Michael Lagruth Email & Phone Number

Berlin, Germany

Germany

Hannover Area, Germany

-Development and implementation of digital marketing strategy for new consumers acquisition, engagement and existing consumers longtime success-Develop, approve with stakeholders and implement digital activation promotions cycle grid in line with marketing strategy;-Track and report on digital performance KPIs;-Control allocated budget;-Media, PPC, SERM and affiliate marketing strategy development and implementation;-Leading of consumer experience management through web development of brands’ resource and partner projects;-Strategy development and implementation of content marketing online communications;-Coordinate and manage e-commerce and online retailers’ sales channels;-Lead negotiations and contractual agreements with relevant 3Ps (3P logistics, e-payment provider, digital marketing agency, etc.);-Develop and implement consumer management and CRM analytics. Guide build of loyalty, retention and other engaging mechanics for consumer long time success;-Establish and lead direct marketing and social media communications;

Hannover Area, Germany

Product Photographer/ Junior Marketing associate for an online retailer in the Print and advertisement Industry. Assess visual assets and participate with sales and purchasing departments to develop content creation strategies for use with multiple platforms. Assist in the conception and development of campaigns for various social media platforms- Product photography - Content Marketing- Magento - Media Management- Print Design- Catalog Design- Texting- Customer outreach over social - Social media marketing/ texting- Industry research and analytics

Columbus, Ohio