Michael Solomon Email and Phone Number
Michael Solomon work email
- Valid
- Valid
- Valid
- Valid
- Valid
- Valid
Michael Solomon personal email
Michael Solomon phone numbers
Today your brand must reach the modern consumer who defies categorization. Consumers expect brands to map to their unique habits, preferences, and expectations.Consumers don’t buy products because of what they do. We buy them because of what they mean. Do you know what your brand MEANS to your consumers? Hi, I’m Michael Solomon, a Professor of Marketing in the Haub School of Business at Saint Joseph’s University in Philadelphia, Marketing Consultant and published Author of the most widely used book on consumer behavior in the world, “Buying, Having, and Being.”My latest book in this area is “Why Fashion Brands Die & How to Save Them,” which I co-authored with Brandon Roe, the host of the Fashion Podcast. And in 2022, I will have another of my books published: “Fashion and Luxury Marketing .” As a recognized world expert on Consumer Behavior, I am regularly engaged to advise leading brands such as Calvin Klein, eBay, Campbell’s, United Airlines, Levi Straus, Intel, Dupont, BMW, Under Armour, Timberland, Wrangler, Lululemon, and H&M, just to name a few. I am a frequent guest on shows like The Today Show, Good Morning America, and CNN to comment on consumer issues.My latest book, The New Chameleons: How to Connect with Consumers Who Defy Categorization, is marketing for the next generation and might just be my most impactful work to date.You see, although the world has moved on, marketers are still using the same outdated categories to pigeonhole their customers. Brands are still forcing people into segmentation cages, such as binary gender divides, which only alienates the modern consumer.Boundaries are blurring, and today’s consumers fit into multiple categories. Like chameleons, they change their identities faster than Lady Gaga changes outfits. To engage with this new consumer and stay ahead of competitors, brands need to adapt their marketing for the chameleon consumer.In “The New Chameleons,” I show marketers and retailers why they need to move away from traditional categories and see consumers as individuals rather than as part of a homogenous market segment.
Saint Joseph'S University - Erivan K. Haub School Of Business
View- Website:
- sju.edu/kinney
- Employees:
- 76
-
Professor Of MarketingSaint Joseph'S University - Erivan K. Haub School Of BusinessPhiladelphia, Pa, Us
-
Professor Of MarketingSaint Joseph'S University - Erivan K. Haub School Of Business Aug 2006 - PresentPhiladelphia, Pa, Us -
ContributorForbes Jun 2018 - PresentJersey City, Nj, UsRegular contributor on topics related to marketing, retailing, consumer behavior and branding. -
Keynote SpeakerMichael Solomon, Ph.D. Jan 2010 - Present
-
Expert MemberExpert Market Jun 2021 - PresentAustin, Tx, Us -
Contributing AuthorBranding Strategy Insider Jun 2018 - PresentWestlake Village, California, UsBranding Strategy Insider helps marketing oriented leaders and professionals gain actionable insights and a 360-degree perspective of the rapidly evolving disciplines of brand strategy and brand management. -
Professor Of MarketingSaint Joseph'S University Aug 2006 - PresentPhiladelphia, Pa, Us -
DirectorMind/Share, Inc. Jan 1995 - PresentMind/Share specializes in designing and executing visually-engaging online data collection applications for clients such as DuPont, PPG Industries and Visa. We also work on litigation involving issues such as trademark confusion and deceptive advertising.
-
AuthorPearson Education (Prentice Hall) 1989 - PresentAuthor of best-selling textbooks on Principles of Marketing, Consumer Behavior, Introduction to Business and Social Media Marketing.
-
Accredited Continuing Education Program Facilitator For Association Executives (Caes)Xtracredits Apr 2019 - Jun 2021The course, “How to Demystify the Mind of the Member,” is approved for Continuing Education Credit for association executives. You can enhance your ability to attract new members and ramp up the engagement of your existing members while maintaining your professional accreditation!This self-study course is available online 24/7. The ASAE (Center for Association Leadership) has approved the course for 2.5 hours of CAE Continuing Education Credit. Why take this course? Engaged members are more satisfied, see value in their membership, and participate in more activities. You will walk away with a better appreciation of the factors that determine when, or whether, members will tune in to what you say and influence the likelihood they will choose to participate. In this course you will understand how your members’ minds process incoming information from external sources and how they make sense of this information (often adding their own biases in the process). Learn how they integrate all of these messages to arrive at the decision to join an association or register for a meeting. We will also look at some major disruptions in the association/member relationship and explore how learners can stay on top of these important changes to enhance the member experience.
-
Professor Of Consumer BehaviourThe University Of Manchester, U.K. Aug 2007 - Aug 2013
-
Human Sciences Professor Of Consumer BehaviorAuburn University Aug 1995 - Jul 2006Auburn, Al, Us -
ChairmanRutgers University Aug 1987 - Jul 1995New Brunswick, Nj, Us -
Associate Director, Institute Of Retail ManagementNew York University Aug 1983 - May 1985New York, Ny, Us -
StudentBrandeis University 1973 - 1977Waltham, Ma, Us
Michael Solomon Skills
Michael Solomon Education Details
-
University Of North Carolina At Chapel HillSocial Psychology -
Brandeis UniversityPsychology
-
Brandeis UniversitySociology
-
PearyPsychology
Frequently Asked Questions about Michael Solomon
What company does Michael Solomon work for?
Michael Solomon works for Saint Joseph's University - Erivan K. Haub School Of Business
What is Michael Solomon's role at the current company?
Michael Solomon's current role is Professor of Marketing.
What is Michael Solomon's email address?
Michael Solomon's email address is mi****@****sju.edu
What is Michael Solomon's direct phone number?
Michael Solomon's direct phone number is 1(610)660*****
What schools did Michael Solomon attend?
Michael Solomon attended University Of North Carolina At Chapel Hill, Brandeis University, Brandeis University, Peary.
What are some of Michael Solomon's interests?
Michael Solomon has interest in Virtual Worlds And Social Identity, Branding And Self Identity, Social Media, Trends In Popular Culture, Advertising, Consumer Behavior, Marketing Research, Litigation Research.
What skills is Michael Solomon known for?
Michael Solomon has skills like Marketing Strategy, Marketing, Strategy, Advertising, Social Media Marketing, Leadership, Qualitative Research, Publishing, Management Consulting, Product Development, Market Research, Data Analysis.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial