Michael Chee Email and Phone Number
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I am a highly seasoned director/VP of communications with 25+ years of experience leading public relations, marketing communications, and community engagement issues. I am highly skilled in public engagement, high level crisis management, corporate communications, strategic media relations, brand management and preservation, social marketing and marketing communications. As a creative and dynamic professional, I have deep expertise maximizing community outreach and improving message delivery while leading communication operations across multiple sectors including architecture/design/engineering and construction management, finance, government agencies, health care delivery and non-profit organizations.Being skillful at engaging community and consumers of interest, I have created tailored media, public relations, and grassroots communication strategies. I hold a proven record promoting and growing products in mainstream, ethnic Latino and API markets locally and nationally using influencer marketing and media relations strategies.I have a keen sense of social media activation and leverage platform strengths and applications to foster and support communication objectives. I enjoy news and business writing and prefer to use my skills and insights supporting clients and institutions who seek to clarify, strengthen, or otherwise enhance their public image to preserve, protect or promote their brand. I am knowledgeable in applying AI tools in today's communication environment.Some career highlights include: • Supporting and coordinating nine city departments by establishing a public affairs and engagement platform from scratch, leading and growing a public affairs and IT team and managing an $8M department budget and IT infrastructure upgrades at the City of Montebello.• Collaborated with the local government leaders in the U.S. Virgin Islands for six months while promoting disaster recovery efforts for field staff and devising two communications campaigns to mitigate inaccurate public perceptions and financial accountability for AECOM.• Drove communications #strategy for the LA County Fair as the spokesperson while packaging and pushing marketing on an annual basis by managing a team of 14 and budget of $2.5M as Director, Marketing, Public, and Community Relations.#CorporateCommunications #PublicRelations #StrategicCommunications # CrisisManagement # TeamBuilding #MarketingCommunications #Writing #MediaRelations #AI #AAPI #Advertising
Los Angeles County Sanitation Districts
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Public Information Officer And Section HeadLos Angeles County Sanitation DistrictsLos Angeles, Ca, Us
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Public Information Officer/Section HeadLos Angeles County Sanitation Districts May 2024 - PresentWhittier, California, UsThe LA County Sanitation Districts are a public agency focused on converting waste into resources including energy, recycled materials and recycled water. The agency consists of 24 independent special districts serving about 5.5 million people in Los Angeles County. Its service area covers approximately 850 square miles and encompass 78 cities and unincorporated areas in the county. In this role, I lead and manage the Districts' Public Information Office and staff to support our mission driven public outreach and communication efforts while also supporting the communication needs of the Districts' technical and facility operations. -
Public Affairs AdvisorNorth Star Alliances Jan 2024 - Present., UsHighly experience and seasoned communications executive with deep insights in media relations, crisis communications, corporate communications, social media, and audience engagement. -
Director Of Public Affairs And Information TechnologyCity Of Montebello Sep 2020 - Aug 2023Montebello, California, UsHonored to be appointed the city's first ever head of public affairs serving approximately 63,000 multi-cultural residents. I recruited. led and managed the City's public affairs staff and information technology teams. Duties included:- Respond and lead all responses to public media inquiries, directing support from staff and departments as needed. Act as city PIO for all departments including Administration, Police and Fire operations. - Supervise daily production of public information and content including daily social media content, quarterly city newsletter in English and Spanish, broadcast and public accessibility of council meetings, video, image and graphic content creation and support.- Onsite crisis, issues, city operations and first responder incident communications management. Served as media interface while directing staff support and coordination of staff resources in response to major incidents.- Developed, supervised and executed city-wide communications campaign to prepare residents for migration of city voting from "at-large" representation, to mapped district voting and representation. The first public engagement effort of its kind since the city's founding.- Established and supervised a multi-vehicle public communications platform supported by real time metrics and monitoring.- Updated city website, established official dotGOV domain security and supervised upgrades and replacement of all city IT infrastructure including servers, software improvements, phone system and building security upgrades. and improvements. - Supervised and directed formal RFP process and public focus group research to redesign and update the city brand and logo to improve an outdated and decades old concept.- Supported all city and council communication efforts with required writing, graphics and presentation materials. Materials all appropriately translated into required languages for accessibility including Armenian, Chinese, and Spanish. -
Mentor/Instructor/Board MemberAsian American Professional Association Feb 2016 - Aug 2022Los Angeles, California, UsFounded in 1998, Asian American Professional Association (AAPA) is a 501c(3) non-profit, nonpartisan organization. Our mission is to inspire, develop and promote Asian American and minority professionals to maximize their career and leadership potential. AAPA provides a multi- year and multi- track program, consisting of one-on-one mentoring , access to workshops and general sessions with influential keynote speakers (focusing on topics such as personal branding, leadership, management, negotiation, and communication skills), and regular networking opportunities. The AAPA Mentorship Program provides the skills, strategies, and mentorship support needed to become a leader and advance a personal career. Find a mentor, connect with peers, and learn the strategies to propel your career forward. -
Director, External Communications - Design And Consulting Services Americas RegionAecom Feb 2016 - Sep 2020Dallas, Texas, UsLed strategic external communications support (media, social media, issues management, program/project publicity) for Design and Consulting Services group operations in the Americas encompassing Canada, the United States and South America, numbering more than 20,000 employees. The capability of the business included master planning, design, environment, planning, cost management, engineering, and project management for a range of market sectors including transportation, water, defense, power and energy, sports and leisure, education and healthcare. I worked and interfaced directly with government regulators and legislators from the State of California, Los Angeles County, City of Los Angeles, The Governor's Office and Legislature of the U.S. Virgin Islands, as well as regional government entities in Canada and Brazil. -
Board Member/Chairman Of The BoardAsian Pacific Community Fund (Apcf) 2002 - Jun 2016I served as board member and previously as chairman of the board (2012-2015) on behalf of this vital community group. The Asian Pacific Community Fund is a 501(c)(3) community-based fund that was created to fulfill a need for a unified effort to educate and encourage donors to direct their charitable giving to benefit community organizations to help the extensive population of under served Asian Pacific Islanders throughout Los Angeles.APCF partners with its Affiliate Agencies to conduct charitable giving campaigns in public, private, and nonprofit organizations throughout Los Angeles County. Since its founding, APCF has raised and distributed over $1.5 million in unrestricted grants to its Affiliates. These grants enable APCF agencies to both launch new initiatives and strengthen current programs and services for diverse Asian Pacific Islander clients, including: health services and education, disadvantaged children, youth, disabled, seniors, immigrants, refugees, battered women, and low income families. -
Public Information OfficerCity Of Huntington Park Oct 2012 - Jul 2015Huntington Park, Ca, UsReporting to the city manager’s office, I actively represented the municipal operations and police department of the city of Huntington Park and served as official city spokesman as required. I provided senior communications counsel, media strategy and city resident communications support through a number of vehicles including a custom designed and edited quarterly newsletter, community town hall meetings and digital and website communications. I managed interactions and outreach with and to both English and Spanish language media, issuing press releases, media alerts and coordinating media for city announcements. I also provided day-to-day strategic communications counsel to city leaders in managing crisis and critical public issues relevant to city residents, operations and public policies. I solely managed production, writing, delivery and design of the quarterly city newsletter distributed to over 22,000 constituents, ensuring timely delivery and notification of city programs and services to its residents. -
Director Of Marketing, Community & Public RelationsFairplex Aug 2013 - Jun 2015Pomona, Ca, UsResponsible for the planning, implementation, and overall management of marketing, internal and external communications, public relations, brand development and positioning, promotions, advertising, diversity engagement programs, community relations, market research and business intelligence. Supervised all marketing, public relations and community relations team members. I provided marketing and communications support to all Fairplex business units, management leaders, HR, and strategic partners. I supervised the refresh and rebrand of the LA County Fair logo and identity as well as general marketing for Fairplex year round in support of revenue, business and operational strategies.Fairplex operations include the marquee annual Los Angeles County Fair and fairgrounds, The Learning Centers and a variety of civic, community engagement and education programs. -
Senior Partner & Founder, Independent ConsultantMilagro Communications Group Mar 2009 - Jun 2013Strategic Communications and Public Relations Counsel, Multicultural Marketing Communications and Crisis Management for businesses, organizations and individuals seeking senior level media relations advice and expertise. Special emphasis in Hispanic, Chinese, Korean and Asian Pacific Islander media and community relations.Consulted for executive leadership teams to assist them in developing strategic communication programs to build and sustain business and brand awareness in support of clients' mission, vision and values. Prepared and trained executives and clients to confront, manage and contain crisis situations. Developed and executed numerous multi-cultural outreach and engagement programs for Latino and Asian Pacific Islander targeted groups. Clients served: Health Net of California, Walmart, City of El Monte, The Meruelo Group (KWHY Channel 22), the New MLK, Jr. Community Hospital Board of Directors - rebuilding a new community medical center for South Los Angeles, Inland Regional Center of San Bernadino, Kensington Assisted Living centers, and the City of Huntington Park. Milagro Communications, Inc. was dissolved in 2013.
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Director, Marketing & CommunicationsWhite Memorial Medical Center Jul 2010 - Nov 2011White Memorial Medical Center is a regional leader in addressing Latino health issues and providing technologically advanced, quality health care services to East Los Angeles and its surrounding areas. As part of my duties, I supervised the complete re-design, refresh and migration of the hospital's website and content, directed day-to-day marketing communications, advertising and social media programs while also managing and responding to the hospital's daily media inquiries and internal and external communication issues. I updated and redesigned all internal communication vehicles for staff and physicians while managing a marketing team responsible for community outreach and engagement, social media, graphic design and multi-cultural outreach activities. The hospital's current website has undergone significant redevelopment since 2011.
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Director - Healthcare PracticeDavies Public Affairs Apr 2008 - Mar 2009Santa Barbara, California, UsI assisted DAVIES Public Affairs in building and maintaining its healthcare practice in the greater Los Angeles area and for clients based throughout the United States. As part of the Davies team, We provided only high-level strategic PR counsel, crisis response and management and other select communications support to an array of healthcare clients from hospital and physician groups to healthcare delivery organizations. Some of the clients I represented while at Davies included The Mayo Clinic in Minnesota, Davita Inc, the country's largest independent provider of dialysis services and regional hospital organizations in California, South Dakota, Florida and the MidWest. -
Senior Vice PresidentBank Of America Aug 2005 - Nov 2006Charlotte, Nc, UsManaged the bank’s external communications and market outreach efforts to grow and promote consumer products and services throughout the western United States with an annual budget of $1M. Responsibilities included public relations coordination with a 14 member regional marketing team, served as primary media contact and spokesman, leveraged publicity and product marketing efforts and managed and responded to crisis situations in the seven state region of California, Oregon, Washington, Nevada, Arizona, Texas and Idaho. -
Director Corporate CommunicationsBlue Cross Of California Sep 1999 - Aug 2005Indianapolis, Indiana, UsBlue Cross of California was the largest operating subsidiary of WellPoint (now Anthem Blue Cross). Primary responsibilities included external communication, media, public relations and issues management statewide. Provided communication support for business operations and served as communications interface with more than 40,000 contracting physicians and 400 hospitals statewide on medical policy and patient benefit issues. Served as official company spokesperson on issues, crisis and information affecting operations, products and services of Blue Cross and its provider network. Supervised outside PR agencies and in-house team of five professionals. Named “Best Large Corporate Communications Team 2003 - WellPoint” by PR Week.Launched the first insurance program for the "young invicible" 18-35 year old market - TONIK. First health insurance product to be featured on the Daily Show with John Stewart: http://www.thedailyshow.com/watch/mon-january-24-2005/rest-insured -
Managing DirectorHill & Knowlton May 1997 - Nov 1998New York, UsManaged and directed the Southern California health practice and marketing efforts for Los Angeles’ second largest PR firm. Led team of five in statewide outreach and health education programs for California Department of Health Services. Supervised “Responsible Parenting” $1M annual outreach campaign. Provided public affairs support to Catholic Healthcare West Southern California region. Developed, launched and marketed California’s Healthy Families insurance program to low-income, multi-cultural demographic. -
Senior Pr SpecialistBlue Cross Of California Jun 1991 - Sep 1996Served as primary spokesman for the company's products, services and issues. Oversaw provider network communications the company's contracted physician and hosptial network statewide. Provided strategic support to legal and public affairs teams in matters of public litigation and health policy making. Supported all marketing and advertising efforts statewide with strategic earned media relations and engagement in support of marketing objectives.
Michael Chee Skills
Michael Chee Education Details
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Loyola Marymount UniversityEnglish -
Professional Development AcademyHigh Performance Leadership Master Certificate
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Drucker School Of ManagementGeneral
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Annenberg Alchemy Non-Profit LeadershipNon-Profit/Public/Organizational Management
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Ucla ExtensionPublic Relations Management
Frequently Asked Questions about Michael Chee
What company does Michael Chee work for?
Michael Chee works for Los Angeles County Sanitation Districts
What is Michael Chee's role at the current company?
Michael Chee's current role is Public Information Officer and Section Head.
What is Michael Chee's email address?
Michael Chee's email address is mc****@****att.net
What is Michael Chee's direct phone number?
Michael Chee's direct phone number is (213) 593*****
What schools did Michael Chee attend?
Michael Chee attended Loyola Marymount University, Professional Development Academy, Drucker School Of Management, Annenberg Alchemy Non-Profit Leadership, Ucla Extension.
What are some of Michael Chee's interests?
Michael Chee has interest in Golf, Health Care Reform, Charitable Development And Giving, Reading.
What skills is Michael Chee known for?
Michael Chee has skills like Strategic Communications, Media Relations, Marketing Communications, Public Relations, Corporate Communications, Crisis Communications, Internal Communications, Social Media, Strategy, Press Releases, Advertising, Marketing.
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