Michael Helander (Mike) Email and Phone Number
I often say I’ve had two lives.Life #1: U.S. I grew up in Kansas with a strong Midwest work ethic - loyalty and a ‘get it done’ attitude are part of our DNA. First job was int’l account manager for Africa/Middle East accounts at a large, private company - when fax was still king and it took a full 24 hours for a reply from our distributors (insert laugh emoji here)! It was my first introduction to real-world cultural sensitivities, and the fact that I was a woman with a man’s name proved invaluable during this time.Jump to my Arizona move where I landed in the public sector, learning the ins and outs of business and economic development. I thrived in an environment that helped small- and medium-sized companies develop strategy for European trade & strategic partnerships. Focused on the medical and aerospace industries, my business knowledge grew exponentially. I joined a pseudo public/private organization with a shift in focus on international investment - consulting with European companies who were establishing an office or manufacturing facility in the United States. Eventually, I was recruited back to Kansas with the dream job of my early 30s, Director of Int’l Trade & Investment at the Kansas Dept. of Commerce. Budget. Strategy. Personnel. The works.Fast forward to life #2… in Sweden. I did not see that coming! Feel free to ask me how I met my husband at the train station in Göteborg, and stayed.After a brief public sector stint, I was back in the private industry, this time in the world of digital marketing and business development for a startup anti-spyware company. It was one of the most demanding workplaces of my career. An environment where I learned, contributed, and taught. Business development. Contract negotiations. Digital marketing. Strategic partnerships. Employee development. The works... times 10!All these experiences became the stepping stones to founding my own small creative reuse business - a disruptor in the traditional office furniture/interiors industry that demanded new ways of thinking in Sweden. The industry may look like a side-step in my career, but it was in fact a fusion of my two lives plus my growing passion for social/environmental business development.Since closing the company in 2020, I work independently with marketing and sustainable strategy projects as well as copy/edit/content development. I'm all about collaborative environments and companies where I can see the impact of my work.Other fun things to ask about:That time I shook hands with Margaret Thatcher.
Youth Horizons
View- Website:
- youthhorizons.net
- Employees:
- 36
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Director Of MarketingYouth Horizons Oct 2023 - PresentUnited States -
Copywriter, Editor, Content DevelopmentSelf-Employed Apr 2022 - Apr 2024Gothenburg, Vastra Gotaland County, Sweden-Content Strategy Development: Developing a well-defined content strategy that aligns with client niche and target audience.-Content Creation: Create schedule and produce high-quality SEO content across all SoMe channels and other client platforms including website and newsletter.-Social Media Management: Managing and growing their social media profiles to reach a wider audience.-Collaborations: Collaborating with other content creators, influencers, or brands to expand reach.-Analytics and Tracking-Monetization: Exploring various monetization methods-Branding: Maintain a consistent image across all platforms.-Industry Networking-Community Building: Fostering a loyal and engaged community around their content.
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Global Marketing DirectorCarboncloud Oct 2021 - May 2022Gothenburg, Vastra Gotaland County, SwedenCarbonCloud - climate transparency & label platform. It's easier than ever for the food & beverage industry to affect real climate change solutions using CarbonCloud SaaS data and API - addressing over 25% of the emissions crisis. Third party verification, consumer-facing communications and hot-spot identification help future-proof your business against coming regulations and reporting requirements. We are a purpose-driven company that lets you stay focused on your products while we take care of the science of climate change to drive your business forward. - Web-based platform for rapid climate footprint assessments with high precision- User-friendly modelling tools automatically collate the science and mathematics- True science-based comparability between products- Standardized web reports for consistent communication -
Project ManagerCirkulära Tider Jan 2019 - Dec 2021Gothenburg, Vastra Gotaland County, SwedenCirkulära Tider is an initiative in partnership with Higab AB in Gothenburg. We promote the direct connection between sustainability and traditional craftsmanship/methods for restoration projects and gardening methods. Responsibilities include marketing and content strategy, social media and website strategy, business development, event planning, and everything else that our project requires. Small business = many hats, and I draw the necessary skills from my extensive background of knowledge and experience.
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Co-FounderRecreate Design Co. Jan 2012 - Dec 2020Gothenburg, SwedenreCreate Design Co. is a private company that specializes in creative sustainable reuse for existing materials.-Sustainable reuse and redesign interiors for office, school, hotel, restaurants-Inventory Analysis for reuse and redesign-Inventory relocation-Corporate art - reuse materials-Furniture redesign-Reuse symbiosis consultantsreCreate's redesigned interior spaces are found in offices and other public spaces such as schools, cafés, and community meeting points. We collaborate with clients, architects, and other interior designers for our unique interpretation of interior design, a fusion of reuse and redesign with exiting materials. Our inventory relocation projects provide measurable and pragmatic results for our client's Corporate Social Responsibility (CSR) profiles and goals. A combination of resale to the used office furniture market and relocation to non-profits/schools allows our clients to meet their CSR goals for environment, economy, and business ethics, and community responsibility.Instagram: @recreatedesigncompanyfacebook.com/recreatedesigncompany -
Project Management Consultant4Cycle Aug 2013 - Mar 2015Gothenburg, Sweden4CYCLE manages sustainability-focused removal and relocation projects for companies via:1. resale of surplus office equipment and interiors inventory through strategic partnerships2. relocation of surplus inventory to local non-profit organizations and schools (my favorite part!)3. breakdown and sorting of remaining recyclable materials after #1 and #2 above4. regulated disposal of all non-recyclable materialsEach project is documented in detail via an RTE (Return to Environment) report outlining the environmental benefits, giving 4CYCLE clients CSR documentation to support their green profile - in terms understood by all.
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Consultant / OwnerPortfolio Marketing And Communications Jul 2011 - Aug 2013SwedenSmall business development, marketing analysis and strategy, social media integration, multi-channel content development.
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Vice President MarketingLavasoft Jul 2006 - Jul 2010Gothenburg, SwedenBusiness development including technology partnerships, strategic distribution initiatives, and e-commerce platforms. C-level contract negotiations. Partner development across private industry, non-profit, government, and academic institutions. Manage marketing and sales departments for Internet security software with worldwide online distribution. Lavasoft, the publisher of Ad-Aware, is a small, privately held internet security company with a massive global imprint. Ad-Aware internet security has been downloaded over 450 million times since its introduction in 1999.
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Director, Communications & PrLavasoft Jul 2006 - Aug 2007
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Project CoordinatorWest Sweden Chamber Of Commerce 2002 - 2003 -
Director, International Trade & InvestmentKansas Department Of Commerce 1999 - 2000 -
Director, International MarketingGreater Phoenix Economic Council 1998 - 1999 -
Trade RepresentativeArizona Department Of Commerce 1995 - 1998 -
International Account ManagerThe Coleman Company, Inc. Jun 1991 - 1993Wichita, Kansas AreaInternational account manager for distributors in Africa and Middle East.
Michael Helander (Mike) Skills
Michael Helander (Mike) Education Details
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French, Minor In International Business Administration -
Universitaire PalaisFrench
Frequently Asked Questions about Michael Helander (Mike)
What company does Michael Helander (Mike) work for?
Michael Helander (Mike) works for Youth Horizons
What is Michael Helander (Mike)'s role at the current company?
Michael Helander (Mike)'s current role is Shaker, content creator, idea generator, doer.
What schools did Michael Helander (Mike) attend?
Michael Helander (Mike) attended Wichita State University, Universitaire Palais.
What are some of Michael Helander (Mike)'s interests?
Michael Helander (Mike) has interest in Social Services, Environment, Arts And Culture, Children.
What skills is Michael Helander (Mike) known for?
Michael Helander (Mike) has skills like Strategic Partnerships, Seo, Entrepreneurship, Marketing, Social Media, Marketing Communications, Management, Global Business Development, Business Development, Leadership, Social Media Marketing, Content Development.
Who are Michael Helander (Mike)'s colleagues?
Michael Helander (Mike)'s colleagues are Corinne True, Will Regier, Siosiua Kailahi, Holli Hughes, Paul Comegys, Danielle Aranui, Matt Davisson.
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