Michael Barney Email & Phone Number

Atlanta, GA, US

Atlanta, GA, US

Atlanta, GA, US

• Gather, define, and document requirements for data marketing products. Align stakeholders around the vision for the product. Act as product SME in designing and delivering live training and demonstrations internally.
• Awarded “One Equifax” award for contribution to launching B2bConnect product on Snowflake and AWS
• Oversee portfolio of core Commercial Marketing products including B2bConnect, B2bConnect Portal, Universal Customer View, BusinessConnect for Marketing, DigitalConnect, iNet and ancillary connector products
• Responsible for the migration of Commercial Marketing products and related support tools from on-prem hardware to GCP including product rationalization, KPI planning, data migration, release planning, resource.
• Identified and resolved gaps in processes to collaborate more efficiently and productively with partner teams including Data Acquisition, Billing and Sales

Atlanta, GA, US

• Led a team of 5 individual contributors responsible for 900 partners by overseeing training, guidance, and development activities. Implemented Agile ceremonies while acting as Business Process Analyst in development of.
• Provided support to 200+ employees across multiple internal departments by serving as an administrator and developer for CRM tool Quickbase.
• Improved scalability, streamlined workload, and increased cross-training through implementation of shared inbox management solution, resulting in enhancing 75% more efficient account management by a single employee.
• Implemented process improvement by directing cross functional teams with 70+ employees in more than 10 departments, while acting as a change manager.

Atlanta, GA, US

• Led the overall product rebranding for more than 110 digital and physical retailers. Oversaw the execution of product strategy for Apple at domestic level. Supervised promotional activity by developing and executing.
• Managed, maintained, and updated partner portfolio of $1.4B+ recurring revenue on annual basis.
• Established and executed promotional activities, including applying appropriate fixture solutions and in-store marketing material, while creating merchandising plans with retailers.
• Saved more than $1.2M in unrecognized billing upon taking over management of apple account.
• Collaborated with stakeholders to accomplish ROI and brand awareness, whilst planning marketing campaigns and ongoing promotional calendars in cooperation with retailers.

Atlanta, GA, US

• Served as a liaison between the internal and client support functions, including reporting, billing, and operations. Assisted in the forecasting of inventory management by communicating with operations and logistics.
• Maximized 145% in YoY sales by expanding market footprint for Hulu product.
• Launched new programs and products by maintaining expected service levels, while ensuring an expedient and smooth implementation.
• Created product roadmaps and defined product launch strategy for streaming brands, such as Spotify, Sling TV, Hulu, and HBO GO.
• Maintained satisfaction level and identified growth opportunities by developing strategic plans and conducting account reviews with key contacts on regular basis.

• Provided variable internal and external support staff to 6 to 10 members by assigning, scheduling, and reviewing tasks. Oversaw the all aspects of customer relations, inducing all post-implementation of account.
• Optimized cash flow and reduced about 90% time lag between billing and onsite service by managing virtualization project and enabling remote field communications and billing.
• Eliminated 5%+ of total recurring debits over three years by exploring and correcting issues in tracking and receiving, while managing accounts payable audit project.
• Identified and resolved customer issues in service and sales as well as secured up-to-date information on specifications and equipment by collaborating with customer department heads.
• Excluded redundancy and expedited retrieval of job files by establishing and executing cataloging and standard policy of project-naming.

* Planned and managed shipping / receiving / logistics of goods into and out of office/warehouse.* Handled warehousing and inventory management and transportation of goods both in warehouse and on company fleet of vehicles* Managed / negotiated vendor contracts to ensure most efficient return on purchases.* Reviewed operational records and reports to.