Michael Tiedemann, Mba

Michael Tiedemann, Mba Email and Phone Number

BRAND STRATEGIST | MARKETING MAVEN @ RevBio, Inc.
Michael Tiedemann, Mba's Location
Boston, Massachusetts, United States, United States
About Michael Tiedemann, Mba

I believe innovative ideas come from even more innovative strategies. And today's brand strategies must include tomorrow's emerging experiences. I've led national campaigns, built high performing teams and designed brand strategies for household names such as Sam Adams Beer, Biogen, Bank of America, Athenahealth, General Motors and Cessna Aviation.Working across a variety of industry verticals including Healthcare, Financial Services and Consumer Packaged Goods, I use data-driven creativity to solve disruptive problems--and I try to have plenty of fun along the way!Creative Experience: Brand Strategy, Creative Strategy, Brand Architecture, Campaign Creative Direction, Competitive Positioning, Brand Sentiment Analysis, Brief Development, Design Direction, Concept Ideation, Digital Marketing, Promotional Partnerships, CMS Website Development & App Design, Augmented Reality and Virtual Reality Experiences, Voice Experience Strategy, Customer Insights, Video Content, Social Content Creation and User-Experience Design.Industry Expertise:Financial Services, Healthcare, Transportation, Consumer Packages Goods, Hospitality, Start-Ups, SaaS, B2C, B2B, e-commerce.Clients: Athenahealth, Bank of America, Biogen, Boston Beer Company, Caterpillar, Cessna, Daiichi Sankyo, GM, Memorial Sloan Kettering, SC Johnson, Straumann, Zimmer.

Michael Tiedemann, Mba's Current Company Details
RevBio, Inc.

Revbio, Inc.

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BRAND STRATEGIST | MARKETING MAVEN
Michael Tiedemann, Mba Work Experience Details
  • Revbio, Inc.
    Chief Marketing Officer
    Revbio, Inc. Nov 2019 - Present
    Lowell, Ma, Us
  • M! Brand Consulting
    Principal, Brand Marketing Director
    M! Brand Consulting Dec 2018 - Present
    Boston, Massachusetts, Us
    M! Brand is the What's Next? digital brand consultancy. Using structured frameworks to formulate differentiated insights, M! Brand, works with clients to position and marketing their brand to not just compete--but win!
  • Rightpoint
    Executive Creative Director | East Coast
    Rightpoint Nov 2016 - Dec 2018
    Chicago, Il, Us
    Achievements Included:-Led national creative accounts across NY/Boston offices for clients such as Sam Adams Beer and Angry Orchard Cider. -Led engagements across CMS website design, app development and digital marketing.-Drove agency growth by leading pitch teams, developing new business strategies and winning $1MM+ accounts.-Defined and led national agency positioning and local office go-to-market strategy.
  • Digitas North America
    Svp | Group Creative Director
    Digitas North America Aug 1999 - Oct 2016
    Boston, Massachusetts, Us
    Achievements Included:-Led the Bank of America creative relationship across all Wealth Management brands and Bank of America Enterprise. -Led the creative relationship for various GM nameplates in the execution of large scale websites, new vehicle launches, promotional partnerships and OLA campaigns.-Led cross-capability teams consisting of 35+ creative, UX, account, strategy, front-end and project management professionals. -Industry verticals included Financial Services, Automotive, CPG, Healthcare, Aviation
  • Digitas Health
    Svp | Executive Creative Director
    Digitas Health Aug 2010 - Aug 2013
    Philadelphia, Pa, Us
    Accomplishments Included:-Established the Boston office as Digitas Health's "Center of Excellence" for Digital Pharma Marketing.-Pitched and won numerous accounts including Biogen, Athenahealth, Zimmer Orthopedics, CooperVision, Baxter.-Grew Healthcare Practice revenues from zero to $9MM annually.

Michael Tiedemann, Mba Skills

Creative Strategy Creative Direction Digital Strategy Integrated Marketing Digital Marketing Interactive Marketing Brand Development Digital Media Advertising Online Advertising Art Direction Marketing Strategy Concept Development Marketing Interaction Design Relationship Marketing Corporate Identity Social Media Marketing Brand Architecture Mobile Marketing Business Strategy Corporate Branding Online Marketing Social Media Brand Managment User Experience Design Brand Management Social Marketing Experience Design Information Architecture Branding Healthcare Customer Insight Mobile Applications Creative Problem Solving Strategic Thinking Design Thinking Website Development Creative Briefs Positioning Campaigns Branded Content Augmented Reality

Michael Tiedemann, Mba Education Details

  • Cornell University
    Cornell University
    Marketing/Marketing Management At Johnson School Of Business
  • School Of Visual Arts
    School Of Visual Arts
    Advertising And Graphic Design
  • The Waldorf School Of Garden City
    The Waldorf School Of Garden City
    High School

Frequently Asked Questions about Michael Tiedemann, Mba

What company does Michael Tiedemann, Mba work for?

Michael Tiedemann, Mba works for Revbio, Inc.

What is Michael Tiedemann, Mba's role at the current company?

Michael Tiedemann, Mba's current role is BRAND STRATEGIST | MARKETING MAVEN.

What is Michael Tiedemann, Mba's email address?

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What is Michael Tiedemann, Mba's direct phone number?

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What schools did Michael Tiedemann, Mba attend?

Michael Tiedemann, Mba attended Cornell University, School Of Visual Arts, The Waldorf School Of Garden City.

What are some of Michael Tiedemann, Mba's interests?

Michael Tiedemann, Mba has interest in Children.

What skills is Michael Tiedemann, Mba known for?

Michael Tiedemann, Mba has skills like Creative Strategy, Creative Direction, Digital Strategy, Integrated Marketing, Digital Marketing, Interactive Marketing, Brand Development, Digital Media, Advertising, Online Advertising, Art Direction, Marketing Strategy.

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