Michael Ortlepp Email & Phone Number

Cape Town, Wc, Za

Cape Town, Western Cape, South Africa

Cape Town Area, South Africa

Cape Town Area, South Africa

Leading the Sales team within a B2B environment. UnoPac manufactures paper and specialised packaging primarily for the food industry. National management of the Sales and Marketing function of UnoPac.

Cape Town Area, South Africa

Managing National QSR retail account: Senior client liaison, managed creative, DTP and client service teams, managed campaign budgets, brand strategy, brand and advertising planning, lead the process from brief to execution on ATL, BTL and TTL.Account Currently Managed: Hungry Lion Fast Food.

Cape Town Area, South Africa

Manage National QSR retail account: Senior client liaison, managed creative, DTP and client service teams, managed campaign budgets, brand strategy, brand and advertising planning, lead the process from brief to execution on ATL, BTL and TTL.Accounts Currently Managed: Hungry Lion Fast Food; Previously Managed: Lewis Group (Lewis, Beares, Best & Electric).

Cape Town Area, South Africa

Brand Management of Liquorshop, MediRite Pharmacies, Usave, Computicket and Transpharm Pharmaceuticals.Roles and Responsibilities:Management of LiquorShop brand for Shoprite and Checkers.• Brand strategy, media strategy, media planning, in store Point of Sale, Liaise with suppliers on their creative, briefing and approval of all creative – including television, radio, print, digital and any communication for these brands, product selection in conjunction with buyer, campaign management – such as Christmas campaign, approval of photography and creative direction of all communication, management and approval of day to day advertising.• Budget planning and presentation• Full campaign presentations to directors.• Weekly status reports and meetings with directors. Management of Shoprite Usave brand:• Brand strategy, media strategy, media planning, in store point of sale, liaise withfood buyers on media selection/ direction, creative briefing and approval –including television, radio and print, approval of day to day advertising.• Creative and media presentations to directors.• Weekly status reports with directors.Usave:Assist with brand management.Lead daily and monthly advertising campaigns from brief to execution.Liaise with Directors on planning and direction of brand.Computicket:• Assist with day to day running of Computicket – including creative briefing of print and digital, approval of advertising elements and brand strategy.MediRite:Assist with MediRite brand management:• Assist with brand management, brand strategy, media strategy

Cape Town Area, South Africa

Project management of marketing campaigns.Roles & Responsibility:Project management of advertising campaigns – including budget forecasting, budget planning, media planning, creative briefing and approval of television, radio, print, in store point of sale.Highest individual Campaign values of up to R10m, and not lower than R1m.Approval of day to day advertising for regional grocery adverts, including newspaper adverts and food leaflets.Campaign manager of Valentine’s Day, Mother’s Day, Father’s Day, Checkers Birthday (Golden Celebration), National Braai Day, Easter.Introduced initial LiquorShop specific advertising.Weekly status meetings with Brand Manager.

Cape Town Area, South Africa

Account Manager – BBDO Cape Town July 2006 – October 2008Accounts managed: Checkers Retail, Pennypinchers, I&J.• Manage client expectations in terms of creative and workflow management,brief creative teams and handle day to day running of account.

Bachelor Of Social Science, Labour, Organisational Psychology And Human Resource Management

Activities and Societies: Rowing A Social Science degree with majors in Organisational psychology, and Human Resource management.

Post Graduate Diploma, Marketing And Advertising Communications

Activities and Societies: Member of AMASA. Advertising and marketing expertise; Comprehensive strategic brand planning; Qualitative.

Diploma In Packaging Technology, Packaging

The course is aimed at those persons who are new to the packaging field and who have little or no previous knowledge of packaging, and who.

Digital Marketing Course, Digital Marketing

The course covers digital strategy, how to optimise and use digital assets to engage customers, search engine marketing, online.

Uct Cost And Management Accounting, Accounting, 75%

Short Course introducing the core principles and central concepts of Management accounting. Job Costing Process Costing Cost-Volume-Profit.