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Master of Business Administration in Marketing from Columbia University and a Bachelor of Science in Economics from the Wharton School of the University of Pennsylvania.Specialties: • P&L Accountability• Integrated Marketing• Marketing Initiatives• Global Operations• Product Development• Strategic Alliances• Licensing Agreements• Manufacturing Management• Direct Marketing• Marketing Communications•
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Associate ProfessorFelician UniversityGlen Rock, Nj, Us -
Associate ProfessorFelician University Nov 2006 - PresentAs Associate Professor, I have taught these MBA courses: "Corporate Entrepreneurship", "Innovation Management", "Entrepreneurial Marketing", "New Product Development", "International Management", "Special Topics", and the Capstone course (final course MBA candidates take before graduating), "Capstone Experience". Co-taught graduate course at All Hallows, Dublin, Ireland, for seven consecutive summers, combining our MBA students, MSHA students, and Irish students. Ran MBA program at Felician for 2 years. Coordinated Business Advisory Board for 7 years. Served on Promotions Committee, Graduate Studies Committee, and Study Abroad Committee for multiple years each. Served on E-learning committee. Coordinated speakers series and annual symposium for 8 years. Certified on line instructor. -
PresidentWorldwide Entertainment Marketing, Inc. Oct 2006 - PresentMarketing major contemporary music compilations and home videos (DVD), through traditional and non-traditional retail outlets.Consumer promotions; cross promotions with non-entertainment companies that have a similar target audience. -
Chief Executive OfficerDigiview Entertainment Feb 2005 - Sep 2006Recruited to direct this rapidly growing high quality/low priced creator and distributor of home video (DVD) and music products. Sales increased +75% (accompanied by profit increase) during my tenure.
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PresidentWorldwide Entertainment Marketing, Inc. Jan 2002 - Jan 2005Developed and implemented programs for entertainment/media companies and consumer packaged goods companies on high profile projects. Other key activities:-- Developed and directed promotions for consumer packaged goods companies-- Negotiated joint marketing programs between consumer goods and entertainment companies-- Established cross promotions with Pepsi, Reebok, Fox Home Video, Electronic Arts, Spalding, and NBA Entertainment to support Shaquille O’Neil’s music album, which achieved platinum sales status.-- Clients included Bertelsmann, Unilever, Live Home Video, Nabisco Brands, EMI, Totino’s Pizza, and Playboy Enterprises.
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Sr. Vice President Strategic MarketingBertelsmann Music Group/Rca Records Oct 1995 - Dec 2001Built and ran global profit center, including reissues (albums of recording artists who recorded in the past, such as Elvis Presley, John Denver), deep catalog (past releases) and licensing (licensing out music for movies, TV shows, commercials, etc. -- a separate profit center). Interfaced with 45 countries, with stronger emphasis in 17 of them (U.K., Germany, Germany, Japan, Denmark, France, Australia, etc.).Increased profits and exceeded business plan targets each year for six consecutive years, while growing the business for the long-term.
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PresidentWorldwide Entertainment Marketing, Inc. Jan 1990 - Oct 1995See above, Worldwide Entertainment Marketing, Inc.,2002-2005.
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Vice President - Marketing ManagementRca Records/Bertelsmann Music Group Jan 1984 - Jan 1990Ran day-to-day marketing for this major record label. Directed global launch and marketing of "Dirty Dancing", third most successful soundtrack album in the history of the music industry, with 35 million+ sold worldwide. Created industry's first, and most successful, 900 phone line behind Jazzy Jeff and Fresh Prince (Will Smith), with 4 million calls at over $4 paid per call on average, simultaneously driving album sales.Direct reporting departments: Product management, Creative Services, Production, Publicity, Media, and Market Research.
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Sr. Product ManagerNabisco Brands Mar 1982 - Jan 1984Ran Royal Desserts franchise. Increased volume and market share in a flat/declining market. -
Associate Product ManagerGeneral Foods Jan 1979 - Mar 1982Jell-o Gelatin - supervised consumer promotion/advertising ($40 million annual budget) for flagship brand.Test market products.Baking and Canning Products -- increased volume on high margin/trade intensive group of products .
Mike Omansky Skills
Mike Omansky Education Details
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Marketing -
Management -
Northern Highlands -
The Wharton School/University Of PennsylvaniaManagement
Frequently Asked Questions about Mike Omansky
What company does Mike Omansky work for?
Mike Omansky works for Felician University
What is Mike Omansky's role at the current company?
Mike Omansky's current role is Associate Professor.
What is Mike Omansky's email address?
Mike Omansky's email address is om****@****ian.edu
What is Mike Omansky's direct phone number?
Mike Omansky's direct phone number is +120189*****
What schools did Mike Omansky attend?
Mike Omansky attended Columbia Business School, The Wharton School, Northern Highlands, The Wharton School/university Of Pennsylvania.
What are some of Mike Omansky's interests?
Mike Omansky has interest in Social Media, Social Commerce, Consumer Internet.
What skills is Mike Omansky known for?
Mike Omansky has skills like Strategy, Marketing Strategy, Start Ups, Marketing, Entrepreneurship, Management, Leadership, Product Development, Strategic Planning, Marketing Management, Integrated Marketing, Strategic Partnerships.
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Michael Omansky
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