Michael Rock Email & Phone Number

Providing services in live music performance, photography, audio, event production and event consulting.www.michaelrockcreative.com

Music performance & Singer Songwriter. I perform both solo and in bands specializing in guitar, voice, and harmonica.

Seattle, Us

- Developed & implemented experiences that grew sales, membership, & diversity- Built partnerships that elevated awareness, grew community & created store traffic- Managed regional marketing budget of $300,000+- Negotiated, created, reviewed, and executed contracts- Staff management, event planning & execution- Earned media & PR relations

- Identify & Secure event partnerships and sponsorships- Experiential marketing consultation- Influencer marketing consultation

Chico, California, Us

- Built owned events & partnerships resulting in consumer brand affinity- Procured athlete & ambassador sponsorships- Lead national marketing campaigns doubling engagement goals- Worked cross functionally with teams to align marketing with sales strategies

Chico, California, Us

- Developed & implemented creative marketing strategies for brand and sales growth- Lead digital marketing campaigns with high level partners that quadrupled goals and generated the highest merchandise sales ever for the brand.- Collaborated with sales & distributor partners to increase placements and sales

Chico, California, Us

- Created Field Marketing program from the ground up executing over 700 events in 4 states- Hired and Managed a staff of 6 to support Field Program and Events- Built Ambassador program, created contracts, and managed Team of 12 Professional Athletes- Crafted Brand Authenticity and awareness through partnerships & memorable experiences- Content Creation & Direction - Photography & Video - Lead partnerships with brands including; REI, North Face, Clif Bar, Strava, Patagonia, Mountain Hardware, Lululemon, Giant, Nike, Salomon- Create, plan, and produce hundreds of memorable events

Painting & Restoration Company specializing in unique home project. Projects included many Frank Lloyd Wright homes including the Frank Lloyd Wright Home & Studio in Oak Park, Illinois.- Project management & client communication- High end historic and modern homes, restaurants, interior, exterior, and signage- Staff management & hiring - Execute clean, professional, and quality work

Emeryville, Ca, Us

Implement creative, grass-roots field marketing programs at a variety of events to maximize exposure to Clif Bar products. Direct consumer sampling, consumer engagement, and experiential excellence.- Execute strong experiential presence for Clif Bar products at events- Educate consumers on general nutrition, and the nutritional benefits of Clif Bar products- Logistics, loading, unloading and setup of booths and product at events

San Rafael, Ca, Us

- Production Roaster- Manage green coffee inventory and usage of over 50 coffees- Coordinate and receive weekly coffee deliveries of up to 20,000 lbs- Represent Equator at cycling and running events- Tasting, and quality evaluation of all Equator coffees- Logistics and correspondence with importers and warehouses - Create and publish comprehensive monthly internal newsletter- Manage and publish MailChimp campaigns - Development of internal educational content

Chicago, Il, Us

- Managed roasting team of 3- Facility Tour Guide - Developed and implemented Quality Control program and protocol - Managed roasting and maintenance on all roasting equipment- Hired, trained, and supported roasting team staff

Bicycle Delivered Coffee Company I founded in 2008. I began home roasting and educated myself in coffee. I started a website and began bicycle delivering freshly roasted coffee all over Chicago. - Designed the business model and created the brand identity for GC- Fabricated and constructed 2 coffee roasters to begin production- Created and executed Website subscription service- Sourced, roasted, packaged, and bicycle delivered every order - Cooperated with larger coffee companies to share equipment- Developed marketing strategies resulting in television and print profiles- Traveled to El Salvador & Puerto Rico to learn about farming practices, processing, and coffee export

Chicago, Il, Us

- Assist in designing, building, and installing new exhibitions- Maintain multiple galleries including all cases and lighting- Handling and moving ancient artifacts from the Oriental Institute Museum permanent collection- Painted gallery walls, pedestals, boxes, fixtures, and other structures- Prepare, hang, install and de-install works of art