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Michael Senior Email & Phone Number
Director of Product Governance
at
Markerstudy Distribution
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✓ Verified July 2026
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Role
Director of Product Governance
Location
Stockport, England, United Kingdom
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Michael Senior is listed as Director of Product Governance at Markerstudy Distribution, based in Stockport, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Michael Senior.
Michael Senior previously worked as Head of Proposition and Governance at Atlanta Group and Senior Product and Account Manager at Swinton Group. Michael Senior holds 2:1 Ba Hons, Business Studies (Marketing) from Liverpool John Moores University.
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Markerstudy Distribution
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Profile bio
About Michael Senior
Highly accomplished, creative and versatile with 20 years experience within product, commercial and change management. A team player with the essential organisational and interpersonal skills required to motivate, direct and produce positive results. An excellent communicator at all levels who sets high professional standards for himself and those around him. A wide base of knowledge and experience acquired across a range of channels, products.Specialists: Developing strategy, implementation and focus on delivering resultsChange management and deliveryBuilding, leading, managing and developing teamsProduct Governance – development and delivery of governance / conduct risk initiatives and frameworksThird party sourcing and relationship managementCommercial acumen – P&L, pricing and budget management Marketing expertise built across all major distribution channels, all aspects of the marketing mix and a wide spectrum of financial products – including general insurance, savings, credit cards, personal loans and current accounts.Creating and managing compelling offers to deliver optimal value to the organisation and customers
Listed skills include Financial Services, Product Management, Change Management, Business Strategy, and 25 others.
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Michael Senior's current company
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15 roles · 27 years
Michael Senior work experience
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Director Of Product Governance
CurrentResponsibility for a team of product governance professionals, making sure we’re delivering great outcomes and fair value for our millions of customers across multiple brands and product lines.
Jul 2024 - Present
Head Of Proposition And Governance
Responsible for new proposition design, management, and product governance
May 2019 - Sep 2024
Senior Product And Account Manager
Responsible for the product and insurer account management of the Optional Extras across all business lines and Business Insurance products
Jul 2016 - May 2019
Product Governance Manager (Contract)
Senior manager responsible for building new product governance framework for the company in addition to supporting the NPD
Apr 2016 - Jul 2016
Risk Manager (Contract)
Product risk SME (1st Line) for Retail and Commercial Banking, with specific responsibility for design and delivery of Annual Product Reviews, also 1st line representative on key projects.
Oct 2014 - Mar 2016
Manager, Mass Affluent, Customer Segments And Propositions (Contract)
Defining and developing the Mass Affluent proposition for Lloyds Bank, Bank of Scotland and Halifax. Working across all channels and products to ensure excellence at every touch point to build and protect this most valuable group of customers.6 month contract due to expire end 2014.
Jun 2014 - Oct 2014
Managing Director
Senior Marketing Consultancy Ltd
Managing Director contracting / consulting on all aspects of marketing - specialising in Change, Product and Commercial Management.
Jul 2011 - Jun 2014
Change, Product & Commercial Management – C&G / Project Verde (Tsb) (Contractor)
Product and commercial management of entire C&G savings book of c£10bn. Savings SME for project Verde (establishing new TSB bank).Key Achievements:- Streamlining of on-sale product range- Change management and delivery for creation of new TSB bank (C&G and LTSB saving products); Risk due diligence, new product terms and conditions, legal notification to customers, seamless switch to LTSB product range in advance of TSB separation, new TSB product range and marketing materials, training and approval of new TSB savings product team, movement of c2.5m live customer accounts with £16bn balances and new savings product range to launch TSB on day - Rebrand of Lloyds TSB to Lloyds Bank
Jan 2011 - Sep 2013
Change, Product & Commercial Management – Bos (Contractor)
LTSB savings lead on the integration of Bank of Scotland to LTSB banking systems, SME for integration project and Product and commercial management of new BoS product range.Key Achievements:- Successful movement of 37m accounts moved in a single weekend (Halifax and BoS) and entirely new BoS product range launched on a single day- Product and commercial management of new BoS product range and transitioning management to a newly established product team
May 2011 - Dec 2011
Savings Product & Commercial Management – Ltsb (Contractor)
Product and commercial management of LTSB ISA product range (key products in range) - P&L owner – delivery of income and balance targets, writing and presenting pricing proposals and business plans, forecasting, trading performance, marketing planningKey Achievements:- Development of ISA strategy changing the product design to support objectives - creative thinking and detailed execution with customer focus - championing the customer agenda whilst balancing conduct risk with commercial objectives- Product Governance – lead savings product representative on several high profile initiatives, ensuring consistently excellent quality of delivery and driving forwards the governance and conduct risk agenda within products- Successful 2010 and 2011 LTSB ISA seasons – focused customer service and complaints reduction, marketing budget of c£3m per year – ATL and BTL campaigns,- Increasing market share of ISA transfers c.30% above stock levels – building ISA book from £10bn to £15bn
Dec 2009 - May 2011
Category Head - Personal Lending
Development and continued evolution of the Group loan and credit card strategy across all channels. Overall responsibility for all aspects of the product category including product design, P&L delivery, pricing, marketing, customer insight and compliance. Development and ongoing management of 3rd party partners.Delivered Loan broking for B&B both online and via the branch network. Full responsibility for product and P&L. Business lead on B&Bs credit card and personal loan strategy and managed the process of tender, selection, commercial negotiations and subsequent move to partner with Co-operative Bank for loans to replace the broking proposition to increase the control, reduce costs and reduce compliance exposure of B&B within this market.
Jul 2003 - Nov 2006
Head Of Products
Smile.Co.Uk
Key Achievements: • Sole responsibility for the development and implementation of product strategy for the entire product range (current accounts, savings, loans, credit cards, share dealing, funds supermarket and shopping). • Established a customer contact and retention strategy contributing significantly to achieving a higher average product holding per customer than the Co-operative Bank (parent company) within two years of launch.• Recruited and developed a new product team (five product managers and a research manager) and made it a driving force and centre of excellence within the company • Launch of several new products – share dealing, funds supermarket, packaged current account and mortgages • Full redesign and re-launch of the online customer-banking environment that resulted in a 43% increase in new account openings by existing customers• Achieved customer satisfaction ratings above that of the Co-operative Bank and second only to First Direct. Winners of numerous industry awards including ‘best online bank’ and four ‘best product’ awards in 2003 and three awards from the Guardian Consumer Finance awards in 2003. A great achievement for a company with the most limited financial resources of any of our competitors.
2000 - 2003
~3 yrs
Savings And Insurance Product Manager, Co-Operative Bank
End to end’ ownership of the marketing function for savings and insurance products.Key Achievements: • Design and launch of Cash Mini ISA exceeding anticipated recruitment and balance volumes by a factor of two• Grew a declining savings book by over 25% with minimal budget whilst protecting existing margins• Created a liabilities strategy to position the bank for the rapid balance growth requirements presented by the introduction of mortgages• Marketing communications for my product lines• Focusing on cross sales of general insurance products increasing income and commission terms
Oct 1998 - Jun 2000
Marketing Officer, Cis
I was a product specialist for Unit Trusts/PEPS, Regular Investments and Personal Pensions. Key Achievements: • Huge challenge of becoming a product specialist within the business, passed FPC exams to aid my credibility• Development and provision of MI suite to CEO level • Development and delivery of bespoke Financial Adviser laptop software.
May 1995 - Oct 1998
1 education record
Michael Senior education
FAQ
Frequently asked questions about Michael Senior
Quick answers generated from the profile data available on this page.
What company does Michael Senior work for?
Michael Senior works for Markerstudy Distribution.
What is Michael Senior's role at Markerstudy Distribution?
Michael Senior is listed as Director of Product Governance at Markerstudy Distribution.
Where is Michael Senior based?
Michael Senior is based in Stockport, England, United Kingdom while working with Markerstudy Distribution.
What companies has Michael Senior worked for?
Michael Senior has worked for Markerstudy Distribution, Atlanta Group, Swinton Group, Swinton Insurance, and The Co-Operative Bank Plc.
How can I contact Michael Senior?
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What schools did Michael Senior attend?
Michael Senior holds 2:1 Ba Hons, Business Studies (Marketing) from Liverpool John Moores University.
What skills is Michael Senior known for?
Michael Senior is listed with skills including Financial Services, Product Management, Change Management, Business Strategy, Retail Banking, Relationship Management, Credit Cards, and Team Management.
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