Michael Simone

Michael Simone Email and Phone Number

Head of Marketing Effectiveness at Deloitte @ Deloitte
Michael Simone's Location
New York, New York, United States, United States
Michael Simone's Contact Details
About Michael Simone

As the Head of Marketing Effectiveness at Deloitte, I lead a team of data storytellers that identifies insights to inform marketing strategy and our data & products team responsible for the development of self-service dashboards to enable and empower of all marketing to use data to make informed decisions. As part of my journey, I’ve led Deloitte marketing’s insight-led transformation journey through the creation of an in-house analytics team, including the development of a marketing measurement framework, 360-degree customer data warehouse, and democratization of data to enable insight-led decisions at scale.Before joining Deloitte, I led the web analytics implementation and measurement strategy for KPMG’s thought leadership Institutes. I have also co-authored two publications within the Applied Marketing Analytics journal.

Michael Simone's Current Company Details
Deloitte

Deloitte

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Head of Marketing Effectiveness at Deloitte
Michael Simone Work Experience Details
  • Deloitte
    Head Of Marketing Effectiveness
    Deloitte Nov 2021 - Present
    Worldwide, Oo
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  • Deloitte
    Senior Manager, Marketing Analytics & Insights
    Deloitte Aug 2017 - Mar 2022
    Worldwide, Oo
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  • Deloitte
    Senior Manager, Digital & Social Analytics
    Deloitte Aug 2016 - Jul 2017
    Worldwide, Oo
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  • Deloitte
    Digital Analytics Manager
    Deloitte Aug 2012 - Jul 2016
    Worldwide, Oo
    Digital and social analytics subject matter expert that provides analysis and insight across multiple digital platforms including web, social and voice of customer. I partner with internal stakeholders to deliver actionable insights and recommendations to improve marketing strategies, create powerful experiences, develop relationships and align investments and resources most effectively.
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  • Deloitte
    Web Statistics Associate, Internet Marketing
    Deloitte Nov 2009 - Aug 2012
    Worldwide, Oo
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  • Kpmg
    Senior Associate & Associate, Interactive Marketing
    Kpmg Jul 2007 - Nov 2009
    Toronto, On, Ca
    Manage the implementation of robust web analytics platform for the firm's web properties to provide internal stakeholders with actionable, real-time intelligence regarding online strategies and marketing initiatives.Develop, implement, and execute 45+ firm-wide online events per year through email campaigns, online properties, sponsors and internal communications.Manage firm’s relationship with third-party event management application vendor, including recommending and implementing new enterprise features that meet our business objectives.Analyze, interpret, and apply industry best practices methodology for e-mail distribution and online registration for Web-based events.
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  • Kpmg
    Intern, Marketing Client Support Services
    Kpmg Feb 2007 - May 2007
    New York, Ny, Us
    Researched and analyzed Webcast competitor best practices and e-mail marketing metrics and trends, which included Webcasting and podcasting capabilities, Web site architecture, competitor gap and SWOT analysis, and email open and click-through rate benchmarks across industries.Created Webcasting process presentation utilizing event management system, email touch points, click-through and HTML read reports in order to demonstrate significant differences in Webcast registrant and attendee conversion rates when distributing invitations one week in advance.Administered Webcast and podcast production from start to finish and executed marketing collateral according to branding standards.
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  • Nbc Universal
    Intern, Digital Media -- Network
    Nbc Universal Sep 2006 - Dec 2006
    New York City, Ny, Us
    Developed and executed marketing collateral materials (e.g. Web site presentations, online proposals, program one sheets, ratings highlights, flash emails, sales videos) to position NBCU sites to agencies and advertisers and researched and analyzed NBCU site competitors.Assisted in development, marketing integration, and Web site highlights for new NBCU site, DotComedy.com and responded to RFPs and created customized site presentations, proposals, and delivering operational and strategic marketing support for multiple NBCU interactive properties.
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  • Nbc Universal
    Intern, Digital Media & Strategic Partnerships
    Nbc Universal Jun 2006 - Aug 2006
    New York City, Ny, Us
    Designed strategic ad integration sales plans and product placement for consumer packaged goods organizations along with top Fortune 500 companies for new NBC show and created customized sales decks for prospective partners using Adobe Photoshop and video inserts.Performed initiative research of strategic partnerships for brand extension and reported findings to upper management.
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  • Nbc Universal
    Intern, Sales Research & Marketing
    Nbc Universal Jun 2005 - Aug 2005
    New York City, Ny, Us
    Compiled the Hispanic density for the New York Demographic area and created a template to be used on sales presentations to potential clients and assisted in compiling ratings information, competitive analysis, and station performance data.
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Michael Simone Skills

Web Analytics Marketing Strategy Analytics Email Marketing Management Strategy Interactive Marketing Digital Marketing Online Marketing Digital Media Leadership Social Media Marketing Google Analytics Social Media Competitive Analysis Marketing Omniture Voice Of The Customer Online User Experience Conversion Optimization Website Conversion Search Analytics A/b Testing Campaign Management Online Advertising Analysis Social Media Monitoring Multivariate Testing Google Webmaster Tools Google Website Optimizer Brightcove Quantcast Organic Search Digital Analytics Kpi Dashboards Kpi Identification And Implementation Kpi Implementation Internal Communications Social Media Measurement

Michael Simone Education Details

  • Rutgers University
    Rutgers University
    Leadership

Frequently Asked Questions about Michael Simone

What company does Michael Simone work for?

Michael Simone works for Deloitte

What is Michael Simone's role at the current company?

Michael Simone's current role is Head of Marketing Effectiveness at Deloitte.

What is Michael Simone's email address?

Michael Simone's email address is mj****@****ail.com

What is Michael Simone's direct phone number?

Michael Simone's direct phone number is +197360*****

What schools did Michael Simone attend?

Michael Simone attended Rutgers University.

What skills is Michael Simone known for?

Michael Simone has skills like Web Analytics, Marketing Strategy, Analytics, Email Marketing, Management, Strategy, Interactive Marketing, Digital Marketing, Online Marketing, Digital Media, Leadership, Social Media Marketing.

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