Michael Callahan work email
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Michael Callahan personal email
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Michael Callahan is a Strategic Marketing Consultant & Fractional CMO at Siren Markets. He possess expertise in research, social media, customer service, strategic planning, product management and 19 more skills. Colleagues describe him as "I have worked with Michael Callahan multiple times over the years. He is diligent, resourceful and reliable. Some day I hope to co-found a company with him. I cannot recommend him enough.", "Michael is, first and foremost, a good person. While in some circumstances that may not necessarily mean much in a professional context, it always does with Michael. He has a strong, ethically grounded value set which resonates through everything he does. Being fair in all aspects of business dealings, putting others before oneself, being genuine and honest; these are things which most people aspire to but which come naturally to Michael and, in my time working with him, struck me as his most defining qualities. Beyond that strong ethical foundation, Michael has an admirable work ethic who rises to meet challenges which many others would shy away from. At Deepwaters, he repeatedly demonstrated the requisite marketing and intellectual prowess to make something out of nothing, even with effectively a near-zero budget and extremely limited resources. He thinks both tactically and strategically, and can contribute at the highest levels of an organization while simultaneously getting his hands as dirty as necessary. If you can convince him that your cause is worthy, you will have a powerful ally and dedicated colleague at your side.", and "Michael is an absolute powerhouse of ideas. His boundless creativity has a contagious effect, making him an invaluable asset to any team. Observing him unleash his marketing magic was an absolute delight."
Siren Markets
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Contract Fractional CmoSiren Markets May 2024 - Present
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Marketing, Data, & Product Design ConsultantConsultant 2011 - PresentClients including the Golisano Institute for Sustainability, the Rocky Mountain Institute, Rethinkingdebt.org, and Gaijin Entertainment• Led marketing and analytics for over 20 B2C, B2B2C, SaaS, and ecommerce projects through the product development lifecycle. • Generated over $7.5 million in estimated revenue for contractual clients within one year of contract. • Grew monthly active user base by over 220%, and increased per-month engagement from by over 44% in 6 months (Rethinkingdebt.org). • Lead marketing cost reduction and streamlining initiatives resulting in $180,000 (~30% of marketing budget) annual cost reduction, while increasing subscriber retention by over 20% (Rocky Mountain Institute). • Developed integrated marketing communications plans for both regular (quarterly) and growth-driven product launches on for web mobile.• Managed cross-functional technical teams, working directly with developers and customers/clients on new product launches, testing, and analytics gathering. • Created project storyboards and mockups, gathered engagement metrics, increased site ranking, and developed customer-facing and sales collateral.• Conducted competitive analysis, consumer, and operations data gathering for new product, design, and go-to-market strategies. • Managed A/B and Multivariate testing, identified relevant KPI’s, and created client test plans.
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Head Of MarketingArtela 2023 - 2024-, Us -
Vp Of MarketingVatnförn (Deepwaters) 2022 - Oct 2023Led marketing and growth campaigns for hybrid-exchange in Web3. Highest growth for unreleased project Q4, 2023. -
Head Of Marketing & ProductForta 2021 - 2022Led marketing and product for launch of real-time threat detection Web3 protocol. Funded by a16z. -
Invited Expert & ConsultantNax Group 2021 - 2021Manhattan Beach, California, UsBuilt out and managed token-focused project proposals, including structure, economics, and marketing campaigns. -
Sr. Product Marketing Manager & Data StrategistTransform Group 2019 - 2020Henderson, Nv, Us -
Sr. Product Marketing ManagerWunderkind Media & Technology Apr 2017 - Oct 2018WeChat for moms1.2 mln usersCash-flow positiveDaily engagement ca. 1hr/user/day - higher than Facebook + Messenger + Instagram#1 in the world in daily user content generation in parenting Moms stay beyond childbirthSeed stage VC-backedMom.life launched digital crypto-economy that pays moms to share motherhood with peers, bringing blockchain to mass adoption by a major new audience -
Marketing & Business Development ManagerMediamelon, Inc. 2016 - 2016San Francisco, Ca, Us• Conceptualized and managed several on-going marketing, branding, and design projects including website, G2M strategy, and printed collateral.• Managed storyboarding and operations for a wide range of design for marketing data-focused projects.• Explored and defined opportunities for new business in innovative market. • Wide-spectrum lead generation.• Created sales ground-up sales opportunities with a wide range of B2B customers.• Managed implementation of new CRM, and created organizational processes for its use by sales and engineering teams.• Identified, contacted, and demoed over 35 new customers. -
Mentor/Product Marketing ConsultantHigh Tech Rochester 2011 - 2014Rochester, New York, Us• Mentored over 20 tech startups in ground-up product and brand development, market research and strategy, customer acquisition, and product deployment. • Helped Generate over $8 million in estimated ground-up revenue • Developed multi-dimensional agile marketing programs for over 12 companies in 8 different industries.• Served as design and/or product lead for six startups. • Defined project scope, goals, and deliverables to create market differentiation and sustainable growth.• Managed testing and validation, regulatory compliance, and risk assessment for multiple projects in tandem. -
Founding Partner, CmoAll Access Menus Llc 2011 - 2013• Organized, planned and managed all elements of a new tech-company. • Managed growth of new mobile application to over 20,000 users.• Identified, contracted, and managed relationships with over 40 companies.• Designed complete range of marketing materials including web, print, video, and social media. • Explored and defined opportunities for new business in innovative market. • Provided research, analysis, and actionable conclusions based on local and global technical markets. • Created and managed complete user experience from the ground up, including graphics, UX/UI, and associated user flows and analysis. • Created professional presentations for a business-development environment and incubator.
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Founding Partner, Ceo & Director Of MarketingCsw Business Advancement Solutions 2010 - 2012• Organized, planned and managed all elements of a new tech-company.• Generated over $60,000 in ground up sales. • Identified, contracted, and managed relationships with 11 companies.• Helped design complete range of marketing materials including web, print, and social media. • Managed complete user experience, user flows, and analysis from the ground up, and assisted in creation of all UX/UI, and graphics.• Managed logistics and operations of a project team for 5+ independent projects.• Registered 6 patent and 2 trademark applications.• Fostered and managed relationships with over 20 companies and business clients.
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Branch ManagerVector Marketing 2008 - 2010Olean, Ny, Us• $18,000+ in Personal Sales in approximately 2 months.• Maintained over a 40% conversion rate and 90% sales success rate.• Multiple awards for sales and management including the Campaign II Presidents Club award for Sales Excellence, #1 New Sales Representative in Syracuse District for Campaign II, and Commendation of Consistency Campaign I & II for exceeding lead generation and sales goals more than 10 weeks in a row.• Assisted Divisional office in day-to-day operations and managed active advertising operations on RIT campus. • Personally planned and operated all aspects of successful Branch office in Auburn NY May-August 2009. • $64,000+ in Branch Sales• Interviewed, trained, launched and managed 60+ sales representatives. • Planned and organized 35+ sales meetings. • Interviewed 180+ applicants. • Organized and ran 15+ 3 day training seminars.
Michael Callahan Skills
Michael Callahan Education Details
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Rochester Institute Of TechnologySpecialties In Environmental Sustainability And Management -
Rochester Institute Of Technology
Frequently Asked Questions about Michael Callahan
What company does Michael Callahan work for?
Michael Callahan works for Siren Markets
What is Michael Callahan's role at the current company?
Michael Callahan's current role is Strategic Marketing Consultant & Fractional CMO.
What is Michael Callahan's email address?
Michael Callahan's email address is ms****@****rit.edu
What is Michael Callahan's direct phone number?
Michael Callahan's direct phone number is 131575*****
What schools did Michael Callahan attend?
Michael Callahan attended Rochester Institute Of Technology, Rochester Institute Of Technology.
What are some of Michael Callahan's interests?
Michael Callahan has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief.
What skills is Michael Callahan known for?
Michael Callahan has skills like Research, Social Media, Customer Service, Strategic Planning, Product Management, Marketing, Leadership, Microsoft Office, Data Analysis, Event Planning, Management, Project Management.
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