Michael Barry Email & Phone Number

Minneapolis, Minnesota, Us

Acted as a strategic thought partner for business executives by leveraging consumer and market insights to shape their top initiatives

Austin, Tx, Us

Collaborated with executive team to drive expedited business case creation and onboard consultants to fast-track multi-phase initiatives, resulting in $124M cost savings from supplier contract negotiations, reverse auctions, and RFPs for Indirect Procurement Initiative.Inspired and guided 12 cross-functional stakeholder groups across 3 workstreams, established goals and KPIs, achieved 68% reduction in vendor late payments.Directed informed decision-making on benefits, drawbacks, and risks of outsourcing, leading to strategic choice of not proceeding until securing additional technology budget.Delivered roadmap that identified roadblocks, informed decisions, and prioritized technology, process, and organizational improvements, resulting in $9M annual savings.Partnered with Continuous Improvement to process map 18 operational processes, and identified 14 processes for automation and outsourcing, which led to achieving 29% cost savings.Managed highly confidential project log, providing monthly reports to executive team, while implementing disclosure framework for secure administration of data and team members, utilizing Smartsheet and created automated intake processes.Facilitated annual strategic planning process, provided framework for prioritizing projects by gathering company-wide business plans and offering input and edits to ensure alignment with strategic goals and presented recommendations to executive team.

San Francisco, California, Us

Managed $25M financial crimes compliance program of 4 projects, leading team of 35 engineers and product managers. Implemented technology enhancements, feature upgrades, and met regulatory compliance requirements using Agile methodology.Restructured $119M Compliance program portfolio, improving efficiency by 27% through project consolidation, streamlined reporting, and transitioning teams to Agile methodology. Delivered technology mandatory improvements for Anti-Bribery and Corruption program with less than 5% budget variance.Collaborated with program stakeholders to prioritize deliverables, establish KPIs and execute business-critical workflows.

Minneapolis, Minnesota, Us

Revamped South Africa’s marketing strategy by simplifying and refining their brand plan through a cross-functional workshop. Identified opportunities to shift focus, discovering a new sponsorship, and avoiding a decline in sales. The revised strategy aimed at accelerating growth in various categories, ensuring success despite challenges. Developed a simulation model enabling brand managers to analyze market dynamics and obstacles for future growth. This tool was utilized across their leading 75 countries, with over 1,000 users within the company.Utilized Multiple Criteria Dimensional Analysis (MCDA) to compare and prioritize business investment across diverse categories, considering conflicting criteria such as brand strength and category attractiveness.

Minneapolis, Minnesota, Us

Analyzed McDonald’s consumer dining data, developed actionable segmentation, and identified menu enhancements and pricing improvements, leading to a substantial 17% revenue growth. Conducted a market opportunity analysis for Schweppes, presented to executive leadership, while resulted in doubling the marketing budget.

Minneapolis, Minnesota, Us

Johnson & Johnson: contact Lens Global Strategic Plan: analyzed global contact lens primary data to analyze performance, establish strengths and areas of opportunity; lead to establishing four key growth pillars and KPIs.Burger King: facilitated a cross-functional executive growth strategy workshop to prioritize strategic planning, when led to identifying two new campaigns and stopping three campaigns.

Minneapolis, Mn, Us

Developed and monitored site analytics, and directed advertising efforts with local media outlets. Using A/B tests, I reduced bounce rates and increased engagement, driving site investigations towards key celebrities, leading to a 3X increase in click-through rates. Scraped event hosting websites and Twitter to identify celebrity schedules and public appearances.

Dallas, Tx, Us

Spearheaded a groundbreaking $3.54M project focused on analyzing statewide vehicular crash dataset, identifying critical patterns among crashes, and formulating proactive recommendations to effectively mitigate and reduce future incidents.Oversaw installation of FEMA housing for 450 Hurricane Rita victims, conducted comprehensive site assessments for applicants to determine optimal housing trailer locations, resulting in significant 21% reduction in materials used.

Dallas, Tx, Us

Executed precise calculations to design roadways and bridges, including notable projects such as 500' bridge in Missouri, I-40 through St. Louis, and reconstruction phasing of downtown Minneapolis highways.

Master Of Business Administration - Mba

Bachelor Of Science - Bs, Engineering