Michael Barker work email
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Michael Barker personal email
I am all about the fun stuff; creating strategy, developing innovative products, building successful product lines, crafting marketing stories, and the delivering the message.My areas of expertise include: team leadership; brand strategy; sustainability; product innovation; product management; product development; go-to-market strategies; brand marketing; trade marketing; market analysis; copy writing; public speaking.
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Vp Of Product & SustainabilityGlade Optics Jul 2021 - Nov 2024Breckenridge, Co, UsFell in love with and paced a high growth start-up by: identifying and creating opportunities, developing unique product stories and strategies, crafting innovative product to suit, tackling new channels and categories, and building a team - all while diligently ensuring that in every facet we intentionally added real value to our community. -
Sustainability OfficerNrs - Northwest River Supplies, Inc. Feb 2021 - Jul 2021Moscow, Idaho, UsI developed our corporate sustainability strategy from product innovation, resource conservation, waste elimination, and education. I worked to establish goals and construct our long-term action plan to minimize our impact on our planet and waterways we share with our fellow enthusiasts. I transitioned over 70% of our apparel line away from virgin materials and eliminated 90% of plastic components from our apparel packaging. -
Product ManagerNrs - Northwest River Supplies, Inc. Jan 2014 - Jul 2021Moscow, Idaho, UsI led the creative and strategic product direction and lifecycle. I focused on efficiently growing NRS product and transitioning our business from distribution to a true brand manufacturer. I explored emerging markets, analyzed industry trends, and developed appropriate strategies and product lines, while creatively managing thousands of products across 20 primary product categories and 6 primary sales channels. I crafted the stories behind our product, developed our messaging, and delivered this to our global sales team, key accounts, and all internal and external stakeholders.
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Sales ManagerNrs - Northwest River Supplies, Inc. Aug 2009 - Jan 2014Moscow, Idaho, UsRemotely developed a subsidiary business venture; TrekSta USA.
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Wholesale Account ManagerNrs - Northwest River Supplies, Inc. Jun 2006 - Jul 2009Moscow, Idaho, UsManaged all B2B sales within California, Hawaii, and Nevada achieving over $1M for the first time in company history and continued to grow annual revenue at a greater rate than our other sales channels. I grew an account list of 200+ retailers and outfitters while cultivating strong relationships.
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Sales CoordinatorNrs - Northwest River Supplies, Inc. Feb 2005 - May 2006Moscow, Idaho, UsI provided dynamic customer-centric service via email, web, and phone. I led the training of new hires in customer service and sales techniques. I developed, organized, and maintained prospective account lists and consistently achieved the highest amount of outbound calls per month.
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Sales ManagerTreksta Usa Aug 2009 - Jan 2014Moscow, Id, UsI launched an unknown South Korean brand in the North American market. I curated and developed the North American product assortment, managed all aspects of marketing and sales, including hiring and managing 13 independent sales representatives. We achieved 120% growth in year two and 75% growth in year three, before successfully negotiating the sale of our North American distribution rights. -
Retail Sales AssociateMountain Gear Jan 2003 - Aug 2004Where it all started; selling kayaks, promoting events, running a weekly canoe and kayak demo, and learning the joys of independent specialty retail.
Michael Barker Skills
Michael Barker Education Details
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University Of IdahoAthletic Training
Frequently Asked Questions about Michael Barker
What is Michael Barker's role at the current company?
Michael Barker's current role is Semi-Professional Thinker | Product Leader | Brand Strategist | Sustainability Advocate.
What is Michael Barker's email address?
Michael Barker's email address is mi****@****usa.com
What schools did Michael Barker attend?
Michael Barker attended University Of Idaho.
What are some of Michael Barker's interests?
Michael Barker has interest in Trails, Cyclocross, Cycling, Reading, Photography, Running, Mountain Biking, Travel.
What skills is Michael Barker known for?
Michael Barker has skills like Sales, Footwear, Marketing Strategy, B2b, Retail, Merchandising, Trade Shows, Sales Rep Training, Sales Presentations, Social Media, Running, Account Management.
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