Production Editor, Content Producer, Product Manager, Social Media Manager
Toms River, Nj, Us
Production editor, staff writer, business journalist, media product and social media manager at Urner Barry. Urner Barry is US's oldest commodity market reporting and business publisher that specializes in the timely, accurate and unbiased reporting of market news and quotations to clients in the poultry, egg, meat, seafood and related segments of the food industry through a variety of print and non-print media. Collaborate with teams of editors, market and news reporters,data analysts, and marketing and advertising sales staff to write and publish daily content for Urner Barry's suite of business-to-business, subscription-based food commodity market and news information services. Manage day-to-day operations for the Seafoodnews.com media service under the umbrella of Urner Barry brands. Oversee daily story budget with writing staff; produce daily online newsletter for mass email distribution to list of over 10,000 subscribers; report data-driven wholesale seafood commodity market analysis, seafood company news, and fishery science and sustainability news.Work with marketers and advertisers to produce and distribute a range of B2B content to support the Urner Barry and Seafood News brand. Produce marketing and advertising copy for product campaigns; script writing for online video news and podcast programs; copyediting, headline writing; and data analysis. Maintains the overall editorial direction of the Seafoodnews.com service. Reports directly to Executive Managment with subscription and advertising sales revenue performance and website traffic via Google Analytics. Collaborates with information technology professionals and web designers to improve backend efficiency of online publishing platform.Manage company Facebook, Twitter and LinkedIn accounts. Posts daily original news articles and videos and other media. Interacts with social other media accounts to expand brand awareness.