Michael Richter Email and Phone Number
Michael Richter work email
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Michael Richter personal email
Global MarketingResults-focused professional with network of international relationships and more than 20 years of global management, product strategy/marketing, video production, analyst relations and business development experience. Earned an MBA in international business and also teach global marketing as an adjunct professor. Possesses a blend of technical aptitude, writing/communication, management and creative skills applied across AI, CX, Supply chain and manufacturing, blockchain and IoT. Best known for strategic planning, producing compelling customer and solution videos and articles, innovative event presentation and facilitation, and establishing marketing operations and infrastructure. US and Luxembourg citizen (USA & EU passports) & Hong Kong permanent resident. •Collaborate with top tier customers, partners and analysts.• Create lasting structure through efforts with C-level roles for strategy, team building and organizational planning. • Collaborate with engineering and product management teams to understand, communicate benefits and demystify complex technologies for business users.• Fast-track set up, training and execution for marketing infrastructure and operations.• Deploy latest marketing tactics for sales programs and channels by creating compelling digital assets such as video, ebooks, product tours and publishing across multiple media channels.• Define and communicate innovative solutions while adhering to ambitious timelines.CORE COMPETENCIESInternational Management • Alliance Partner Collaboration • Product Management & Marketing • Blockchain • Internet of Things • Competitive Intelligence • Brand Management • Data Analysis • Corporate Relations • Creative Direction • Social Media • Supply Chain and Manufacturing • Virtual EventsSpecialties: -Product Marketing lead for SCM SaaS applications with embedded Blockchain and Internet of Things-Liaison to analyst relations; conduct presentations and live product demonstrations for analysts-Set-up and administration of infrastructure for global sales and marketing campaigns-Communicate enhancements for products based on customer and user feedback and competitive intelligence-Execute business development activities, including management of teams, accounts, client relations and new product development-Coordinate and with cross-functional video production, advertising and interactive agencies, brand research groups, engineering and project management
Oracle
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- oracle.com
- Employees:
- 202102
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Product Marketing Principal Director, Blockchain, Iot And Scm Saas ApplicationsOracleSausalito, Ca, Us -
Global Marketing Consultant & Executive ProducerMichael Richter Consulting Llc Oct 2022 - Presenthttps://www.michaelrichter-consulting.com/-A seasoned versatile global marketer and executive producer for videos.-Showcase compelling stories using video and written digital assets.-Lead product marketing for SaaS for CX, SCM, ERP, Project Management Systems (monday.com, Oracle CX, Salesforce).-Showcase digital transformation through customer stories. -Apply advanced technologies across marketing, sales and customer success functional areas.-Lead projects for launching new mobile applications and websites.-Prepare workflows diagrams for project management and CRM for sales, service and marketing. -
Adjunct ProfessorGolden Gate University May 2024 - Aug 2024San Francisco, California, UsAs Adjunct Professor at Golden Gate University, I taught a global marketing course for international students. The course is delivered in person and through an eLearning platform and blends real-world global marketing experience with academic concepts, Harvard Business Publishing Education case studies and interviews with guest speakers from different areas of expertise. -
Senior Director Product Marketing, Saas Apps, Blockchain, Iot & AiOracle Jun 2013 - Oct 2022Austin, Texas, Us-Planned and orchestrated global campaigns and directed the production of compelling customer and solutions videos, infographics, eBooks and written articles for publication.-Lead product marketer that executed the launch of Internet of Things, Blockchain and AI SaaS solutions including live demonstrations, training tutorials, and complete set of digital assets for sales support.-Supported global campaigns, virtual events, customer presentations and analyst relations .-Served as lead product marketer for Oracle's first Supply Chain Application with embedded blockchain, IoT and AI technology, Oracle Intelligent Track and Trace.-Leveraged strong relationships at Oracle and with customers, partners, analysts and influencers to mobilize projects and amplify messages.-Oversaw product releases including release readiness documentation, asset development, campaigns, sales enablement, public relations and events.-Dynamic presenter using design-led thinking with deep product knowledge and compelling stories. -
Principal Consultant - Systems Implementation & MarketingImmerse International Jan 2007 - Jun 2013A consulting service specializing in Salesforce implementation and administration, marketing consulting, and product development including web 2.0 tactics, operations, business development, product management and production of creative assets. -Participate in user experience and design groups to improve web-based leasing operations and marketing application.-Lead implementation of Salesforce.com for forecasting, reporting, customization, data management and marketing automation for clients.-Manage brand positioning and compliance, media relations, competitive analysis and collateral design and writing.-Generate new business through worldwide business network.Clients: The Prado GroupBonnie J. Addario Lung Cancer FoundationTechProseOn-Site.com
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Head Of International MarketingNaspers Limited Oct 2006 - Aug 2007Cape Town, ZaMediaZone (owned by Naspers) is a media and entertainment company that manages and develops its own brands that are distributed by video streaming/download via the internet. I wrote international business plans (assessing market potential, pricing models), articulated brand strategy, recruitment of staff, and implemented CRM system to better scale the business and improve reporting/operations. I was assigned the responsibility for customer care and email marketing for MediaZone and established policy and procedures. My role transitioned to international marketing including development and management of new brands and administering on-line campaigns, public relations, and affiliate programs. I hired the team and established six regional marketing/media relations agencies worldwide including the UK, India, Hong Kong, Australia, Brazil and France. I participated in a Power User training for the Enterprise Edition of SalesForce.com. -
Vice President Sales & MarketingSetanta Sports, Inc. Jan 2005 - Dec 2005IeLed the conceptualization and design for the on-air broadcast global brand identity and style guide.Set-up marketing and sales departments, reviewed and managed advertising, public relations and web design agencies.Launched European sports channel on DIRECTV in the USA in April '05. -
Director Of International Marketing & Sales DevelopmentYahoo! Inc. Jan 2003 - Mar 2004Sunnyvale, Ca, UsServe as liaison to Asia Pacific marketing teams for brand compliance, licensing and regional strategies. Served as liaison and central point of contact at Yahoo! corporate offices for regional offices. Managed global sales team which created media plans and tracking of multi-country campaigns for MNC's. -
Vice President Marketing & InteractiveTurner Entertainment Networks Asia Inc. 1998 - 2000UsOversaw all marketing activities, brand management, liaison with worldwide headquarters and regional offices, strategic planning, budgeting, campaign management and management of advertising, public relations and web design agencies. -
Vp MarketingCartoon Network 1998 - 2000Oversaw the marketing of Cartoon Network 24/7 cable channel across the Asia Pacific region.
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Vice President MarketingMgm Jan 1997 - Apr 1998Beverly Hills, Ca., UsLaunched new movie channel, MGM Gold, across nine Asia Pacific countries. Oversaw all agencies, marketing campaigns, and regional offices. Oversaw compliance of the MGM brand usage across the Asia Pacific region. -
Head Of Marketing & DevelopmentNews Corporation (Star Tv) Aug 1991 - Dec 1996New York, New York, UsFirst marketing manager hired at STAR TV to launch Asia's first cable and satellite entertainment channels including: Prime Sports (now ESPN-STAR Sports), MTV Asia, BBC World Service, Chinese Channel, STAR Plus (gen'l entertainment).Served as Head of Marketing at Sports channel.Managed agencies, staff, country launches, cable affiliate relations. -
Program DirectorSkyway Ymca Jan 1983 - May 1987As program director for corporate fitness facility in the Twin Cities, managed adult fitness programming, canoe/camping expeditions in the BWCA, triathlon and swim clubs, young adult programming, youth programs for inner city youth and international exchanges.-oversaw international exchange program with sister-city YMCA's-supervised over 30 volunteers and PT staff-developed curriculum, managed budgets-managed corporate giving and annual scholarship and fundraising campaigns
Michael Richter Skills
Michael Richter Education Details
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Thunderbird School Of Global ManagementInternational Marketing -
University Of St. ThomasIndustrial And Organizational Psychology -
University Of St. ThomasIndustrial And Organizational Psychology -
University Of St. ThomasIndustrial And Organizational Psychology
Frequently Asked Questions about Michael Richter
What company does Michael Richter work for?
Michael Richter works for Oracle
What is Michael Richter's role at the current company?
Michael Richter's current role is Product Marketing Principal Director, Blockchain, Iot and SCM Saas Applications.
What is Michael Richter's email address?
Michael Richter's email address is mi****@****nal.com
What schools did Michael Richter attend?
Michael Richter attended Thunderbird School Of Global Management, University Of St. Thomas, University Of St. Thomas, University Of St. Thomas.
What are some of Michael Richter's interests?
Michael Richter has interest in Kayaking, Outrigger Canoing, Politics, Civil Rights And Social Action, Trekking, Snow Skiing, Environment, Poverty Alleviation, Science And Technology, Mountain Biking.
What skills is Michael Richter known for?
Michael Richter has skills like Start Ups, Marketing Strategy, Crm, Strategy, Product Management, Marketing, Business Development, Lead Generation, Salesforce.com, Online Advertising, Sales, Digital Marketing.
Who are Michael Richter's colleagues?
Michael Richter's colleagues are Yasaswi Narindi, Sunil Samant, Irene Spada, Berit Peine, Mayuresh Shirgaokar, Sharon El Mouhib, Shane Mookram.
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