Michael Cerda Email & Phone Number

United States

Miami, US

Led complete digital transformation of TelevisaUnivision, building Vix into the largest Spanish-language streaming platform globally. Architected and scaled the service from concept to 50M+ monthly active viewers and multi-million paid subscriber base across US, Mexico, and Latin America.Key accomplishments:Built world-class technology organization from 20.

While operating streaming and digital at TelevisaUnivision, serving as board member for our Netherlands based entity Vix B.V.

Burbank, CA, US

Led product strategy and development for Disney+, scaling from initial concept to 100M+ subscribers and $4B+ in revenue within three years. Transformed a 12-person team into a 60+ global product organization while architecting the foundation for one of the world's fastest-growing streaming services.Key achievements:Designed and launched innovative product.

New York, New York, US

Led digital transformation of Goldman Sachs' consumer banking division as Chief Product Officer, driving growth of Marcus platform and spearheading development of the revolutionary Apple Card. Built and scaled high-performing product and design organizations that redefined consumer financial services.Key accomplishments:Grew Marcus consumer platform to.

Beverly Hills, California, US

As Chief Experience Officer, led comprehensive digital transformation of Live Nation Entertainment/Ticketmaster's global ticketing platform, managing $8B+ in annual ticketing and sponsorship revenue. Built and led the Fan Experience Organization, revolutionizing how millions of fans discover and purchase live entertainment.Key achievements:Established.

As Head of Media Products, transformed Facebook's media strategy and user engagement, leading product development across news, music, and celebrity content. Drove 4X increase in content consumption (20% to 80%+) across billions of users and thousands of publishers.Key innovations and impact:Pioneered multiple breakthrough products that defined social media.

New York, US

As SVP of Product & Technology, scaled VEVO from startup phase to $400M+ streaming business, reaching hundreds of millions of monthly video views across 12 countries. Built comprehensive streaming platform spanning mobile, connected devices, SmartTVs, and web applications throughout North America, South America, and Europe.Key achievements:Scaled.

Beverly Hills, CA, US

Following successful acquisition of my startup Threadbox by MySpace, led product and technology transformation initiatives across key platform features. Drove significant user engagement growth through innovative social messaging and community features.Key achievements:Launched new group messaging experience achieving 4X user growth and 9X.

• Serial entrepreneur with multiple successful ventures in communications technology:Cc:Betty/Threadbox
• Founder & CEO (Venrock EIR)Developed innovative real-time group messaging platform while Entrepreneur-in-Residence at VenrockAchieved 50% month-over-month growth and 5X engagement scalingSuccessfully pivoted to.
• Founder & CEOPioneered private social communications platform focused on mobile calling and messagingScaled to 80 million user profiles through strategic partnerships with 20+ dating and social networksDrove 10 million.
• Founder & CEOCo-founded and led development of breakthrough VoIP technology and consumer devicesBuilt founding team and secured initial fundingDeveloped initial product strategy, prototypes, and go-to-market.

Early Career in Networking Technology (1995-2003)Progressed through increasingly strategic roles across sales, marketing, and business development at pioneering networking companies during the internet infrastructure boom:Trapeze Networks & Procket Networks: Led strategic business development initiatives for early-stage wireless networking and core routing.