Michael Pettit Email & Phone Number

Los Angeles, California, United States

Partners. Fans. Teammates. Lakers, Rams, USC, LA Kings, LAFC & LA Angels.Audio/Digital/Podcast/Stream.Mason & Ireland, Greeny, Travis & D'Marco, Sedano & Kap, Unsportsmanlike - Destination for all LA Sports.

Los Angeles Metropolitan Area

Responsible for driving advanced advertising sales alongside an amazing team of talented Account Executives in the Los Angeles Market. Represent the exclusive streaming home of your Los Angeles Lakers (SportsNet) and Los Angeles Dodgers (SportsNet LA).

Beverly Hills, Ca

Identified and prospected new B2B sales opportunities for promotional campaigns and partnerships with F500 companies. Aligned brand partners and created promotions in support of upcoming films, working in tandem with all studio partners. Presented marketing decks to clients by phone, in-person and via video conferencing, specifically tailoring specific concepts for clients. Worked cross-functionally with marketing, advertising sales, business development, social media, legal, tech and creative teams to leverage power of the entire brand and ensure execution and success of strategic campaigns.

Los Angeles, Ca

Accountable for all national sales efforts on both Local and Entertainment teams for leading global internet media publisher. Specialized in hospitality industry relationships working closely with restaurants, hotels, spas and local attractions. Reported directly to head of sales with coordinated efforts from over 30 sales reps in 26 local and international offices.

Greater Los Angeles Area

Managed all aspects of local market syndication sales for Sony Pictures catalog of Television and film assets to 42 markets representing 16% of US TV homes. Traveled extensively throughout the US to negotiate distribution agreements, gather market competitive and build relationships with general managers and program directors. Worked closely with research and affiliate teams to produce digital sales assets for local stations to implement and monetize.

Century City, Ca

Specialized in selling inventory for MLB, NBA, NHL & NCAA Sports on over 35 regional and national sports networks. Developed relationships with advertising agencies and brand management teams for sponsorship opportunities around the country in digital, cable and broadcast TV. Created and negotiated effective multi-platform campaigns to achieve client goals.

Sold a variety of advertising programs including on-air, on-site and digital media with a heavy focus on the LA Lakers, LA Kings, UCLA Athletics and the NFL to new and existing clients. Made outbound sales calls, scheduled meetings and maintained a customer database. Performed all aspects of client servicing including media kits, ticket and travel arrangements, suite hosting and stadium tours. Handled all day-to-day office operations including execution of sales orders, internal audio production, weekly sales reports and accounting.

Greater Los Angeles Area

Worked under director of sales on a team tasked with increasing revenue for the LA Dodgers and NFL broadcast on KFWB. Established relationships and negotiated sponsorship opportunities with advertising agencies and client-direct marketing departments around Southern California. Worked closely with Dodger executives to collaborate on multi-media campaigns for shared clients.