Michael Hanisco Email & Phone Number

Philadelphia, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

Philadelphia

• Serve as a member of the Milestones newspaper editorial team, pitching and writing stories for each issue of Milestones newspaper, which has a monthly readership of 168,000+
• Served as team lead for the development of all content of a new external website, which launched in June 2021
• Write, edit, and manage content on the employee intranet
• Developed a social media strategy in consultation with the Marketing & Communications Director; write, develop and manage all social media content for the agency
• Manage content of external website

Paulsboro, New Jersey

• Served as Marketing Team Lead for agricultural products
• Composed press releases, interviews, and in-depth articles for publication in industry magazines, newsletters, and Blogs
• Assisted the Marketing Manager in the creation of product literature, PowerPoint presentations, promotional videos, and print advertisements
• Coordinated logistics for major industry trade shows and regional education events
• Established a Social Media presence and implemented a company-wide Social Media strategy
• Presented on the topic of Social Media Marketing at industry events and in online webinars

Philadelphia, PA

• Contributed articles to a hyperlocal weekly newspaper covering Philadelphia’s riverwards neighborhoods
• Pitched stories, followed up with leads, and assisted other reporters in covering stories from every angle

Greater New York City Area

• Managed a team of freelance writers and coordinated content based on industry trends and past sales data
• Standardized Social Media messaging to align with brand identity and SEO goals
• Proofread and copy-edited freelance Blog submissions daily
• Composed original Blog content as needed
• Cultivated and sustained large Social Media followings through organic means and limited paid advertising
• Engaged niche travel audiences in daily interactions via Facebook, Twitter, and Google+

Greater New York City Area

• Composed concise and compelling ad copy for a leading online travel agency
• Performed quality control on content submitted by a remote team in India

Greater New York City Area

• Worked one-on-one with undergraduate and graduate students from across the curriculum to improve written assignments
• Aided undergraduate English professors in developing creative and challenging assignments for first-year students

Bachelor Of The Arts, English

Diploma