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Michael Kelly is listed as Head of Marketing | MCIM | PG Dip IDM at Reddiplex Limited, based in Solihull, England, United Kingdom. AeroLeads shows a work email signal at securevouchers.co.uk and a matched LinkedIn profile for Michael Kelly.
Michael Kelly previously worked as Head Of Marketing at Reddiplex Limited and Group Marketing Manager at Reddiplex. Michael Kelly holds Postgraduate Diploma, Data Driven Marketing from Institute Of Data & Marketing (Idm).
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AeroLeads found 1 current-domain work email signal for Michael Kelly. Compare company email patterns before reaching out.
I help companies to achieve their goals through the strategic and tactical execution of marketing plans. An experienced marketing professional, I create and implement strategies that deliver business results.Technically competent in digital technologies from website and eCommerce platforms to CRM and marketing automation, I also possess the creative and analytical skills to tackle a wide range of marketing challenges. Although I have a comprehensive understanding of the digital marketing landscape, I remain steeped in the fundamental principles of marketing with a good balance between the big-picture view and an analytical focus. My experience covers the complete spectrum of marketing activities from strategy and planning to implementation and monitoring results. I’m passionate about keeping up-to-date with the latest marketing trends and technologies, I appreciate the value of data, and I am fully conversant with web analytics to monitor campaigns, measure success, and inform strategy.A hands-on approach and a strong understanding of current online marketing concepts have helped me to nurture leads at different stages of the customer journey and successfully increase traffic, enquiries, and conversions for several brands. This includes developing inbound and outbound content strategy to support lead nurturing throughout the buying cycle and customer journey, as well as planning, developing, and implementing effective lead generation and promotional campaigns that utilise the full marketing mix.SKILLSMarketing Strategy, Marketing Management, B2B Marketing, Digital Marketing, E-commerce, Brand Management Strategy, Inbound Marketing, Integrated Marketing, Marketing Communication, Demand Generation, Lead Generation, CRM, Marketing Automation, Website Design and Optimisation, CMS (Content Management Systems), SEO (Search Engine Optimisation), PPC, CRO, Web Analytics, Social Media Marketing, Content Marketing, Email Marketing, Digital Transformation, Print Management, Graphic Design.
Listed skills include Digital Printing, Marketing, Print Management, Pre Press, and 49 others.
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Droitwich Spa, Worcester, Gb
Marketing strategy and implementation at Reddiplex Group, covering Reddiseals Limited (Distribution and E-commerce), Pyroplex Limited (Passive Fire Protection), and Reddiplex Limited (Extrusion Manufacturing).
Droitwich Spa, Worcester, Gb
Engineering / Manufacturing GroupGroup Marketing Manager of four companies, spanning B2B, resellers, and retail eCommerceDeveloped and executed marketing plans and campaigns across digital and traditional channels to increase brand awareness and generate sales leads across multiple divisions, with direct line responsibility for a marketing manager and two designers.
Langenhagen, Lower Saxony, De
Managing the marketing requirements for Prokom, the online global user community of Konica Minolta users, with responsibility for two marketing staff.Jump-started a flagging project to relaunch a global membership website and learning platform (in five languages) by terminating the contract of an expensive and under-performing vendor and hiring a new agency. Completed the project 30% faster and saved 66% on the projected budget. Devised and executed the marketing strategy to acquire and retain members, as well as increase brand awareness, audience engagement, and advocacy.Worked with an agency to deliver a complete rebrand.Implemented a data-driven marketing solution based around CRM and marketing automation, for on-boarding and targeting communications at all stages of the customer journey and the sales funnel.Collaborated with internal stakeholders and external partners to develop content (blogs, industry hot topics, case studies) in order to educate and inform members.Orchestrated all campaign activity, including the website, social media, email, landing pages, webinars, forums, and marketing materials.Event promotion for the annual conference in Budapest, which attracted 250 delegates.Reporting on performance metrics and attribution, providing data-driven insights to inform strategy.
Birmingham, West Midlands, Gb
Created and executed the marketing strategy for multiple brands across the B2B manufacturing group, increasing brand awareness, driving traffic, and generating leads. Successfully drove growth through the multi-channel campaign execution, including paid search and display, SEO, conversion rate optimisation, website development, email marketing, direct mail, social media, content marketing, and web analytics.Designed and relaunched the website, created all content, and devised inbound and outbound marketing strategies that tripled traffic, resulting in a three-fold increase in lead generation.Increased revenue for a group eCommerce site by 22% (£68K). Reduced spend by bringing SEO and PPC work in-house, driving increased traffic. Slashed PPC spend by 50%, increasing sales conversions by 300% whilst reducing the cost per acquisition by 75%.Delivered a brand relaunch within three months, including the creation of a new name, logo, marketing collateral, and brand guidelines.Coordinated exhibitions and trade shows, and represented the company at events.
Running the print management and digital print business, with line management and budget management responsibility. The business was acquired by the MCAARP group.Recruited, trained, and led a new team of five after relocating the business.Managed the business and marketing budgets and introduced a new digital print division that accounted for 50% of revenue.Increased revenue of an eCommerce site by 53% through SEO, PPC, and email marketing.Established a daily print-on-demand and fulfilment solution for an examination body, which eliminated errors, reduced turnaround time, and increased revenue by over 50%.
Birmingham, West Midlands, Gb
Designed the product, and launched an eCommerce site, which had the highest added value percentage (over 80%) of any business stream in the group.Spearheaded a lean management initiative, gaining buy-in from cross-functional teams to improve operational efficiencies and working practices in several areas, including a 40% productivity increase in a key department. Presented the results at an industry conference.Implemented and managed the Quality Assurance system (ISO 9001) as Quality ManagerCreated and developed the Information Security system, and achieved ISO 27001 certification.
Birmingham, West Midlands, Gb
Oversaw the digital transformation of the existing department by introducing new technology and processes, that improved quality, speed and accuracy, and delivered significant returns on investment.Trained and managed a team of five, providing prepress, graphic design, website, and marketing services.
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Michael Kelly works for Reddiplex Limited.
Michael Kelly is listed as Head of Marketing | MCIM | PG Dip IDM at Reddiplex Limited.
AeroLeads has found 1 work email signal at @securevouchers.co.uk for Michael Kelly at Reddiplex Limited.
Michael Kelly is based in Solihull, England, United Kingdom while working with Reddiplex Limited.
Michael Kelly has worked for Reddiplex Limited, Reddiplex, Pinnakel Marketing, Konica Minolta Business Solutions Europe Gmbh, and A1 Security Print Limited.
You can use AeroLeads to view verified contact signals for Michael Kelly at Reddiplex Limited, including work email, phone, and LinkedIn data when available.
Michael Kelly holds Postgraduate Diploma, Data Driven Marketing from Institute Of Data & Marketing (Idm).
Michael Kelly is listed with skills including Digital Printing, Marketing, Print Management, Pre Press, Online Marketing, Marketing Communications, Variable Data Printing, and Security Printing.
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