With over 10 years of experience in the music industry, I am a seasoned executive and a platinum record producer who specializes in A&R and lifestyle marketing. As the Vice President of A&R and Lifestyle Marketing at The Blueprint Group/BPG Records, I work closely with the President to drive consumption, revenue, and relevance of the BPG catalog, which has amassed over 15 billion streams since 2018. I co-lead a roster of 10 major artists across all genres, with a special focus on G-Eazy, David Sabastian, and Marc E. Bassy. I execute the full A&R lifecycle for BPG artists, resulting in seven platinum singles and three platinum albums. I also develop, maintain, and leverage relationships with high-level industry insiders and partners to create innovative and impactful marketing campaigns and opportunities for BPG artists. I have a sharp musical ear and a keen understanding of urban music culture, which enables me to procure new songs and develop artists beyond the A&R process.
Listed skills include Social Media Marketing, Marketing, Event Management, Blogging, and 28 others.