance travel writers.• Worked with data and technical teams to create database of more than 10,000 points of interest. -
Senior EditorCitysearch.Com Jun 2006 - May 2008West Hollywood, Ca, Us• Managed editorial staff for San Francisco market of website attracting 22 million unique visits nationwide each month. Team maintained review database of Bay Area businesses and attractions.• Appeared in local media to highlight area happenings, promoting Citysearch as trusted brand.• Wrote, edited, and supervised production of weekly email newsletter sent to 25,000 subscribers. -
Senior EditorTv Guide.Com Jul 1995 - Jun 2006New York, Ny, Us• Wrote, edited, and oversaw multiple sections and features for top-10 entertainment website serving more than 4 million users per month.• Appeared on the TV Guide Channel, then available to 56 million households.
Michael Peck Skills
Michael Peck Education Details
-
S.I. Newhouse School Of Public Communications At Syracuse UniversityCommunications
Frequently Asked Questions about Michael Peck
What company does Michael Peck work for?
Michael Peck works for Ramp
What is Michael Peck's role at the current company?
Michael Peck's current role is SEO Editor.
What is Michael Peck's email address?
Michael Peck's email address is ma****@****ail.com
What schools did Michael Peck attend?
Michael Peck attended S.i. Newhouse School Of Public Communications At Syracuse University.
What skills is Michael Peck known for?
Michael Peck has skills like Seo, Blogging, Social Media, Content Management, E Commerce, Facebook, Content Strategy, Content Marketing, Marketing, Editing, Content Development, Editorial.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial