Experienced eCommerce leader with a proven track record of building high-performance teams, driving significant revenue growth, and enhancing customer acquisition and retention. As the Director of eCommerce, I have led a talented team to achieve nine-figure revenue growth while more than doubling EBITDA margins. My expertise includes contract negotiations, managing third-party marketing vendors, and optimizing site performance through A/B and multivariate testing. I have also successfully managed paid media and organic placements across major marketplaces, contributing to a robust online presence.In addition to revenue growth, I have a strong background in brand management and expansion. By defining clear brand identities and developing cohesive, multi-channel messaging, I’ve helped build brand loyalty and recognition across key audiences. This focus on brand consistency, combined with strategic product launches, has driven sustainable brand growth and reinforced our competitive position.