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A hands on Marketing Manager with years of experience in the trenches on both the creative and client/org side of marketing initiatives. Specializing in content creation/strategy, project management and account management. Providing top down content and marketing strategies that drive growth, engagement and conversions. Broad work history that includes 9 years of experience in digital marketing, branding, content creation, graphic design, video editing, music business, copywriting, photography, client relations, project management, platform development, content management, social media management, email marketing and web development/maintenance.
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Marketing ManagerExodus Cry Apr 2020 - PresentSan Clemente, California, UsMarketing strategy (digital ad buys, content creation, influencer marketing, social media strategy, social impact campaigns). Primary graphic designer (social, web, film, print) and video/content editor (social, development). Project and product manager (film, ecourse, book, translation). Traffickinghub Campaign Achievements (viral grassroots social impact campaign | 2020-2021):- Exodus Cry Instagram | 34k Followers to 159k Followers- 2 million petition signatures- 35+ million views on our animated video across all social platforms- Email list growth | 34K - 214K subscribed - Pornhub removed 10 million unverified videos (80% of their content)- Visa & Mastercard terminated payment processing on PornhubSocial Media Marketing:- Post Traffickinghub Campaign (2020-2021), helped drive Instagram growth from 159K to 189K followers.- Story driven content and quality-over-quantity driven strategy, maintaining a 3.82% engagement rate on Instagram- Graphic design (Photoshop), video/content editing (Premiere Pro) & content creation. - Work w/ primary Content Editor for all weekly planning, editing & creation.Film Marketing:- 5 Film Releases: Worked with VP of Marketing to develop targeted digital ad campaigns, social media content plans, web design and creative/graphic direction.- 5.5+ million views via all films and trailers on YouTube. - Poster Design: project managed and led creative direction- Film Branding: lead designer on all films- Translation: project managed, 4 primary languagesBook Release:- Managed editing, production, publishing/distribution and marketing strategy for CEO's first book. - Accomplished #1 Best Seller status within first day of release. - Built out and managed influencer marketing campaign with 10+ million reach (Instagram & TikTok) and 59 influencers (macro and micro). Development:- Worked with Director of Development and VP of Marketing to create investor/donor decks that have garnered over $2 Million in raised funds. -
Content & Branding StrategistStrange Music, Inc Oct 2019 - Apr 2020- Built, developed & implemented new internal content scheduling, management & marketing system for 14+ EP/Album releases- Managed marketing rollout for $300k+ Budget Album Release: Content creation for socials & ad buys, project managed release of 12 music videos, worked directly with the artist to maximize authenticity of rollout- Content Creation & Strategy for Social Media (animation, video, graphic design)- Managed Label's Social Accounts: Instagram (@strangemusicinc) - 365k FollowersYoutube (Strange Music Inc) - 2.13 Million SubscribersFacebook (StrangeMuscInc) - 944k Likes- Managed multiple artists social media accounts- Photography: Music Video, Social Media & Product -
Marketing DesignerForerunner Music Oct 2017 - Feb 2019Kansas City, Missouri, Us- Art Direction & Design for 4 Albums (Print, Web, Social Media)- Worked directly with Label Director to develop & design unique Music Stream Platform (Acquired 600 subscribers upon launch)- Produced, directed, projected managed & designed a Youtube weekly series (15 Music Videos - 382,400 Combined Views)- Provided HR Solutions/strategies regarding conflict resolution, interpersonal relations, organizational structure & label development. - Provided training & support for other in-house creatives via Photoshop, Adobe Illustrator & Photography -
Marketing DesignerTreehouse Collaborative Oct 2014 - Jun 2016- Web Design (Front End)- Art Direction - Graphic Design - Copy Writing/Editing- SEO
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Admin & Digital Marketing AssociateJoseph International Sep 2013 - Jul 2014- Responsible for Email Campaigns: Copy, Content Creation, Editing & Scheduling- Web Maintenance (Wordpress): Video Uploads, SEO Tagging, Copy Writing/Editing & Design - Customer Service: Resolving customer Web Issues, Product Questions & Personal Inquiries
Michael Dinsmore Skills
Frequently Asked Questions about Michael Dinsmore
What company does Michael Dinsmore work for?
Michael Dinsmore works for Exodus Cry
What is Michael Dinsmore's role at the current company?
Michael Dinsmore's current role is Marketing Manager at Exodus Cry.
What is Michael Dinsmore's email address?
Michael Dinsmore's email address is li****@****ail.com
What is Michael Dinsmore's direct phone number?
Michael Dinsmore's direct phone number is +181683*****
What are some of Michael Dinsmore's interests?
Michael Dinsmore has interest in Leadership Development, Fitness, Music, Scoring/composing, Sports, Video Games.
What skills is Michael Dinsmore known for?
Michael Dinsmore has skills like Public Relations, Online Marketing, Social Media, Leadership Development, Microsoft Office, Keyboards, Social Networking, Customer Service, Business Development, Social Media Marketing, Leadership, Fashion.
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