Michael Cunningham

Michael Cunningham Email and Phone Number

Director of Product Content @ Pathlock
Plano, TX, US
Michael Cunningham's Location
Plano, Texas, United States, United States
Michael Cunningham's Contact Details

Michael Cunningham work email

Michael Cunningham personal email

About Michael Cunningham

A versatile and resourceful marketing professional with 25 years of varied experience and increasing responsibilities. Collaborates with cross-functional departments and senior executives to develop and execute marketing initiatives and strategies that are clear, concise, and audience-driven. A team player with leadership and mentoring experience and a passion for audience engagement.I believe that empathy for the audience-whether customer, employee, or prospect--lies at the heart of all great marketing and communication. It is this belief that motivates me as a speaker and communicator to deliver high-impact messages while making analytical content clear and concise.I work well with all departments, including marketing, sales, product development, human resources, and executive management. I am a team player who also has leadership experience from managing external agencies and freelance writers, as well as a heart for mentoring fellow employees.Throughout my career, I was routinely asked to write, produce, and present at user conferences, regional conferences, and association events. I've also collaborated on and presented corporate webinars and internal sales training events.I’ve worked in and produced marketing content for a variety of verticals and industries, including multifamily, healthcare, financial services, consumer automotive, background screening, and cloud computing.Work Samples:Writing Sample Archive: http://michaelcunningham.contently.com/Portfolio (eBooks, Infographics, Presentations, etc.): http://www.slideshare.net/IronBacon

Michael Cunningham's Current Company Details
Pathlock

Pathlock

View
Director of Product Content
Plano, TX, US
Website:
pathlock.com
Employees:
591
Michael Cunningham Work Experience Details
  • Pathlock
    Director Of Product Content
    Pathlock
    Plano, Tx, Us
  • Pathlock
    Director Of Creative Services
    Pathlock Nov 2022 - Present
    Denver, Colorado, Us
  • Pathlock
    Senior Content Marketing Manager
    Pathlock May 2022 - Nov 2022
    Denver, Colorado, Us
  • Appsian Security
    Senior Content Marketing Manager
    Appsian Security Jul 2021 - May 2022
    Dallas, Texas, Us
  • Appsian Security
    Content Marketing Manager
    Appsian Security Feb 2020 - Jul 2021
    Dallas, Texas, Us
    Responsible for developing and executing content strategy across online and offline channels for demand generation and brand awareness. * Organized digital content strategies across online platforms* Translated technical messaging into compelling and value-driven content* Managed external contributor network
  • Oki Data Americas, Inc.
    Marketing Manager
    Oki Data Americas, Inc. Aug 2019 - Feb 2020
    Irving, Tx, Us
    Product marketing for the specialty printer business unit of OKI Data, directing the development and creation of advertising, digital media, social media, and sales promotion materials required to effectively execute the sales programs and plans.* Develop communications and marketing material for the dealer and sales channel*Assist with event management, including trade show booth setup and teardown, speaking with customers and prospects, and qualifying prospects* Email campaign management including, developing and writing emails for pre- and post-event communication, dealer open house events, and promotion announcements* Copywriting & editing including, articles for industry publications, landing pages, emails, and sales documentation * Lead qualification and tracking* Assist with annual budget and business plan
  • First Advantage
    Product Marketing Manager
    First Advantage Jan 2018 - Apr 2019
    Atlanta, Ga, Us
    Responsible for product marketing, sales enablement, marketing strategies, and content creation that actively contributed to the company meeting revenue goals.• Provided strategic and tactical product marketing guidance to product managers• Participated in online sales training webinars to launch new products and deliver sales campaigns for existing products• Developed product marketing and go-to-market campaigns and communication strategies for seven new and existing products and services• Collaborated with talent development team to standardize method for sales enablement• Devised a broad range of marketing and sales training materials for demand generation, account sales, and customer communication• Collaborated with senior executives, product managers, and sales managers on high-level presentations, webinars, user conference keynote, and internal sales training• Produced training video for Fortune 50 client
  • Tail Light
    Content Strategy And Creation
    Tail Light Oct 2017 - Jan 2018
    Dallas, Tx, Us
    Strategized and produced press releases, website copy, FAQ articles to support the launch of a new consumer-facing product called Bouncie. I launched and managed the company blog: https://medium.com/bouncie.
  • First Advantage
    Product Marketing & Sales Training
    First Advantage Apr 2016 - Sep 2017
    Atlanta, Ga, Us
    Responsible for product marketing, sales training, go-to-market strategy, and content creation.• Work with product managers to create value-based content that promotes First Advantage’s biometrics products and services.• Create and execute marketing campaigns to help meet growth goals.• Help plan and execute the launch of new products and services. • Create a broad range of marketing and sales training materials for demand generation, account sales, and customer communication.• Collaborate with executives on high-level presentations, webinars, and user conference speeches.
  • Proofhq, A Workfront Company
    Content Marketing Manager
    Proofhq, A Workfront Company Jul 2014 - Apr 2016
    Drove brand awareness and product demand through content marketing, content creation, webinars, and demand generation campaigns. • Strategized and executed demand generation campaigns• Collaborated with product marketing manager to develop buyer personas and create messaging that resonated with target audience at different stages of sales funnel• Produced a broad range of marketing materials for demand generation, brand awareness, and thought leadership purposes including, eBooks, webinars, infographics, case studies, articles, and PR• Conducted client and influencer interviews for campaigns, case studies, and webinars
  • Realpage, Inc.
    Social Media Manager And Managing Editor
    Realpage, Inc. May 2010 - Jul 2014
    Richardson, Texas, Us
    Introduced company to the value of content marketing through blogging and social media as a means to generate brand awareness and develop leads.• Launched and managed multifamily industry-focused blog, Property Management Insider (PMI), focusing on news, best practices, thought leadership, and case studies. Articles from this blog were regularly reprinted in industry publications and on relevant websites• Lead PMI through a two-year stretch of 100% year over year growth in organic search visitors, grew PMI email newsletter subscribers by an average of 60% year over year • Managed PMI LinkedIn Group of 6,900+ members• Managed writers (internal and external)• Regular webinar writer and presenter and public speaker at annual user conference (keynote and session speaker), association meetings, and internal sales training events
  • Realpage, Inc.
    Multimedia Content Manager
    Realpage, Inc. Feb 2010 - Jun 2012
    Richardson, Texas, Us
    • Launched RealPage’s video department where I wrote scripts for product videos, coordinated production schedules, and even acted• Collaborated with various departments, product groups, and executives to find the value proposition for products and distilled those words into visual presentations• Conducted customer interviews for testimonials
  • Realpage, Inc.
    Marketing Communications Specialist
    Realpage, Inc. Apr 2000 - Feb 2010
    Richardson, Texas, Us
    • Developed a broad range of product marketing materials • Promoted the company through various channels, including traditional and online media, print and online advertising, and corporate communications• Collaborated with sales on RFPs and other sales proposals• Managed advertising budgets
  • Geac Aec Business Solutions
    Marketing Communications Coordinator
    Geac Aec Business Solutions Apr 1994 - Apr 2000
    • Created internal and customer-facing print and online newsletters• Managed public website, corporate intranet, and created the company’s first customer portal• Produced internal training videos and multimedia content

Michael Cunningham Skills

Social Media Email Marketing Marketing Blogging Social Media Marketing Online Advertising Online Marketing Marketing Communications Corporate Communications Marketing Strategy Digital Marketing Lead Generation Content Strategy Salesforce.com Content Marketing Public Relations Strategy Writing Copywriting Advertising Copy Editing Public Speaking Marketing Automation Google Adwords Marketing Management Product Marketing B2b Marketing Demand Generation Software As A Service Management Leadership B2b Marketing Strategy Saas Team Building Content Management Digital Media Strategic Planning Press Releases Training Microsoft Office Microsoft Word Microsoft Outlook Microsoft Powerpoint Microsoft Excel Microsoft Teams Newsletters Business To Business

Michael Cunningham Education Details

  • Indiana University Bloomington
    Indiana University Bloomington
    English

Frequently Asked Questions about Michael Cunningham

What company does Michael Cunningham work for?

Michael Cunningham works for Pathlock

What is Michael Cunningham's role at the current company?

Michael Cunningham's current role is Director of Product Content.

What is Michael Cunningham's email address?

Michael Cunningham's email address is md****@****ail.com

What is Michael Cunningham's direct phone number?

Michael Cunningham's direct phone number is +140891*****

What schools did Michael Cunningham attend?

Michael Cunningham attended Indiana University Bloomington.

What are some of Michael Cunningham's interests?

Michael Cunningham has interest in Coffee, Mostly Harmless, Kentucky Bourbon, Hoosier Basketball, Greyhound Rescue, Running, Weight Lifting, Animal Welfare, Craft Beer, The Colts.

What skills is Michael Cunningham known for?

Michael Cunningham has skills like Social Media, Email Marketing, Marketing, Blogging, Social Media Marketing, Online Advertising, Online Marketing, Marketing Communications, Corporate Communications, Marketing Strategy, Digital Marketing, Lead Generation.

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