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Michael Rokosa, a veteran of the sports broadcasting industry, specializing in identifying areas for process improvement and deploying innovative solutions to proactively meet client needs in the ever-changing world of broadcast technology. Michael’s notable clients have included ION Television, the U.S. Open, and the National Hot Rod Association.Michael honed his ability to deliver innovative technological solutions in his previous role as Vice President of Operations & Engineering at the National Basketball Association (NBA). During his 15-year tenure at the NBA, Michael spearheaded the launch of NBA-TV and NBA-TV International and conceived and produced the first-ever live 3D production at the Las Vegas All Star Game. Another key accomplishment included leading the introduction of Stereo Surround at the 1987 Superbowl, a turning point in the sports broadcasting industry.
Rbf Llc
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Independent ConsultantRbf Llc Nov 2013 - PresentRaleigh-Durham-Chapel Hill AreaAccomplished broadcast operations and engineering professional with demonstrated success in the development and deployment of innovative ideas and solutions. Skilled negotiator and vendor manager.National Hot Rod Association (2016-Present):• Technology and Operations lead for the launch of a new Production/Broadcasting entity at NHRA to handle the live broadcasts of national events on the FOX networks.• Responsible for staffing, systems design, contract negotiations and the establishing of business relationships.ION Media Networks (2014-2015):• Created a multi-tiered business continuity plan for keeping the network on the air in the event of a regional disaster.• Developed and published an RFP for a Media Asset Management System to improve overall workflow, support second-level continuity plan and provide a resource for asset preparation and tracking.• Developed a plan to redesign network operations to streamline redundant processes while buttressing technical support and reliability.
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Technology ExecutiveNational Hot Rod Assn Dec 2015 - Nov 2020Greater New York City AreaStood up NHRA's nascent internal production capability. Introduced a cloud based library and edit capability that allowed them to stay relevant while working remotely during the pandemic. -
Vp Operations & EngineeringNational Basketball Association Jun 1999 - Nov 2013Secaucus, New JerseyLaunched NBA-TV in 1999 and later followed with a complete HD redesign of the facility. Was one of the principal architects of the NBA's digital media management and archive system. In 2007 conceived and produced the first ever live 3D production at the Las Vegas All Star Game. Built the NBA's High Speed Arena Network which acts as both the acquisition and delivery mechanism for the DMM. Developed the NBA Player Microphones which allowed live in game capture of player sounds. In 2011 migrated the NBA facility to its new headquarters and relaunched NBA-TV International. -
Director Field OperationsCbs Television Apr 1981 - Apr 1999New York, New YorkOverall operation responsibility for Sports, News and Entertainment field productions. Introduced Stereo Surround at the 1987 Superbowl and later to Daytona and the Final Four. Redesigned and updated the mobile unit fleet which I also had operational and maintenance responsibility for. Worked on many of CBS Sports' premiere events such as NASCAR, Final Four, Fiesta Bowl, US Open Tennis, and The Presidents Cup. On the entertainment side I worked on the Grammy Awards at Radio City and supported CBS News convention coverage. -
EngineerEspn Jul 1979 - Apr 1981Bristol, ConnecticutIn 1979 I helped launch the then fledgling sports network. Was one of the original group of engineers that operated the network at night and continued the construction by day, scrambling to get whatever new resources we could operating for the 6pm SportsCenter. Over time, and as things moderated, I settled into rolls of maintenance and construction.
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