Michael Leighty Email & Phone Number

San Diego County, California, United States

Encinitas

- Planned, developed and executed marketing initiatives while leading client interactions.- Led Fruition of Nixon retail project entailing concept, design, build, and opening of Nixon flagship locations.- Oversaw the concept, design and construction of all new custom build-outs, retail environments and displays.- Project managed the builds including point of purchase (POP), signage, window displays, fixture inventory andprocesses, development, execution, budgeting and reporting ensuring delivery on time and within budget.- Organized, executed, and managed trade shows, consumer activations, product events, sales meetings and office displays at a global level.- Provided regular communication to clients regarding core & seasonal POP offerings, products and fixtures, visual presentations and dealer promotions.- Developed a monthly/seasonal/annual plan and calendar for in-store marketing materials, trade show and show room visuals, including visual guidelines and resources for supporting go to market strategies.- Worked cross-functionally with the VP of Sales, Creative Director, CFO, VP of Global Ops, VP of Digital Marketing and Director of Customer Service facilitating collaboration and providing strategic feedback.- Managed Visual Merchandising teams on resources, procedures and best practices.- Managed internal and external retail marketing suppliers, vendors and partners.- Developed, executed and communicated visual merchandising standards and guidelines supporting business initiatives and enhancing Nixon product presentation in retail environments at a global level.

Encinitas California

- Worked closely with the sales team to manage data entry, processing and execution of sales orders.- Maximized fill rates by having a clear understanding of product availability and the allocation process.- Recommended and carried out end of season, past cancel date and back order cancellations.- Preserved sales order integrity by managing revisions & cancellations ensuring orders were ready for allocation by requested ship dates.