Michael Grover Email & Phone Number

Worcester, Ma, Us

Washington , Dc, Us

Managing and Building Websites in WordPress, Squarespace, Wix, and Webflow. Streamlining processes.

Website Management and Marketing Services for smaller organizations on a growth path. — I manage and run technical marketing programs for small, growing businesses. — Wordpress consultant (Content and SEO) for event management technology company. Increased organic traffic by 50%.— Website and systems admin for podcast production company, several filmmakers and media properties. — Analytics tracking trade show conversions for 30 events through a variety of channels (ads, email, social, etc.) and process optimization.— Use Google Data Looker Studio to combine data from variety of sources into one view.— Market and audience research, media plans for building audiences, web sites for media products providing full e-commerce rental.

Los Angeles, California, Us

Podcast development. Working with podcast creators providing technical, business, and distribution support.

Develop and manage platform for promoting podcasts.Content strategy to differentiate service from others. Create new features to attract audience and revenue. Working with Google systems (analytics, GSC) to assure top SEO placement. Press and market outreach. https://www.podcastguide.us

Austin, Texas, Us

Work with international publishing teams (mainly EMEA and APAC). Drove 30% increase in organic site performance for 110 international sites using SEO best practices. Extensive analytics reporting to monitor organic lift, site traction, search responsiveness, and conversion as well as to identify new audience opportunities. Create analytics reporting to monitor site conversion performance and to quickly surface problem areas. Responsible for Artificial Intelligence pages of Oracle.com

Westborough, Ma, Us

Drove digital products for media/news company including web, mobile (iOS, Android, Windows), and systems (CMS, Ad serving, Search, CRM integration).-- Optimize content for SEO, focused primarily on social and Google News.-- Led groups of on-staff and offshore developers responsible for 60+ web products, multiple native apps, and publishing infrastructure.-- Ran taxonomy project to improve content production, user experience, and SEO-- Attended events, polled customers, built events apps. -- Made changes to systems and processes that significantly improved time-to-market on new products.

London, Gb

-- Managed SEO across 20+ brands for major media/news organization (20+ brands, 100's of articles per day). -- Led editorial training seminars. Built universal taxonomy to establish SEO-optimized article tagging system.-- Established cross-brand Social Media network and grew to 100K+ followers. -- Built systems and policies for social media sharing. -- Invented social ad units that generating new incremental revenue.

London, Gb

Director of all online business with P&L responsibility for $10MM in highly-regulated US healthcare market. -- Responsible for strategy, marketing, development, and profitability of all ad-supported online products. -- Targeted SEO programs targeting medical professionals-- Built and Launched SearchMedica (search engine indexing authoritative medical content).-- Managed content management system conversion and deployment of ad-serving system.

London, Gb

Director of Marketing for the TechWeb Network, an award-winning web of sites serving IT professionals. Activities included: -- Focus on building organic traffic via SEO and implementing traffic-driving programs. (Tech Blog Awards named Best of the Web by MIN's Magazine) -- Worked with other senior managers to develop and implement group strategy -- Trade show/event marketing plus print ads and collateral (sales sheets). Conference presenter.-- Created new ad products and ways that tech advertisers can reach our audience (Dogear Peelback named Best of the Web by MIN's Magazine) -- Deployed dozens of revenue-generating advertising programs in all areas. -- Developed traffic-driving programs to increase network user base