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Passionate product leader with 15+ years of experience leading product teams growing some of the largest data-driven and personalized software platforms in the world. Serving over 300M Global MAUs, I've successfully led product teams to grow platforms powered by deep personalization and AI such as The Weather Channel, ComeHome, and CNN growing by over 25%. My track record includes successes building a high-performing team culture that consistently delivers exceptional business KPI growth through hypothesis-driven product innovation.Key Skills: Product Leadership | Product Strategy and Vision | Product Execution | Product Led Growth |Artificial Intelligence (AI) & Machine Learning (ML)| Design Leadership | Go-To Market Strategy and Execution |Sales Enablement | Customer Success | Platform and API development |User Experience and User Research | Cross Team Collaboration | Communication | Operations | Team Structure and Strategy | Digital Marketing | Data Analysis I welcome conversations and enjoy connecting around opportunities to build great products.
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Vp Of ProductCandidlyDenver, Co, Us -
Head Of ProductTelemetry Jul 2021 - PresentSan Francisco, Ca, UsLead product growth and development for a new wave financial platform empowering SMB finance owners to intelligently automate their planning and reporting through data automation, machine learning, and artificial intelligence (AI)True zero-to-one product research, design, and customer activation of platform at scale.Developed, launched and optimized diverse growth feature sets activating more than 80% of prospects through onboarding, personalization, AI, messaging, collaboration, workflow, and data management.Secured $7M+ in seed funding by leading a cross-functional team in fintech product development for a new wave FP&A SaaS platform, innovating diverse features such as AI, Data Visualization, and Workflow.Accelerated time-to-market KPI for new features by 30% through establishing an agile product delivery framework using agile methodologies.Managed growth partnerships in product ecosystem with extensive data and content integrations with Microsoft, Google, Quickbooks, Xero, and HR Tech systems. -
Svp, Head Of Product & Gm Of ComehomeHousecanary Dec 2020 - Jul 2021San Francisco, California, UsLed the consumer ComeHome platform and mortgage product teams across web and mobile apps. ComeHome is a feed-based Zillow-like experience enabling lenders to grow and retain their customers through a consumer experience.Led a cross-functional team activation across Sales, Marketing, Customer Success, Engineering, Design, Compliance, and Analytics to achieve product-market fit and scale from 0-1, resulting in $1 million in MRR within 12 months, and 10+ million users.Elevated app integrations and capabilities in apps such as Wells Fargo, Chase and LendingTree.Developed a strong product operational culture through coaching, mentorship and partnership across the organization. Directly manage a team of 10+ product and design professionalsProven relationship-building with stakeholders, GTM partners, customer success and sales supporting 4x revenue growth.Drove 4x consumer growth through experimentation and accountability to strong financial metrics, clearly articulated to the team.P&L responsibility including partnerships and potential acquisitions.Exceptional consumer marketplace experience with growth and engagement leading adoption across top 10 in the industry including Chase, LendingTree, Finance of America, Wells Fargo. -
Vp, Head Of ProductHousecanary Feb 2019 - Dec 2020San Francisco, California, UsLed product development for ComeHome, a Zillow-like experience for lenders, resulting in exceptional consumer experience and top 10 lender adoption.Drove team, product, and GTM strategy, leading to powerful YOY business unit growth rate and an incredible culture at HouseCanary.Contributed to the digital mortgage revolution by spearheading the home buying revolution with innovative solutions. -
Vp, Head Of Consumer Growth, Artificial Intelligence (Ai) & AdsThe Weather Company, An Ibm Business Apr 2016 - Feb 2019Brookhaven, Georgia, UsIncreased total new users from 220M to 300M by leading a 15-person product team for The Weather Channel's digital platforms, expanding innovative digital destinations across mobile apps Android, iOS, Windows, and more, and enhancing user engagement and activation through personalization technologies.Built artificial intelligence (AI) team leveraging IBM Watson including data science, personalization and edge computing improving user onboarding and re-engagementGenerated over $150M in growth revenue by launching multiple new business units for The Weather Channel's consumer apps, AI, and ad products, including news and video recommendations, storm radar apps, personalization/AI, and paid subscriptions.Successful multi-stage leadership at The Weather Channel from privately funded, to enterprise acquired (IBM), and globalized business.Scaled globally with new technologies and mobile apps in emerging markets resulting in a new Lite app and mesh alerting technology.Grew successful BtoBtoC partnerships with tech leaders such as Apple, Google, and Facebook culminating in exclusives such as Made for Samsung, iOS12, and Google building for billions.Grew revenue 25+% YOY as leader of the consumer ad products team - recognized by adexchange as the #2 programmatic publisher.Launched first content discovery service for The Weather Channel resulting in user growth of over 100M users in first two years. Built a strong culture of empowered product and design professionals. Customer obsessed and data-oriented managers responsible for a $150M business and engaging over 300M MAUs.Collaboratively led product model team transformation with collaborative product discovery and rapid learning, aligned product strategy, and high standards in product delivery -
Product Council MemberCollaborative Gain 2016 - 2019New York, Ny, Us -
Director Of Product, Ios Platform And Personalization ProductsThe Weather Channel Dec 2014 - Mar 2016Atlanta, Ga, UsProduct leader driving teams through two key areas of growth for The Weather Company.1. TWC flagship app iOS development including iphone, ipad and Apple Watch.2. Cross-platform personalization services and products such as customer registration, profiles, alerts, messaging, and more. -
Sr. Product Manager News And Content DiscoveryThe Weather Channel Oct 2011 - Dec 2014Atlanta, Ga, UsProduct Manager (Product Owner) of Digital News and Content Discovery and recommendations for The Weather Company. I advance the primary storytelling experiences such as the homepage, content verticals and stories for the world’s largest digital weather experience, reaching more than 100 million unique visitors a month. -
Product Manager / User ExperienceCnn Sep 2007 - Oct 2011Atlanta, UsResponsible for all aspects of online initiatives for the worlds #1 news and information website from strategy development to final technical implementation, including stakeholder management, technical product definition, design strategy, and performance analysis. Led homepage, blog, and section product strategy and execution from initial requirements through deployment including development of section destinations such as Health, Entertainment, Politics, and Tech sectionsExperienced innovator with both established and emerging technology partners and platforms such as Facebook, Vimeo, Wordpress, Google, etc…Developed key aspects of video experience development from relaunch rebranding to iterative projects and improvements such as offsite and affiliate players improving a multimillion dollar revenue streamDelivered product features that included strong social media and user participation. Examples include ireport.com, entertainment “trending now,” and politics story activity visualizations.Experienced leading multifunctional teams and building consensus across senior management through communication and relationships established through various departments such as editorial, design, development, sales, and show teams to pull a product togetherIdentified and defined process improvements, including new Agile approaches, through various operational projects, tasks, and including company–wide communication needed to keep a successful design and development workflowDeveloped dashboards and reports for the various projects and initiatives to ensure continual improvements and recognition of new opportunitiesDemonstrated ability to adapt by successfully delivering results working in an ever-changing team, technology, and breaking news environment -
Account SupervisorIcrossing 2007 - 2007New York, Ny, UsResponsible for all aspects of client strategy development and relationship management with a focus on search-informed interactive marketing.Implemented key campaigns for clients including with a focus on natural search engine optimization and paid search initiativesDeveloped information architecture for key client microsites and online applications including sitemaps, witeframes, user flows and use casesEvaluated metric and analytic results in the creation of reports for clients based on business objectives -
Senior Account ExecutiveMoxie Interactive 2005 - 2007Atlanta, Ga, UsResponsible for all aspects of project management and strategy development related including content management systems, database administration and implementation, email campaigns, corporate website development, and metrics analysis.Developed information architecture for all client projects including various microsites, online demos, and applicationsServed as content strategist in the development of input documentation for copywriters, designers and other internal and external resources, including copywriting for some projectsDeveloped metric/analytic reports from completed initiatives with recommendations for ongoing enhancements to meet client objectives Assisted in the development of agency usability focused web development processes from personal experience and formal training such as Adaptive Paths Usability Workshops -
Interactive Product ManagerNfusion Group 2004 - 2005Austin, Tx, UsResponsible for all aspects of project and account management related to interactive initiatives including content management systems, database administration and implementation, CRM technologies, email campaigns, corporate website development, and metrics implementation/analysisPerformed high level SEO and Usability evaluations for current and potential clientsDeveloped documentation including IT input documents, audience map, competitive analysis, information architecture development, wireframes, test strategy document, DDL documents, database business rules, use cases, functional scopes, full technical estimates and client presentationsManaged outside vendors, client IT teams, and agency teams including one direct reportAwards/Recognition: Received first ever “Venn Award” for outstanding effort and success on client account management -
Interactive ProducerTocquigny 2002 - 2004Austin, Tx, UsResponsible for the initiation, development, management and execution of effective marketing communications programs, tactics and applications, focused on interactive development, but also including advertising, direct mail, tradeshow promotions and interactive development.Worked with multiple clients to develop a wide range of traditional and interactive promotional collateral including corporate Websites, promotional microsites, Flash demos, emails, datasheets, banners, giveaways, POP displays, brochures, and other items in conjunction with industry tradeshowsAuthored detailed scopes, estimates, proposals, RFP’s and other client communication materialsEstimated project costs and accountable for maintaining project budgets while optimizing ROIAwards/Recognition: Received first ever annual “Tocquigny Super Hero” award for outstanding effort and success with Constellation NewEnergy
Michael Rodriguez Skills
Michael Rodriguez Education Details
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Texas State UniversityMass Communication
Frequently Asked Questions about Michael Rodriguez
What company does Michael Rodriguez work for?
Michael Rodriguez works for Candidly
What is Michael Rodriguez's role at the current company?
Michael Rodriguez's current role is VP of Product.
What is Michael Rodriguez's email address?
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What is Michael Rodriguez's direct phone number?
Michael Rodriguez's direct phone number is +177022*****
What schools did Michael Rodriguez attend?
Michael Rodriguez attended Texas State University.
What skills is Michael Rodriguez known for?
Michael Rodriguez has skills like User Experience, Content Strategy, Digital Media, Information Architecture, Seo, Digital Strategy, Web Analytics, Content Management, Web Development, Product Management, Email Marketing, Interaction Design.
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