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An award-winning journalist working for outlets such as ABC's 20/20, Dateline NBC, and CNBC. In 2000, became a founding executive of the NIC Company, a SF-based tech company funded by Oracle Corp. chairman Larry Ellison. In 2003, joined Viewpoint Corporation as head of Business Development, Marketing and Corporate Communications and interfaced with clients such as Yahoo, AOL, and Warner Brothers. Helped develop and launch company's expansion in advertising, Internet search and 3D animation. Was integral part of the turn-around team that:• Achieved three of four consecutive EBITDA positive quarters in 24 months, after years of previous losses• Raised over $12 million through four PIPE transactions • Launched new products generating positive EBITDA in 17 months• Quadrupled stock price within first 18 months.After Viewpoint became Managing Partner/ Co-Founder of PersonalScreen Media, a new film production and finance company, that produced content and technology platforms for "new media." In August 2006, became Chief Operating Officer of BrainPop, Inc. producing animated movies for four million paid Internet subscribers. During interim assignment, reorganized company's infrastructure and invigorated business development, marketing, and financial operations and expanded company's distribution base. In November 2007, founded Symbiotic Pictures Entertainment to leverage opportunities in traditional film, TV and digital media, launch interactive platforms, and explore opportunities in predictive analytics. In 2009, was recruited as interim COO and to run film, television, publishing and online media for Tyra Banks' Bankable Enterprises where he was credited with transforming the enterprise.Currently, Michael focuses on creating edgy, unique content for film, television and online. Working with innovative producers and partners to bring influential experiences to audiences. His feature films such as the espionage feature thriller, BIRDEYE, his scripted television series HAMMER, and the reality series REAR WINDOW are all in late stage development or pre-production.
Birdeye Pictures
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Birdeye PicturesUnited States
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Founder/ CeoSymbiotic Pictures Nov 2007 - PresentAt Symbiotic Pictures, we're content creators at our core inspired and driven by the rapidly changing canvas. We know how to imagine it, produce it, package it, market it, and measure its progress and success, using the time-proven rules of story-telling blended with innovative ways to measure and reach audiences. We're proficient at using all the technologies of the day - including video, predictive analytics, web analytics, digital and analog distribution platforms, innovative 360 marketing techniques, and emerging methodologies. Major clients include Apple, Adobe, Avid, and Warner Brothers, as well Richemont, the world leader in the field of luxury goods, and Japan's premier gaming company, Konami. In addition to running Symbiotic Pictures and its branded entertainment projects, Michael Salort is also the creator and writer of projects such as the scripted TV program, REAL/FAKE, currently in development in the UK; the scripted TV comedy INSIDE DOPE; the "smart reality" news program CHASING COOL with Tommy and Dee Hilfiger; the television movie, THE MASKED SANTA, sold to Hallmark in 2023; and the features, TO WHAT END and THE BOYS OF SEPTEMBER. For more information visit: www.symbioticpictures.com
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General Manager, Media & Entertainment/ Interim Chief ExecutiveBankable Enterprises (The Tyra Banks Company) Aug 2009 - Feb 2011Brought in to restructure the company's digital strategy, the role evolved quickly into a chief executive position, running operations and spearheading media initiatives across television, film and publishing. Also identified and negotiated agreements with production partners, talent agencies, studios and distributors and online partners as well as PR, brand management, marketing, legal and financial representatives and agencies. Served as the company lead to TV programs, The Tyra Show and America's Next Top Model.Initiated and negotiated a sweeping online media deal with Internet powerhouse Demand Media, and negotiated a landmark three-book deal with Random House for a fantasy fiction series titled Modelland. Spearheaded the crafting of the book treatment, and was instrumental in the development of the project and the writing of the first book of the series, published on September 13, 2011. The book went on to reach bestseller status, including the New York Times bestseller list, by the end of the month it was released. (The Publisher's Weekly review of the book can be found here: http://www.publishersweekly.com/978-0-385-74059-3)
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Managing Partner/ Co-FounderPersonalscreen Media Oct 2005 - Sep 2009As Managing Partner, responsible for structuring, building, and developing business strategies for producing and distributing digital movie content, capitalizing on new opportunities provided by the expansion of digital cinema and new technologies.Additionally, responsible for overseeing production including all aspects of story/script selection, strategic partnerships and distribution alliances as well as overseeing public relations, marketing and promotions. The company's first project, In Men We Trust, was sold to Women's Entertainment Television and went on to garner an Emmy Award nomination.
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CooBrainpop Aug 2006 - Nov 2007New York, Ny, UsAs Chief Operating Officer of BrainPop (www.brainpop.com), responsible for the company's reorganization, the launch of three new products in 2006-2007, direct management of its global staff, the evolution of its marketing, PR and business development operations, and the identification and closure of new relationships with potential broadcast and cable media, publishing, hardware and Internet partners, such as Apple, Promethean Technologies, CDW and Dell Computers. -
Svp, Marketing & Business DevelopmentViewpoint Corporation Oct 2003 - Oct 2005UsAs part of a turn-around team assigned to revitalize the struggling advertising technology and online marketing company, ran business development, marketing and corporate communications, and was responsible for the reinvention of the brand for the publicly-traded company. Was the key executive responsible for securing a game-changing partnership with Yahoo Search Services and was one of three executives directly responsible for the financial turn-around of the company and its achievement of profitability for the first time in its history. -
Media, Management & Fundraising ConsultantSalort Consulting Mar 2002 - Oct 2003Provided high-level media, management and fundraising consulting services for clients in three industries: Entertainment, Technology and Health. For entertainment clients, served as architect of companies' corporate communications strategy, business plan development and as chief fundraiser and business advisor.
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Svp, Brand ManagementThe New Internet Computer Company Mar 2000 - Mar 2002-Developed and executed comprehensive media and brand strategy for San Francisco-based start-up Internet computer company founded and financed by Oracle Corporation chairman Larry Ellison. -Consistently secured positive media placements in all forms of media: newspaper, magazine, Internet, radio and television, such as NBCs Today Show, ABCs Good Morning America, CNN, CNN-FN, USA Today, International Herald Tribune, Seattle Post-Intelligencer, Wall Street Journal, London Times, New York Times, Chicago Tribune, CBS Radio, San Francisco Business Times, Washington Post, PC Magazine, PC World, AARP s Modern Maturity, St. Petersburg Times, Miami Herald and many others.-Developed and executed East Coast partnership program to identify and secure partnerships, customer and investor leads.
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Investigative Producer, 20/20 And Primetime LiveAbc News Sep 1996 - Nov 1999New York, New York, Us-Produced long-form investigative and general assignment pieces for newsmagazine programs, 20/20 and PrimeTime Live. Responsible for all aspects of production, script writing, and editing process.-Supervised production team of five staffers per assignment with duties including budget management and time and travel scheduling.-Identified and nurtured news contacts in industries such as high-tech, law enforcement, government, and international news organizations. -
Investigative Unit Chief/ Senior Investigative CorrespondentFox Apr 1995 - Jul 1996New York, Ny, Us-As Investigative Unit Chief for "The New A Current Affair" at Fox, responsible for the creation, staffing, and supervision of six-person unit for Twentieth Television Productions.-Responsible for enterprising story ideas and coordinating and guiding staff during story production process. -As Senior Investigative Correspondent, produced and reported in-depth investigative news stories, one of which (an investigation into deceptive marketing practices by the cigarette industry) became part of the Congressional Record. -
Anchor / CorrespondentCnbc Mar 1989 - Mar 1995Englewood Cliffs, Nj, Us-Anchor of Money Wheel stock market and business broadcasts featuring live market coverage, analyst and CEO interviews, and breaking business news of the day.-Chief Investigative Reporter and Sub-Host for Steals and Deals and MoneyTonight, prime-time consumer newsmagazines airing nightly. -Alternate Anchor of Moneytalk, a live call-in investor interest show, and America's Vital Signs, a prime-time health and lifestyles news program.-Special Projects Correspondent- Produced and reported magazine segments for U.S. News and World Report programs and specials from locations in Europe, Asia and the South Pacific. -
Contributing Investigative ProducerNbc News Mar 1994 - Nov 1994New York, Ny, UsProduced long form investigation for DATELINE NBC.
Michael Salort Skills
Michael Salort Education Details
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Binghamton University School Of ManagementBusiness Management And Media -
Bronx High School Of Science
Frequently Asked Questions about Michael Salort
What company does Michael Salort work for?
Michael Salort works for Birdeye Pictures
What is Michael Salort's role at the current company?
Michael Salort's current role is CEO, Symbiotic Pictures.
What is Michael Salort's email address?
Michael Salort's email address is ms****@****res.com
What schools did Michael Salort attend?
Michael Salort attended Binghamton University School Of Management, Bronx High School Of Science.
What are some of Michael Salort's interests?
Michael Salort has interest in Co Writer Of Feature Screenplay, Writer Of Hidden Camera, A Script That Was Optioned In January, Completed Feature Script, In Men We Trust, A New Format For Television, Featuring The Lives Of Music Artists, Children, Education, Science And Technology.
What skills is Michael Salort known for?
Michael Salort has skills like Digital Media, New Media, Television, Strategic Partnerships, Entertainment, Film, Start Ups, Social Media, Advertising, Film Production, Broadcast, Video Production.
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