I specialize in crafting and executing digital marketing strategies for high-end clients. I focus on leveraging advanced data analysis to drive performance and optimize campaign effectiveness. With a deep understanding of digital ecosystems, I work closely with brands to maximize their ROI through tailored strategies and insights, ensuring impactful and scalable growth.

Dweeso Digital Marketing is a digital marketing firm for professionals and small businesses in South Florida. Our main goal is to help businesses achieve a great ROI by driving online sales through efficient, high-quality internet marketing strategies, from SEO to online advertising, and social media and content marketing. What we do to help these businesses make the right decisions moving forward is to 1) properly assess the business’s online presence, 2) create a plan for how to most effectively use the current marketing budget to get results, and 3) implement that plan and track progress. Our clients are professionals and small business owners who want to increase sales through effective and cost-efficient marketing strategies. Dweeso Inc. offers a variety of digital marketing services, including:- Search Engine Optimization- Pay-Per-Click Advertising- Content Marketing- Web Design- Social Media Marketing- Digital Marketing Consultation

I define, communicate, and execute a cohesive demand generation strategy with a focus on acquiring new active paying members. Goal: to MedicAlert Foundation’s funnel performance and drive conversion by creating and maintaining targeted marketing and digital campaigns to drive the primary KPIs of new memberships, increased donations, and increased sales.

Working in the healthcare industry has been a great experience; every day presents something different and unique. Vohra has grown to become the largest wound care specialty practice in the U.S. with 300 physicians across 28 states.As the Director of Digital Marketing, I oversee in-house mail lists and spearhead the renovation of eCommerce products/promotions. Using the most recent technologies and techniques has enabled me to develop strategic content planning enhancing our reach and driving solid lead generation.I’ve also been able to expand the department and create the company’s first-ever content department. The content department is now the principal source for our email marketing and SEO initiatives. Working in the digital realm and spearheading the department’s initiatives has been a rewarding career as opportunities are continuously evolving.

My digital career in the healthcare industry really took off when I joined Surgeon’s Advisor. The company develops customized digital marketing and online patient acquisition strategies focused exclusively on the medical space, working closely with top plastic/facial surgeons, dermatologists, cosmetic dentists/surgeons, medical spas, and orthopedic surgeons.I had multiple responsibilities including technical support for B2C digital campaigns, macro/micro analysis and research, and the development of websites and online campaigns for key accounts. Chief among them was to increase the online visibility of our clients’ websites via SEO. Working with my team we did an analysis of each client’s website. We then created a core strategy and tactics focused on increasing website traffic and lead generation. This not only increased our client’s business but also brought in additional projects from our clients and well as help land new business.Due to the success our clients were achieving, I was asked by the CEO to develop a marketing strategy to grow our own business. The strategy encompassed both digital and traditional media. After a few months of plan implementation, the company saw a steady rise in inquiries as well as a 20% increase in new business. This was a fantastic accomplishment for everyone in the company.

An outpatient facility offering cosmetic services from facials and skincare to non-invasive body contouring provided by a team of in-house medical professionalsONLINE MARKETING MANAGERReporting to the Business Owner and leading team of five creatively managing online ad campaigns, creating/promoting written and video content, and driving client engagement, website redesign, and conversion strategies meeting established budgets and timelines.- Garnered 100,000 YouTube views and contributed to a 15% lead generation uptick with no additional budget by effectively employing a wide array of social media including YouTube, Twitter, Facebook, and Instagram.- Drove PPC sales 25% improving keyword search to intensify campaign efficiency/conversion rates.

A provider of digital marketing and public relations consultation and services for small and mid-sized businesses.FOUNDER/DIRECTORReporting to clients, oversaw a team of five employing web and social media marketing strategy, search engine optimization, digital public relations, website design, and project management to conceptualize and bring impactful marketing campaigns to fruition.- Boosted average client visibility 15% using local SEO and web development project management with an emphasis on pay-per-click advertising and targeted content marketing.

A premium dry-cleaning organization partnering with top dry cleaners in various metropolitan areas across the U.S. and around the globe. DIRECTOR OF PR/MARKETINGReporting to the Chief Operating Officer, selected and mentored the public relations and marketing team of the organization and its qualified members, designing and maintaining relevancy of corporate website messaging and creating periodical and marketing pieces in conjunction with fashion manufacturers.- Positioned the company brand as the premier authority in the dry-cleaning industry by creating website messaging, effectively using social media, and securing business coverage in over 25 newspapers, trade journals, and local publications.- Cultivated global attention by positioning compelling press releases in the Wall Street Journal, MR Magazine, Yahoo News, and regional newspapers.