Michael Terhardt Email and Phone Number
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Global Brand and Product Marketing Executive.Growing Brand value through holistic marketing campaign planning, coordination and execution.Accomplished leader with a proven ability to develop and implement consumer focused marketing strategies that support brand, business and financial objectives. Implemented key initiatives that produced sustainable top line growth and contributed to significant increase in consumer brand awareness and market share gain. Respected leader, able to build highly motivated management teams focused on delivering product innovation and aggressively growing brand equity. Award winning and recognized as an expert in applying marketing concepts to build brand equity.Speaks four languages, lived and worked in four countries.Specialties: Strategic Business Planning
Lgi Properties, Llc
View- Website:
- lgiadvantage.com
- Employees:
- 2
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General ManagerLgi Properties, Llc Sep 2017 - PresentGreater Philadelphia AreaPrivate investment company founded by business partners Jennifer Kell and Michael Terhardt, headquartered in Valley Forge, PA with assets in residential and commercial real estate in several states (PA, TN and OK).
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Vp MarketingTrac Intermodal Dec 2014 - Dec 2016Princeton NjTRAC Intermodal is North America’s leading intermodal equipment provider and chassis pool manager. The company's operations include long-term leasing and short-term rentals of over 270,000 chassis in our fleet.The company also provides pool/fleet management services. -
Chief Marketing Officer1 & 1 Internet Ag Jul 2011 - Dec 2014Greater Philadelphia Area1&1 Internet Inc. is a leader amongst global Web hosting providers. With a global community of more than 10 million customers. The product offer includes convenient domain packages, feature-rich web hosting plans, virtual private servers and powerful dedicated servers. 1&1 offers a complete range of web services for every need, skill level, and budget. 1&1 specifically supports the small business sector with products like MyWebsite, which enables small- and medium-sized businesses to design and execute a professional website without any experience in web development. -
Marketing DirectorHenkel Corporation Jan 2008 - Jun 2011Cleveland/Akron, Ohio AreaResponsible for consumer and contractor Construction Adhesives in USA and Canada. Brand responsibility for LePage (Canada). Key Achievements:- Launched 2010 holistic consumer advertising campaign for LePage brand: TV, Radio, Print and online. Advertised product categories grew sales by 10%! - Devised technical Briefing, developed product concept and lead market launch of LePage PL Premium Advanced construction adhesive. Generated $1 million+ sales in first 12 months which is the highest year 1 sales for a single item in the 135 year history of the brand in Canada! -
International Marketing ManagerHenkel Germany Sep 2005 - Dec 2007Düsseldorf Area, GermanyGlobal responsibility for the Loctite brand. Developed and implemented strategic action plan for global brand: “Hanging Man” Advertising Campaign in Europe, S. America & Asia. Guided local implementation of global strategy in 25+ countries. Key Achievements:- Successfully implemented global advertising campaign which grew business 24% organically 2005 - 2007 (prior three years sales had been flat!)- Devised product Briefing for Loctite brand Super Glue Gel concept: “Ultra Gel/ Flex Gel”. (delivered highest year 1 incremental sales globally of any Henkel consumer adhesive initiative!) <- earned Henkel Lion award in Gold 2007.
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Marketing DirectorHenkel Usa Jan 2004 - Sep 2005Cleveland/Akron, Ohio AreaResponsible for all Loctite brand consumer and DIY adhesives in the USA and Canada. Key Achievements:- Launched Loctite Power Grab construction Adhesive (from $0 to >$10 million in sales) into US market. - Planned, developed and executed holistic brand campaign with TV, print and radio as well as point of sale display vehicles, dealer incentives and internet education programs.
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Senior Product ManagerHenkel Usa Jan 2000 - Dec 2003Cleveland/Akron, Ohio AreaResponsible for Loctite brand DIY adhesives in USA. Hired as Product Manager, promoted within 2 years to senior Product Manager.Key Achievements:- Grew Loctite DIY adhesive business 73%.- Launched innovative line of carded epoxy adhesives.- Turn around of unproductive and declining business: +10% points of profit improvement.- Drove Loctite product placement at Home Depot, Lowe’s, Wal*Mart and Menards.Hired as Product Manager (2000), promoted to Senior Product Manager in 2002
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Senior Sales AnalystThe Clorox Company Jan 1996 - Feb 1997San Francisco Bay AreaResponsible for national home cleaning brands Formula 409 and Tilex. Hired as Sales Merchandizing Coordinator, promoted within 6 months to Senior Sales Analyst.Hired as Sales Merchandizing Coordinator (1996) - promoted within 6 months to Senior Sales Analyst. -
Assistant Product ManagerHenkel Belgium Jun 1993 - Sep 1995Brussels Area, BelgiumSupporting Senior Product Group Manager HH Cleaners and managing national brand Bref Javel’Net Household Cleaner.
Michael Terhardt Skills
Michael Terhardt Education Details
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Marketing -
Finance
Frequently Asked Questions about Michael Terhardt
What company does Michael Terhardt work for?
Michael Terhardt works for Lgi Properties, Llc
What is Michael Terhardt's role at the current company?
Michael Terhardt's current role is General Manager - Marketing Executive & Visionary Leader, Innovative Thinker and Strategic Planner Owner LGi Properties.
What is Michael Terhardt's email address?
Michael Terhardt's email address is mi****@****hoo.com
What is Michael Terhardt's direct phone number?
Michael Terhardt's direct phone number is +160975*****
What schools did Michael Terhardt attend?
Michael Terhardt attended The George Washington University, Drexel University.
What skills is Michael Terhardt known for?
Michael Terhardt has skills like Marketing Strategy, Brand Management, Strategy, Product Marketing, Market Research, Marketing, Management, Product Development, Marketing Management, Market Planning, P&l Management, Leadership.
Who are Michael Terhardt's colleagues?
Michael Terhardt's colleagues are Jennifer K..
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