Michael Lloyd Email & Phone Number

Roswell, Ga, Us

Atlanta, Ga, Us

Category manager with supervisory responsibility. Manages Rheem commercial water heating division products compromised of 24 product families. In addition to managing the water heating division products, this role includes aligning commercial strategy between multiple water business units. • Aligned commercial product strategy and roadmaps between Rheem Water businesses (Rheem WHD, Raypak, Eemax and IBC)• Launched 2 new products into the commercial market.

Atlanta, Ga, Us

Commercial category manager for Rheem commercial water heating and applications engineering. Responsible for both product and applications engineering. This includes managing the product throughout the product lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, to deliver winning products. It also includes working with sales, marketing and support to ensure revenue and customer satisfaction goals are met.• Developed and launched into the market Rheem's first Commercial Air to Water Heat Pump.• Managed the Application Engineering team of 3 engineers and grew their output >3X during my tenure

Atlanta, Ga, Us

Responsible for both product planning and product marketing. This included managing the product throughout the product lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, to deliver winning products. It also included working with sales, marketing and support to ensure revenue and customer satisfaction goals are met.• Developed and launched into the market a complete line of commercial tankless heaters.

Greenwood Village, Co, Us

Started and operated a business providing home care and grew it to 28 employees.• Developed and built home care business from start-up. Wrote standard operating procedures, employee policy manual, and wage hour handbook.• Reached positive cash flow after 6 months of operation. Grew sales by double digits each year.• Created and implemented 3 year integrated marketing plan. Defined goals, tactics, and measurements. Outlined key messaging and market position. Identified referral base and client base to target. Completed competitive analysis. Determined marketing implementation plan, timeline, and resource allocation.• Hired and trained community outreach director (outside sales). Supervised through daily call sheets, weekly strategy meetings, and bi-weekly unannounced field visits. • Hired, trained, and supervised nursing and care staff. Completed in-home quality care assessment visits. Identified caregiver weaknesses and assigned online training modules. • Directed relationships with clients and their families. Completed client evaluations. Assigned appropriate caregivers and created schedules.• Managed all accounts receivable and payable using Quickbooks Pro.

Cynthiana, Kentucky, Us

Directed business consisting of head, face and hearing protection products with responsibilities in creating and implementing an integrated marketing plan and product roadmap. • Reported to the VP of Sales & Marketing, responsible for 13 branded product lines comprised of 45 products.• Reported to the CFO, responsible for 2 private label product lines comprised of 15 products.• Increased branded product line sales representing a 2% market share gain in head protection, and managed the company’s private label business to sales growth of 15% over the same period.• Managed product management and marketing communications and presented to senior management and the board of directors. • Led cross functional teams for product modifications and new product development.• Managed Product Specialist. Helped develop skills in project management. Employee met or exceeded all goals for 2006 - 2008.• Launched new products into the marketplace in March 2007 and April 2008 with two more targeted for January 2009 and March 2009.• Met with distributors, end-users, and the sales force to define new product requirements and work with product development to document these requirements in product specifications.

Us

• Helped field sales force develop bid strategies and optimize product bill of material for air handler products resulting in a closure rate of 60% for jobs over $250,000.• Instituted, co-ordinated, and presented in house technical training for product support and planning staff of 10 - 20 people and received average presentation evaluation ratings of 4.75 out of 5.• Redesigned the total energy recovery enthalpy wheel module, wrote market requirements, and developed marketing materials to support new product launch in 2004. Readjusted pricing on current module leading to 4x increase in sales in 2003• Exceeded expectations 86% of the time (vs. 65% average) while hosting customer visits and presenting product information.

Us

• Managed the nationwide rollout of Precedent, the new packaged 2 - 10 ton rooftop air conditioner. Traveled to 8 cities to provide regional technical and marketing training for Trane’s sales force.• Researched packaged rooftop air conditioners ranging from 3 - 25 tons manufactured by Trane and its competition and created competitive comparison Marketing Guide for field sales force.

Us

• Managed the Trane Unitary Sourced Product lines including Package Terminal Air Conditioners, Gas Unit Heaters and Electric Unit Heaters • Provided solutions to the field sales organization on product specific questions including applications, specifications, service, and competition.• Presented technical product material and selling strategies to Trane Graduate Training Program.

Beme, Mechanical Engineering

Mba