Michael Cunningham work email
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A versatile and resourceful marketing professional with 25 years of varied experience and increasing responsibilities. Collaborates with cross-functional departments and senior executives to develop and execute marketing initiatives and strategies that are clear, concise, and audience-driven. A team player with leadership and mentoring experience and a passion for audience engagement.I believe that empathy for the audience-whether customer, employee, or prospect--lies at the heart of all great marketing and communication. It is this belief that motivates me as a speaker and communicator to deliver high-impact messages while making analytical content clear and concise.I work well with all departments, including marketing, sales, product development, human resources, and executive management. I am a team player who also has leadership experience from managing external agencies and freelance writers, as well as a heart for mentoring fellow employees.Throughout my career, I was routinely asked to write, produce, and present at user conferences, regional conferences, and association events. I've also collaborated on and presented corporate webinars and internal sales training events.I’ve worked in and produced marketing content for a variety of verticals and industries, including multifamily, healthcare, financial services, consumer automotive, background screening, and cloud computing.Work Samples:Writing Sample Archive: http://michaelcunningham.contently.com/Portfolio (eBooks, Infographics, Presentations, etc.): http://www.slideshare.net/IronBacon
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Director Of Product ContentPathlockPlano, Tx, Us -
Director Of Creative ServicesPathlock Nov 2022 - PresentDenver, Colorado, Us -
Senior Content Marketing ManagerPathlock May 2022 - Nov 2022Denver, Colorado, Us -
Senior Content Marketing ManagerAppsian Security Jul 2021 - May 2022Dallas, Texas, Us -
Content Marketing ManagerAppsian Security Feb 2020 - Jul 2021Dallas, Texas, UsResponsible for developing and executing content strategy across online and offline channels for demand generation and brand awareness. * Organized digital content strategies across online platforms* Translated technical messaging into compelling and value-driven content* Managed external contributor network -
Marketing ManagerOki Data Americas, Inc. Aug 2019 - Feb 2020Irving, Tx, UsProduct marketing for the specialty printer business unit of OKI Data, directing the development and creation of advertising, digital media, social media, and sales promotion materials required to effectively execute the sales programs and plans.* Develop communications and marketing material for the dealer and sales channel*Assist with event management, including trade show booth setup and teardown, speaking with customers and prospects, and qualifying prospects* Email campaign management including, developing and writing emails for pre- and post-event communication, dealer open house events, and promotion announcements* Copywriting & editing including, articles for industry publications, landing pages, emails, and sales documentation * Lead qualification and tracking* Assist with annual budget and business plan -
Product Marketing ManagerFirst Advantage Jan 2018 - Apr 2019Atlanta, Ga, UsResponsible for product marketing, sales enablement, marketing strategies, and content creation that actively contributed to the company meeting revenue goals.• Provided strategic and tactical product marketing guidance to product managers• Participated in online sales training webinars to launch new products and deliver sales campaigns for existing products• Developed product marketing and go-to-market campaigns and communication strategies for seven new and existing products and services• Collaborated with talent development team to standardize method for sales enablement• Devised a broad range of marketing and sales training materials for demand generation, account sales, and customer communication• Collaborated with senior executives, product managers, and sales managers on high-level presentations, webinars, user conference keynote, and internal sales training• Produced training video for Fortune 50 client -
Content Strategy And CreationTail Light Oct 2017 - Jan 2018Dallas, Tx, UsStrategized and produced press releases, website copy, FAQ articles to support the launch of a new consumer-facing product called Bouncie. I launched and managed the company blog: https://medium.com/bouncie. -
Product Marketing & Sales TrainingFirst Advantage Apr 2016 - Sep 2017Atlanta, Ga, UsResponsible for product marketing, sales training, go-to-market strategy, and content creation.• Work with product managers to create value-based content that promotes First Advantage’s biometrics products and services.• Create and execute marketing campaigns to help meet growth goals.• Help plan and execute the launch of new products and services. • Create a broad range of marketing and sales training materials for demand generation, account sales, and customer communication.• Collaborate with executives on high-level presentations, webinars, and user conference speeches. -
Content Marketing ManagerProofhq, A Workfront Company Jul 2014 - Apr 2016Drove brand awareness and product demand through content marketing, content creation, webinars, and demand generation campaigns. • Strategized and executed demand generation campaigns• Collaborated with product marketing manager to develop buyer personas and create messaging that resonated with target audience at different stages of sales funnel• Produced a broad range of marketing materials for demand generation, brand awareness, and thought leadership purposes including, eBooks, webinars, infographics, case studies, articles, and PR• Conducted client and influencer interviews for campaigns, case studies, and webinars
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Social Media Manager And Managing EditorRealpage, Inc. May 2010 - Jul 2014Richardson, Texas, UsIntroduced company to the value of content marketing through blogging and social media as a means to generate brand awareness and develop leads.• Launched and managed multifamily industry-focused blog, Property Management Insider (PMI), focusing on news, best practices, thought leadership, and case studies. Articles from this blog were regularly reprinted in industry publications and on relevant websites• Lead PMI through a two-year stretch of 100% year over year growth in organic search visitors, grew PMI email newsletter subscribers by an average of 60% year over year • Managed PMI LinkedIn Group of 6,900+ members• Managed writers (internal and external)• Regular webinar writer and presenter and public speaker at annual user conference (keynote and session speaker), association meetings, and internal sales training events -
Multimedia Content ManagerRealpage, Inc. Feb 2010 - Jun 2012Richardson, Texas, Us• Launched RealPage’s video department where I wrote scripts for product videos, coordinated production schedules, and even acted• Collaborated with various departments, product groups, and executives to find the value proposition for products and distilled those words into visual presentations• Conducted customer interviews for testimonials -
Marketing Communications SpecialistRealpage, Inc. Apr 2000 - Feb 2010Richardson, Texas, Us• Developed a broad range of product marketing materials • Promoted the company through various channels, including traditional and online media, print and online advertising, and corporate communications• Collaborated with sales on RFPs and other sales proposals• Managed advertising budgets -
Marketing Communications CoordinatorGeac Aec Business Solutions Apr 1994 - Apr 2000• Created internal and customer-facing print and online newsletters• Managed public website, corporate intranet, and created the company’s first customer portal• Produced internal training videos and multimedia content
Michael Cunningham Skills
Michael Cunningham Education Details
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Indiana University BloomingtonEnglish
Frequently Asked Questions about Michael Cunningham
What company does Michael Cunningham work for?
Michael Cunningham works for Pathlock
What is Michael Cunningham's role at the current company?
Michael Cunningham's current role is Director of Product Content.
What is Michael Cunningham's email address?
Michael Cunningham's email address is md****@****ail.com
What is Michael Cunningham's direct phone number?
Michael Cunningham's direct phone number is +140891*****
What schools did Michael Cunningham attend?
Michael Cunningham attended Indiana University Bloomington.
What are some of Michael Cunningham's interests?
Michael Cunningham has interest in Coffee, Mostly Harmless, Kentucky Bourbon, Hoosier Basketball, Greyhound Rescue, Running, Weight Lifting, Animal Welfare, Craft Beer, The Colts.
What skills is Michael Cunningham known for?
Michael Cunningham has skills like Social Media, Email Marketing, Marketing, Blogging, Social Media Marketing, Online Advertising, Online Marketing, Marketing Communications, Corporate Communications, Marketing Strategy, Digital Marketing, Lead Generation.
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