Michael Sarna, Ma Email & Phone Number

Phoenix, AZ, US

Phoenix, Arizona, United States

• Act as the key internal contact with various stakeholders to prepare, present and execute marketingand promotional campaigns for 250+ concerts annually at the Live Nation Owned & Operated The Van Buren (2,000 capacity.
• Serve as the primary local contact for artist marketing representatives and management regarding venue and show marketing plans
• Partner with the local talent buying team to manage the success of events across Owned & Operated + Third-Party venues
• Develop impactful promotions for Live Nation events using multiple regional media partners
• Compile and share extensive audience and artist demographic information to shape development ofmarketing plans
• Identify and activate new strategic marketing partners to enhance artist and venue exposure in thecommunity

Los Angeles, California (Remote)

• Oversaw day-to-day operation of the independent artist incubator including all artist management, marketing, sponsorships, crowdfunding, systems development
• Planned, executed and evaluated integrated marketing campaigns, advertising efforts, and release plans across multiple U.S.markets
• Managed Los Angeles-based indie band, marketing for NYC-based singer, crowdfunding campaign for Seattle-based artist, and secured $5,000 Tour Sponsorship for Orlando-based band

United States

• ShowsIGoTo.Com - Welcome to Rockville 2021 Official Commemorative Guide: Lead the planning and execution of ad sales campaign with project manager and owner (2021)
• IAS Business Coaching & Consulting: Marketing Advisor & Copywriter (2021)
• My Sister's Keeper: Grant Writer & Strategy Consultant (Jan '20 - June '21)
• Moishe House Denver: Led development of strategic planning for organization with organization’s Board including the establishment of mission statement, vision, bylaws, board structure, needs assessment, as well as.

Greater Memphis Area

• Managed a portfolio worth $1.5 million including all corporate donors and sponsors, serving as the sole relationship manager with a focus on five and six-figure partnerships from $10,000 to $500,000 annually
• Personally secured $150,000 in funding as a member of the inaugural Kresge Innovative Projects: Memphis (KIP:M) cohort
• Served as Project Manager for the planning, execution and evaluation of KIP:M including proposal creation, budgeting, program development, community engagement strategy, location procurement and staffing
• Served as organizational Development lead, driving corporate sponsorship acquisition and cultivation, grant writing and execution, as well as individual giving campaigns aimed at providing free access to bike share in.
• Systems developer of the organization, drove the creation of company-wide project management tools, corporate and individual portfolios, as well as cultivation tracking list aimed at driving fund development and.

Denver, CO

• Served as Corporate Development lead for ALA event series with emphasis on sponsorships, corporate accounts, and day-of-event activation
• Created and executed engagement and marketing strategies for all the fundraising-related communications including all copy for emails, phone calls, social media, mailings, billboards, and Google Ads in order to.
• Volunteer Manager for the ALAC for all events and office needs, recruiting and leading a team of over 100+ volunteer from throughout Colorado; managed the training and day-of engagement process

Denver, Colorado, United States

• Partnered with Festival Director to plan and execute collaborative music festival in Denver, including venue procurement, musician recruitment, rehearsal schedules, setlist creation, setup and teardown
• Served as member of “house band” for a quarter of the setlist (10+ songs), providing lead and background vocals, electric and acoustic guitar, performing with both national and local musicians

Denver, CO

• Served as Corporate Development Lead for the Bike MS Team by managing a $2 million portfolio of key corporate sponsors and accounts for the third largest ($4 million) Bike MS ride in the country including the largest.
• Supported the acquisition and fulfillment of a three-year, $180,000 title sponsorship for Bike MS
• Procured first MuckFest MS Denver Title Sponsorship, led MuckFest MS funding strategy and implementation with the National Associate Vice President of Development of Endurance & Other Events, as well as NMSS Board.
• Coordinated MuckFest MS volunteer council for two MuckFest MS event cycles; singlehandedly established a model later adopted by the national team
• Developed detailed cultivation and solicitation strategies for each account and prospect within the context of a multi-year strategy targeted to achieve revenue goals for both Bike MS & MuckFest MS.
• Increased corporate revenue, engagement opportunities and acquisition of corporate supporters through exceptional relationship building, a clean and focused plan, and consistent data management.

Denver, CO

• Collaborated with Director of Events to execute National MuckFest Operational Plan in order to lead the fundraising arm of the event including account cultivation, sponsorship sales and management.
• Coordinated MuckFest MS Volunteer Council with National Director of Emerging Campaigns, Director of Events, and National MS Society Board Member.
• Supported accounts in establishing and executing events in order to drive revenue generation.

Tempe, AZ

• Governance Committee Chair; assisted in creation and revision of mission statement, bylaws, transition for the Executive Director, etc.
• Offered input, ideas regarding the direction of Hillel on behalf of the undergraduate Jewish population at ASU.
• Member of Spring Fundraiser Committee.

Master Of Arts - Ma, Music Business (With Distinction), 4.0

Activities and Societies: Dean's List: Winter '21, Spring '21, Summer '21, Fall ‘21, Winter '22, Spring '22Innovation is shaping many.

Bachelor Of Science (B.S.), Nonprofit Leadership & Management

Activities and Societies: Sigma Alpha Mu, Fleur de Lis Society, Alternative Spring Break: NashvilleThe first degree of its kind in the.