Michael M. Kutzer Email and Phone Number

The Next Level Lacrosse aims to educate Student Athletes and their families in player development, the recruiting process, and leadership in order to excel their game to the highest level and help give them a platform to be outstanding leaders in their community.

Alamo Lacrosse Co. was founded by Michael Kutzer and James Collins in an effort to help the rapidly growing Dallas-Fort Worth lacrosse community develop into one of the nation’s premier lacrosse hotbed areas. We believe this goal is achievable, first and foremost, by providing a learning environment that emphasizes mastery of the fundamentals in a way fun enough to make lacrosse become a young player’s favorite athletic experience. The second element we believe is necessary for the sport to grow and thrive in DFW is to simply provide more opportunities for young lacrosse players to play. The issue with the current lacrosse scene in DFW is that kids typically only get the chance to play games if they are in season or traveling to play in tournaments. We hope to solve this issue by setting up games year-round, whether in leagues or exhibitions, so that local players develop sound decision making skills within the context of gameplay.

- Direct daily activities focused on efficiency and company goals.- Lead and shape new initiatives to meet organizational goals.- Oversee all departments, projects, and new business.- Negotiate and monitor specific budgets, controlling costs where possible.- Guide hiring, management, and scheduling of employees to meet key needs.

-Led email production, planning, strategy, reporting, and analysis for Quad2Media emailmarketing program.- Oversaw our customer emails and was responsible for helping maximize retention andconversion.- Conducted customer journey mapping to determine optimal touch points for emailcommunication.- Developed email communication calendars that align with offline and other online marketinginitiatives.- Leveraged marketing applications to conduct automated and triggered email marketingcampaigns.- Drove and optimized key traffic and revenue metrics including CTR, open rates, andconversion rates.- Oversaw and managed operations and personnel through mailing campaign deployment.- Worked with advertisers and clients to maximize their ROI through email marketing.

Provide strategic insight and recommendations for campaign optimization to account managers. Act as a liaison between the media buying and advertising teams to communicate campaign wins and misses. Monitor, analyze and translate results of digital media campaigns using internal and third-party reporting systems. Optimize and design weekly, bi-weekly and monthly reporting to communicate effectiveness of email, display, mobile and social media buys

Consulted with Onondaga County Sheriff Office on topics, trends, and issues related to digital, social, and emerging media. Conducted research, gathered information and data, and drafted reports to aid the Sheriff’s Office in optimizing their digital and social media platforms. Performed a thorough analysis of their current social media platforms and offered suggestions to maximize their reach, engagement, and audiences. In addition, I worked to create awareness and improve relations between community members and law enforcement.

Helped Life Enhancement Strength and Conditioning expand their digital and social media marketing by conducting independent research in order to develop a strategic message, goals, objectives, and key performance indicators. I performed an analysis of the company website and each social media platform to determine areas of improvement to best reach their target audiences drawing from key metrics in order to maximize their digital presence. I executed a competitor analysis to determine how their competition utilizes digital and social media.

Athletes Go Pro, LLC is a staffing firm that specializes in recruiting qualified current and former college student athletes for our clients. We take pride in our ability to develop close relationships with our student athletes and clientele. We want to give our student athletes the best opportunity to succeed at the next level, while giving our clients the highest quality of talent. Athletes Go Pro is not only a staffing company, but also a personalized consultant invested in finding the perfect match for our candidates in their career search. We have a thorough screening process to make sure our candidates meet the requirements and skills set forth by our client companies.Employment Focus:Entry Level to Executive LevelSalesManagementMarketingRecruitingReal EstateFinanceIf you are a current or former college athlete looking for a job, please visit our website and submit an inquiry on our job seekers page: www.AthletesGoPro.com/jobseekers/Our office is centrally located between Baltimore, Washington DC and Annapolis

Work with Google AdWords to manage pay-per-click accounts for our clients. Perform market research for digital media campaigns in various industries. Participate in meetings to discuss implementation, budgeting, and optimization of strategic marketing plans for specific campaigns.