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Responsible for launching company efforts within North America and targeting international prospects. Develop worldwide sales funnel and move key account prospects towards contract stage for e-commerce solution; work closely with operations and marketing to communicate customer feedback; and create new sales prospecting tools, marketing materials and operational processes to achieve business objectives. Key Achievements• Quickly developed a solid understanding of e-commerce services, tax nexus regulations, GDPR, payment service providers, international payment methods, logistics, digital merchandising and more.• Key leader in prospecting techniques, including CRM implementation and maintaining multiple sales pipelines to qualify leads.• Provide strategic competitive analysis, including affiliate marketing details, email programs and marketing strategies.• Secure new prospects through industry events, including Affiliate Summit, NAMM, CES and DevLearn.

Responsible for overseeing the consumer software business at Encore Software, including all aspects of retail, eCommerce and digital sales. Oversee planning and direction of all company operations. Key Achievements• Responsible for 20 employees with four management level direct reports in the areas of product development, information systems, sales and marketing.• For the fiscal year ending October, 2017, delivered a total topline sales revenue of $8.2M • Negotiated contracts with development partners, licensing partners and service providers including YesMail, Houghton Mifflin Harcourt, United States Playing Cards, Big Fish Games and International Game Technology• Lead changing direction of the organization from solely retail focused, to a multi-channel revenue company with 5 direct to consumer websites and digital/licensing partnerships at Apple, Amazon.com, Steam, HP, IMSI/TurboCAD and internationally with Avanquest Software S.A.• Represented Encore during the sale of the company to Wynit Distribution in July, 2014

Managed all 3rd party publishing and partner relationships as well as sourced new strategic revenue opportunities. Responsible for all inbound and outbound licensing relationships.Key Achievements• Involved in M&A activity with the acquisition of entertainment software publisher, Viva Media, in 2013; integrated key employees, systems and international licensing partners into the Encore organization. • Developed and implemented business model for selling 3rd party software on Encore’s websites, including the digital delivery of content, which created a revenue stream of $500,000 in recurring yearly revenue.• Managed eCommerce and product development teams; obtained Executive approval for new product development projects.

Worked directly with Encore’s Vice President of Sales to fill product needs and achieve revenue budgets.Key Achievements• Negotiated and secured contracts for top selling content to include in Encore category management programs at major retailers, including Target, Office Depot and Fred Meyer.• Secured IP’s for retail publishing in CY2011-12 with strategic partners International Gaming Technology and Nickelodeon which have delivered over $4M in topline revenue.• Managed sales team responsible for outbound licensing, international sales and digital distribution.

Directed a team of three National Account Managers and provided weekly sales forecasts and established the department’s sales objectives.Key Achievements• Drove more than $45M in gross revenues in the United States and Canada through key retail partners.• Delivered $4.6M in gross revenues through channel management programs for Encore’s $9.99 value products.• Created an innovative sales plan to penetrate the Canadian market with the launch of H&R Block tax software.

National account management U.S. and Canadian retailers with combined gross revenue of $22.9M; perform opportunity assessments and develop account plans based on customer needs.Key Achievements• Managed key national retail accounts, including Wal-Mart, Sam’s Club, Office Depot and Canadian retailers including Best Buy Canada and Staples Canada representing 33% of the company’s total revenue. • Controlled a co-op budget to drive sales, including manufacturer instant rebates, pallet programs, floor displays, cross merchandising displays and clip-strips• Forecast product needs and manage customer inventory; successfully launched several new products.