Michaela Morales Email & Phone Number

Portland, Me, Us

San Mateo, California, Us

Member of the demand gen team focused on market research, specifically insights professionals. Leading internal and external webinars and emails, events, content syndication and more. Contributed to driving pipeline of over $1.2 million for several quarters in a row. Working closely with BDRs, SDRs, marketing ops and product marketing.

San Jose, Ca, Us

Responsible for the creation and execution of Demand Generation programs specifically for the financial services vertical, working closely with the Industry and Product Marketing teams on assets and webinars for internal and external campaigns.

Foster City, Ca, Us

Member of a small but mighty marketing team, in charge of top of funnel demand gen activities. Responsibilities include social media, email campaigns, event support (landing pages, email sends, list uploads), digital ads, database building.

San Francisco, California, Us

Responsible for creating the content, project managing graphics, liaising with sales, setting up the Marketo campaigns/sends for monthly Newsletters.Set up detailed Marketo campaigns for emails, landing pages, webinars.

San Francisco, California, Us

Member of the marketing team responsible for America's Marketing. Handle the day-to-day management (strategy, content, reporting) on LinkedIn, Facebook and Twitter, including paid social ads. Ensure social campaigns are set up to be properly tracked and integrated into other marketing campaigns, including live tweeting from events and webinars.

San Mateo, Ca, Us

Part of a close-knit marketing department. I managed all of the corporate social media accounts including Facebook, Twitter, LinkedIn, and Instagram. I had the opportunity to liaise with a Public Relations agency on press efforts including bylines, quotes, press releases, and strategy. Managed the corporate blog site and aided in the development of new content. The audience was B2C and B2B focused outreach through social media, PR and blogs.

San Francisco, Ca, Us

A part time member of the #SFGDigital team helping to run the @cafe during games! Responsible during shifts for Twitter and Instagram, hosting contests and engaging with fans in and out of the park.

San Francisco, California, Us

Freelance competitors analysis project.

Atlanta, Ga, Us

Day-to-day social media management for Rent.com, Apartment Guide and Lovely, as well as RentPath corporate brand. I supported the social activation of Rent.com’s first-ever national advertising campaign. During my time at RentPath, the social media accounts saw a drastic increase of followers and engagement. Developed concept and executed video creation of 10 short form videos for Rent.com's social media. Two of those videos received more than 2.4 million views in less than 2 weeks. They averaged $0.001 cost per video view and $0.07 cost per engagement on promoted Facebook video posts.

Los Angeles, California, Us

Developed, executed and managed social media strategies for a national dance company and worldwide dance conventions: JUMP, Nuvo, 24Seven and Shaping Sound Dance Company. Increased social media followers by more than 2,000 in only three months. Created a social giveaway for the dance company partners to facilitate on their own social media accounts. Created engaging posts to boost ticket sales for national tour, including “live posting” of the Los Angeles premiere.

Los Angeles, Ca, Us

Started as Community Coordinator and promoted. Oversaw all social media, content and public relations platforms for seven global consumer-facing fitness brands. Created and facilitated successful contests that boosted social following and engagement. Established strategic partnership with American Heart Association to host a successful charity ride nationwide. Managed freelance writers and wrote content for three blogs. Lead content creation of 18 educational and promotional videos. Managed a full-time direct report and three part-time interns. Promoted from Community Coordinator in August 2013. • Increased total social following for Spinning® by 252%; Peak Pilates® by 57x; Bodyblade® by 31x; Ugi® by 540%; CrossCore® by 579%; and Mad Dogg Athletics by 253%.• Created Facebook page for the World Spinning® and Sports Conditioning Conference and grew the following to more than 60,000 followers in less than two years.• Garnered more than $50,000 revenue directly from social media by promoting sales and offering special codes.• Managed 11 Facebook pages, 6 Twitter accounts, 6 Instagram pages, 7 Pinterest accounts, and 6 YouTube channels.• Secured placements in top-tier media outlets: Shape Magazine, Self.com, KTLA, Well + Good, and Examiner.com.

Los Angeles, Ca, Us

Oversaw all social media and content for the Spinning®, Peak Pilates®, Bodyblade®, Ugi®, CrossCore® and Mad Dogg Athletics corporate brands. During my tenure at MDA, the social media accounts saw a significant increase and garnered more than $50,000 revenue directly tied to social media efforts.I also set up several volunteer days with the local Boys and Girls Club.

Developed social media strategy for the event and events leading up to the race including live event postings from the Miss Tecate Light Toyota Grand Prix competition. On race weekend, I was respinsible for live photos and updates to Facebook, Twitter, and Instagram. Increased followers by over 1,000.

Santa Ana, California, Us

Engineered social media packages that would be sold throughout different newspaper properties. Wrote, executed and sold social media strategies to advertising clients. Assisted in the management of $100,000 annual revenue generated from social media packages. Worked with 15 clients simultaneously.Clients included: NuVision Federal Credit Union, Soka University, Irvine Valley College, Jack’s Surfboards, Centers of Laguna Niguel, Builders Surplus, Custom Comfort Mattress, Dr. Lauber, Four Under Golf, Kemnitz Heating and Air Conditioning, Jim’s Music Center, Unique Tan, Roger Dunn, Ken Grody Ford, Academy Mortgage, First Choice Practice Sales, Richard Wolfinger, Verbal Advantage, Money Managers, Estate Watch Jewelry & Loan, In Essence Day Spa, Re/Max Premier Realty, Florentine’s Grill, Palapa Grill, Tuscany Club, Reborn Cabinets, Gerard Signs, OC Register Deal of the Day.

Washington, District Of Columbia, Us

A competition hosted through the American Advertising Federation. Created (along with a team) the social media and PR plan to be included in our final book. 2010 Championship First Place Team.

Huntington Beach, California, Us

Selected samples to send to magazines, liaised with Merchandise and Design for samples, tracked the shipment of samples.Maintained and organized the sample closet, compiled media hits from online and magazines, formatted press clips.Compiled messages and dictated to the head of Public Relations, aided the marketing department, completed promotional orders.Brands worked with Roxy, Quiksilver Womens, Raisins, Radio Fiji, Leilani, Teenie Wahine, Roxy Girls.

Los Angeles, Ca, Us

Pitched and secured media placements for clients, media pitches.Created and maintained clients facebook and twitter accounts, posted information on websites and message boards.Created and assisted work on PowerPoint presentations for the Executive Vice President.Kept track of media hits, researched information for potential and current clients, maintained media lists, updated client status reports, designed a sample for a clients open house fashion preview, kept up to date with press hits.Clients include Children’s Miracle Network, Nigel Lythgoe, Pastry, Whitney Eve, Moody Mamas, Monique Coleman, Indian Casinos, Worship Tour.

Developed a promotional package including brochures, business cards, newsletters, flyers.Answered phones, scheduled appointments, posted payments, cleaned equipment.Wrote press releases; secured media contacts.

New York, New York, Us

Selected samples to send to magazines, sample requests.Drafted letters for celebrities gifting, arranged packages, editor mailings, shipments, research for clients.Compiled media lists, kept up to date with press hits, assisted pitches, put together press kits, research for potential clients.Clients worked with Garnier, Maybelline New York, ms & mrs, NYX, Le Métier de Beaute, Arcona, Chobani, Blackbird Bakery, Clarins, Baby Lulu.

Columbus, Ohio, Us

Sales, customer service, cash register, floor sets.Promoted to assistant manager after 4 months.Opening and closing the store, employee communication, running staff meetings, paperwork maintenance, communication with district manager, leading and managing up to 10 employees at a time.

Columbus, Oh, Us