Michael Henrich Email & Phone Number

Boston, Ma, Us

Greater Boston

• Leverages proprietary Henrich Communications Strategies to facilitate group and individual media and public speaking training seminars.• Coaches entrepreneurs, C-Suite executives, and other company leaders and team members on forming market-moving messages, connecting with target audiences and viewership, navigating curveball questions and challenging situations, and on-camera and public forum performance.• Secures earned media coverage in national outlets and Nielsen top 10 media markets.

• Managed the fully remote Public Engagement and Transportation/Infrastructure Vertical for the New York City-based strategic communications and public outreach agency, ensuring on-time and high-quality deliverables, superior client services, and a team-building creative environment.• Directed earned media and partnership strategy for Washington, DC, 501(c)3 commuter benefits and events program, resulting in 300% year-over-year increase in Car Free Day event coverage, the development and securing of thought leadership op-ed in the Washington Post, and market-moving message development for transit-focused pandemic recovery campaign.• Led paid and earned media planning for a global renewable energy leader’s New York transmission line proposal, developing project branding and website design, securing high-profile industry trade coverage, supporting the formation of Diversity, Equity & Inclusion-focused partnerships on clean energy job training, and planning and executing clean energy virtual panel forums.• Primed local, state, and federal business development proposals, setting budgeting, organizational, and project strategy priorities.

Greater Boston Area

• Drove ratings success for six-hour morning television newscast producing up to 12 on-air reports daily.• Generated story ideas and content by cultivating sources in a variety of industries, government bodies, and public relations agencies, while assessing the news value of story leads. • Shepherded trend and issue stories through every phase of production, including: idea conception, coordination and execution of interviews, video production, target audience identification and marketing strategy coordination.• Wrote engaging original packages and live report scripts for broadcast and created bylined website copy and shareable infographics as companion digital content.• Optimized social media content to develop 15K-person following on Instagram, Facebook and Twitter; influenced online community to boost television ratings, page views and social interaction.

Indianapolis, Indiana Area

• Reported daily and served as the primary substitute anchor for the market’s top morning newscast. • Engaged large, live audiences while serving as emcee of the Special Olympics Annual Plane Pull and St. Vincent Health’s Shine a Light on Lung Cancer, among other charity fundraising events.• Coached and mentored junior journalists and interns in on-air performance, public speaking, media relations and professionalism.

Toledo, Ohio Area

• Led team to anchor 2.5-hour weekday morning newscast, which included booking, writing interview questions, conducting guest interviews, creating demo segments with visual storytelling elements, and writing and copy-editing broadcast and digital scripts. • Pitched, produced, and hosted 30-minute, solutions-focused special reports and roundtable discussions on the rise of violent crime in the City of Toledo.

Oklahoma City, Oklahoma Area

• Anchored weekend editions of the primetime newscast and filed live reports, including exclusive investigations, weekdays.

Burlington, Vermont Area

• Broke hard-news stories as a “one-man-band” reporter, which included conducting my own videography and video editing.

Greater New York City Area

• Wrote articles and supported multimedia projects for the digital arm of the regional cable news network’s News12.com.

• Assisted the DC bureau of the network news outlet by answering phones, running teleprompter, copying scripts, and other clerical work.