Marketing & Business Development
CurrentGrowth Catalyst: - Charged with directing and sustaining Olshan Foundation Repair's digital transformation, resulting in a 3X+ uptick in sales during my tenure - I create & execute digital advertising strategy and lead generation for multiple brands in the Home Service industry - As someone with an unhealthy addiction to lead generation, I excel at meeting cost targets and volume objectives to drive qualified sales opportunities to fast-track growthClient Acquisition, Retention & Expansion: - Lead & manage program to extend digital marketing service offerings to new brands, sectors and markets - I have secured and continue to nurture relationships with industry-leading clients, including dozens of market-leading industry brands- My efforts support companies across 36 states and over 75 officesBudget Strategist: - I manage a multi-channel, multi-brand, multi-million dollar ad budget, ensuring optimal allocation and ROIProject Manager: - I lead a diverse team of vendors, freelancers, and agencies, to execute data-informed strategies across multiple digital platforms to optimize sales performance. Strategic Collaborator: - I collaborate with key stakeholders to craft budgets and set forth (seriously) ambitious yet achievable lead generation and sales targets.