Fractional CMO for early-stage SaaS startups and PE-invested companies requiring transformative strategic marketing, tactical execution and improved skills. Expertise in fast-tracking revenue growth while building the core marketing infrastructure. Utilize agile marketing to accelerate core marketing elements into targeted messaging with content and campaigns. The strategic plan is highly dependent on company goals, current state and go-to-market channels. Delivered improved lead generation of +500%, lower customer acquisition cost, and minimum 20% growth in sales while building out the required a world-class marketing infrastructure. Engaged with the following companies; Milkadamia, Odeko, CortiAI, DoorLoop, Duos, LuxSci, SafeStep, AIS.

Corti is an early stage VC funded AI healthcare company. Utilizing AI for humanity. As VP of Marketing my role is primarily focused on leading growth with our target markets, building the brand and positioning the organization for the future. Marketing pipeline boost of 700%.

Venture capital funded. Responsible for the development and execution of marketing strategies to deliver increased brand awareness, media coverage and revenue generating leads. Lead a small internal team, contractors and external agencies. Marketing funnel growth of +530%.

SS White is the oldest dental manufacturing company in the USA. Brought on to modernize the marketing function and create a cohesive marketing, sales and innovation culture. Sales growth of 7% in a .5% growth market. Private equity owned.

Strategic objective to double the business in three years while re-positioning the brand globally as a market leader in innovation and technology. Lead acquisition targeting, strategic marketing and marketing communications. Growth of +2X in three years.

Corporate level role responsible for the region. Designed and executed the Asia organization, vision, strategy and plans. Introduced new brands and products to the region. Led five business divisions to +100% sales growth in less than two years. Moved from a low cost manufacturing hub to a relevant business operation.

Designed and implemented a new growth strategy to drastically improve performance in China with current and future customers & markets. Key goal to transform the organization from a product centric to a market centric organization. Led the creation of seven market facing platforms. Multiple business units joined together to drive high potential market segments. + 32% growth. Led 24 internal corporate staff.

CRM transformation

Lead the sales & information technology workstreams for M&A evaluations and due diligence efforts•Member of the core team for five evaluations and due diligence efforts resulting in successful acquisitions•Owner of sales & information technology for post merger integrations