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Marketing Management - Website Development – Website MarketingI am an experienced, entrepreneurial, goal-oriented marketing leader that enjoys implementing creative solutions that enable businesses to grow. I have successfully implemented many different marketing and PR methods. • From press releases faxed to journalists to online press releases. • From brochure development to website development• From Yellow Pages to Online Local Search products• From direct mail to email campaigns, and more recently text marketing• From newspaper and radio advertising to PPC advertising and online display advertsing.The marketing world has changed a great deal since 1997. I have been involved in the evolution of website development and marketing since 1999. I enjoy the constant change and challenge provided by the competitive marketplace. I continue to see the internet as a future growth area for businesses small and large. I have worked on sites that started from scratch and have grown to multi-million dollar sites and I have worked with established companies to improve their web presence.Specialties: • Website Design and development including Search Engine Optimization (SEO) and Conversion Optimization best practices• Social media marketing plans and implementation• Process creation, analysis and improvement• Customer Segmentation, Pricing, Planning, Promotion, Advertising • Thorough knowledge of Microsoft Access and database management• Ability to present complex analysis with all members of an organization
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Senior Digital Marketing SpecialistIdemitsu Lubricants America Dec 2022 - PresentJeffersonville, In, UsPlan, execute and monitor Organic and PPC campaigns across all digital channels. Monitor website and ecommerce. Execute organic social media strategy and develop reporting across all digital marketing platforms. Manage CMS, automation marketing platforms, update content calendar and support Amazon presence. Attend and provide support during brand activation events. -
B2B - B2C Sales & Marketing ManagerAll Brand Appliance Parts Jun 2019 - Dec 2022Norristown, Pa, UsI am responsible for all B to B and B to C e-commerce initiatives for multiple sites. I managed all aspects of the websites, including design, functionality and usability. I continue to analyze performance of these websites, lead ongoing development, competitive analysis, pricing analysis along with the local search optimization, SEO, email marketing and Social Media campaigns. -
Director Of Marketing1St Source Servall Feb 2012 - Jun 2019Center Line , Mi, UsI was responsible for all e-commerce initiatives for multiple sites. I managed the creation of the websites, including design, functionality and usability. I continue to analyze performance of these websites, lead ongoing development, competitive analysis, pricing analysis along with the local search optimization, SEO and Social Media campaigns. Additionally, I was responsible for a department that took photos and videos of our parts.I managed the creation, brand development and marketing plan for Profit Partner Solutions. This suite of services allowed 1st Source Servall to partner with appliance customers to maximize their profitability. I was responsible for the continuing development and execution of all of the Profit Partner Solutions internet-related services. The department I led created professional websites for appliance companies, provided private labeled appliance parts websites, along with offering local search optimization, social media set up, analytics training and logo creation services. In addition to digital marketing, my department handled all retail and wholesale marketing activities. -
Director Of MarketingAtomic Design Nov 2010 - Feb 2012Nashville, Tennessee, UsI work with clients in many different industries to define, implement, manage and review their online marketing programs in order to enhance clients’ website presence and conversions by conducting competitive research, keyword analysis and optimizing on-site and off-site content to ensure maximum rankings and traffic for targeted keywords. Additionally, I manage all tradtional and online marketing activities for Atomic Design and it's sister company, Trade Show Models. -
Multi-Media ConsultantLocaledge Apr 2010 - Nov 2010Buffalo, New York, UsStrategizing with team members to grow revenues from top accounts and secure new accounts to achieve and exceed sales targets. Building and maintaining good relationships with clients and colleagues, contributing to the success and growth of sales in both our print and digital products.• Plan and present advertising programs for clients including:• Social Media Marketing• Search Engine Optimization/Marketing• Yahoo Behavioral Targeting Display Advertising• SMS & E-mail Marketing• Custom Online Video Creation• Website/Landing Page Design• Advertising Tracking Programs• Direct Mail Services -
Marketing ManagerAp Wagner Sep 1997 - Apr 2010Depew, Ny, UsDevelop and execute strategic marketing plan within budget, including forecast, analysis and reporting, consumer and business-to-business web site development and marketing, customer and vendor relations, project management, retail and wholesale collateral development, place all advertising, traditional and online public relations, along with staff management and P & L responsibility. -
Credit Free InstructorGenesee Community College 2000 - 2002Batavia, Ny, Us
Michael Taggart Skills
Michael Taggart Education Details
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University At BuffaloBusiness Management -
Batavia High School
Frequently Asked Questions about Michael Taggart
What company does Michael Taggart work for?
Michael Taggart works for Idemitsu Lubricants America
What is Michael Taggart's role at the current company?
Michael Taggart's current role is Digital Marketing Expert.
What is Michael Taggart's email address?
Michael Taggart's email address is mt****@****ine.com
What is Michael Taggart's direct phone number?
Michael Taggart's direct phone number is +171656*****
What schools did Michael Taggart attend?
Michael Taggart attended University At Buffalo, Batavia High School.
What are some of Michael Taggart's interests?
Michael Taggart has interest in Kilts, American Soccer, Bruce Springsteen, Etail, Barnes And Noble Nook.
What skills is Michael Taggart known for?
Michael Taggart has skills like Email Marketing, Online Marketing, Seo, Social Media Marketing, Marketing, Sem, Advertising, Marketing Strategy, E Commerce, Social Media, Website Development, Strategy.
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