Michael Leblanc Email and Phone Number
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Michael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.
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Producer And HostThe Feed Powered By LoblawToronto, On, Ca
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Founder & PresidentM.E. Leblanc & Company Inc. Mar 2017 - PresentToronto, CaM.E.LeBlanc & Company Inc. has three pillars:-Consulting & Advisory Practice focussed on businesses with consumer obsessed growth strategies-Keynote presentations, conference & event on-stage MC, panel moderation & participation-Media: Author, podcaster ("The Voice of Retail", "The Food Professor, "Conversations with CommerceNext", "Moya Financial Matters", "Global E-Commerce Tech Talks"), and now my all new YouTube BBQ show, "Last Request Barbecue"!To learn more, check out my latest blog posts, media appearances, speaking gigs and podcast visit www.meleblanc.coMichael offers a unique perspective as the Voice of Retail in Canada, leveraging knowledge and experience to provide strategic advisory services and tactical consulting to local, national and international retailers. Learn more, check out my recent and upcoming speaking gigs, and check out my weekly podcast "The Voice of Retail" at www.meleblanc.co -
Senior Vice President, Marketing, Membership, Programs & RevenueRetail Council Of Canada Sep 2014 - Feb 2017Toronto, CaResponsible for membership acquisition, retention and growth plus non-member revenue generation for one of Canada’s largest advocacy organizations- Oversaw national events team producing six flagship events, two industry awards programs and several trade events each year. Consistently produced strong year-over-year growth, industry leading retailer participation/satisfaction metrics and thought leadership objectives- Lead sales and marketing team responsible for driving sales/revenue with consistent double digit percentage gains year-over-year in sponsorship revenue- Associate Publisher, Canadian Retailer magazine, Canada’s premier association magazine covering the Canadian retail industry. Published six times per year, the magazine also represents one of the single top revenue generating products at RCC- Hands-on media and communications strategy and execution, crafting messaging supporting advocacy positions and industry trends. A prime media representative- Digital marketing strategy/execution supporting RCC advocacy and revenue objectives with ownership of core English/French websites, event/advocacy website(s), social media channels and email marketing/newsletters -
Chief Marketing Officer Of Portfolio CompanyTorquest Partners Nov 2013 - Jul 2014Toronto, On, CaBrought on as part of new senior Executive Leadership Team with TorQuest to turnaround troubled Herbal Magic & L.A. Weight Loss businessHighlights Include: - Led process to craft new brand strategy for Herbal Magic including Vision, Mission, Brand DNA, Value and core value proposition- Oversee product management (80+ skus) including product promotion & pricing, new product development/sku rationalization accompanied with comprehensive new product launch/communication strategy - Begun transformation of marketing culture to collaborative, customer experience driven and focussed on the entire value chain- Drove integration of downstream, performance and digital (search) data linked to television media enhancing productivity and enabling better media buying- Launched monthly consolidated and comprehensive in-Centre marketing & promotions activity guides, merchandising calendar and planograms- Transformed national promotional strategy, re- focussing on compelling, transparent promotions that enhanced client conversion and brand clarity- Began integration of key brand messaging into external direct response and brand media (television/radio/print) to narrowing gap between brand awareness and brand comprehension -
Vice President, Marketing & PromotionsThe Shopping Channel Jan 2010 - Apr 2013Toronto, Ontario, CaAs Vice President, Marketing & Promotions for The Shopping Channel, a division of Rogers Broadcasting Limited, Michael was responsible for customer acquisition, retention and brand development for all channels including television, digital and print. He was also responsible for all internal and external promotional activity as well as in-house creative services. Highlights include:- Managed a staff of 20 skilled marketers, responsible for customer acquisition, retention and brand for all channels including television, digital and print.- Executive member of Rogers Media Marketing Leadership Team, creating/leveraging a centre ofexcellence model across marketing functions/brands in Rogers Media.- Winner of multiple Retail Council of Canada awards for multichannel marketing, driving online percentage of sales from 23% to over 41% and online sales of $100Million+.- Launched multiple social media channels including Blog, Twitter, Pinterest, YouTube and Facebook. The Shopping Channel’s Facebook page recognized within Rogers Media as one of the largest, best managed and most measured communities.- Spearheaded strategic rebranding work for The Shopping Channel, taking the brand back to it’s core crafting new Vision, Mission, Brand DNA and Brand Beliefs.The Shopping Channel, Canada's only nationally televised shopping service and its leading eCommerce player, is one of Canada’s most innovative and diversified retailers. Since the launch of The Shopping Channel’s initial television shopping channel in 1987, The Shopping Channel has become a true leading multi-channel retailer and distributor in Canada through its award-winning online presence at TheShoppingChannel.com. -
Director Of MarketingThe Shopping Channel May 2007 - Jan 2010Toronto, Ontario, Ca- Directed all mass media, digital, direct marketing and public relations/product placement supporting the business. Also responsible for all customer analytics plus internal and external promotional activity including promotional discounting/pricing activity.- Launched private label credit card, growing portfolio within three years to account for significant percentage of overall sales; directed card holder acquisition, retention and growth strategies.- Grew Email database from less than 100,000 to over 500,000 unique subscribers and oversaw email marketing campaigns generating millions in annual sales revenue- Oversaw paid search marketing (SEM) recognized as some of the top performing retail search campaigns in Canada.
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General Manager, ShoppingCanwest Mediaworks May 2005 - Apr 2007Winnipeg, Mb, CaBusiness ownership/ of online retail/shopping vertical within the CanWest MediaWorks organization. Responsibilities include online strategy for local as well as national retail along with directtocustomer online retail.- Launched industry leading media enhanced shopping print-to-online solution across 10 newspaper markets in Canada resulting in significant year-over-year revenue increase along with visitor/page view growth in excess of 200% over prior year.- Part of core team that led the re-launch of canada.com, Canada’s number one news and information online destination. The canada.com network re-launch, featuring 43 sites and over 10,000 pages, was one of the largest projects of its kind in Canada. -
Director, Ecommerce & CrmHudson'S Bay Company Jul 1998 - May 2005New York, New York, UsCrafted strategy/business plan and built team for the launch of HBC's first major eCommerce site, Hbc.com. Site launch included fully transactional site, state-of-the-art distribution centre, and in-store pick-up and return capabilities.Responsible for crafting strategies to optimize direct-to-customer marketing and CRM touchpoints across the enterprise including point-of-sale/in-store, online, direct mail, call center. Highlights include the creation of a global leading personalized receipt message tool that generated over $50 million dollars of incremental revenue. -
Marketing Manager, Digital MediaLevi Strauss & Co. Dec 1997 - Jul 1998San Francisco, California, UsCrafted the strategy and oversee the launch of several groundbreaking interactive and eCommerce enabled sites for the Levi’s®, Docker’s® and SLATES™ brands in Canada and the United States.Oversaw launch of award winning "Hot Spot" Levi's site that was a first to use Animated Flash technology and fuzzy logic customer interaction tools. See http://www.moock.org/webdesign/portfolio/levisite/hotspot/barscene-tony-direct.html -
Marketing ManagerBlack & Decker Nov 1994 - Nov 1997Towson, Md, UsResponsible for drafting and executing business plans in support of the Canadian consumer power tool business. Measurable goals included the enhancement of gross margin, operating income and market share. Highlights include relaunching the entire Consumer Power Tool product line in Canada as well as launching several new product lines into the market.
Michael Leblanc Skills
Michael Leblanc Education Details
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University Of Toronto - Rotman School Of ManagementMarketing & Strategy -
Carleton UniversityCriminology & Criminal Justice
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Mcgill UniversityGraduate Level Work In Foreign Policy & International Relations
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St. Pius X, Ottawa
Frequently Asked Questions about Michael Leblanc
What company does Michael Leblanc work for?
Michael Leblanc works for The Feed Powered By Loblaw
What is Michael Leblanc's role at the current company?
Michael Leblanc's current role is Producer and Host.
What is Michael Leblanc's email address?
Michael Leblanc's email address is mi****@****ail.com
What is Michael Leblanc's direct phone number?
Michael Leblanc's direct phone number is (888) 373*****
What schools did Michael Leblanc attend?
Michael Leblanc attended University Of Toronto - Rotman School Of Management, Carleton University, Mcgill University, St. Pius X, Ottawa.
What are some of Michael Leblanc's interests?
Michael Leblanc has interest in Children.
What skills is Michael Leblanc known for?
Michael Leblanc has skills like Digital Media, Brand Development, Strategy, Retail, Customer Acquisition, Multi Channel Marketing, Crm, E Commerce, Facebook, Marketing, Business Strategy, Online Marketing.
Who are Michael Leblanc's colleagues?
Michael Leblanc's colleagues are Kristy Yeaton, Me Time And Murder, Toby Goodshank.
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