Creation and Launch of Progressive, Successful Global Marketing Strategies michaelalansimon@outlook.comAs a highly dynamic senior marketing and sales leader, I leverage an in-depth general management background with Lean/Six Sigma expertise to create customer-driven marketing and sales strategies that deliver highly competitive, revenue generating product and service innovations worldwide. Transforming cultures to new levels of performance and profitability is my forte. I work across an organization to uncover core strengths to facilitate improved marketing, sales and operations efficiency and effectiveness. A natural-born leader, I build, motivate and empower teams to go above and beyond for extraordinary results. Noted for…BUSINESS GROWTH→ Achieved YOY growth of 42% top-line revenue, 40% gross margin dollars and 40% EBITDA.MARKETING/SALES PROWESS→ Created a (brand within-a-brand) marketing strategy and exclusive product innovations that was extremely successful in creating immediate recognition within a very mature industry.LEAN/SIX SIGMA/OPERATIONS EXPERTISE→ Directed comprehensive organizational transformation and Lean/Six Sigma rollout – achieved a one-for-one return on investment in the first nine months of implementation, as well as a three-to-one return for the second year of implementation.INTERNATIONAL EXPANSION→ Created a China footprint that generated $60M growth in three years as well as boosted global market share in the OEM, OES AND Aftermarket channels by 1% per year.COMPETENCIES THAT CREATE RESULTSGlobal Strategic Marketing Planning and Implementation ꟷ General Management | Executive Leadership ꟷ Integrated | Multichannel Marketing ꟷ Turnarounds | Business Transformations ꟷ Customer and Competitor Analysis | CRM ꟷ Product Management | Marketing ꟷ Sales Management ꟷ Pricing | Forecasting ꟷ Operations Management | Lean Manufacturing ꟷ CI | Six Sigma Master Black Belt ꟷ P&L | Financial Management ꟷ Cross-Functional Team Leadership