Michael Buchanan Email & Phone Number
@mtb.com
3 phones found area 404
LinkedIn matched
Who is Michael Buchanan? Overview
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Michael Buchanan is listed as Partner, Education and Consulting at Spark Novus, based in Atlanta Metropolitan Area, United States, United States. AeroLeads shows a work email signal at mtb.com, phone signal with area code 404, and a matched LinkedIn profile for Michael Buchanan.
Michael Buchanan previously worked as Executive Director, Marketing Operations - Interim at Ncr Voyix and VP, Marketing Ops, Digital & Transformation at Mtb, Inc,. Michael Buchanan holds Mba, Strategy & Marketing from University Of Georgia - Terry College Of Business.
Email format at Spark Novus
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AeroLeads found 3 current-domain work email signals for Michael Buchanan. Compare company email patterns before reaching out.
About Michael Buchanan
Digital marketing and marketing technology strategist, team leader, and digital transformation expert focused on strategic market planning, excellence, and optimization. Accelerate revenue by developing targeted go-to-market strategies, expanding market share, and maximizing customer loyalty via data-driven, measurable results. Specialties and client roster include:✔ Marketing Strategy (B2B, B2C, SaaS)✔ Digital Marketing (SEM, social, display, video, email, influencer)✔ Marketing Operations✔ Performance Marketing✔ AI for Marketing✔ Customer Journey Mapping & Segmentation✔ Lead Generation✔ Growth Marketing✔ Partnership & Alliance Management✔ Team Leadership✔ Marketing Budget and Channel OptimizationClients: Aflac, Carter's, Coca-Cola, Cox Communications, Cricket Wireless, Georgia Aquarium, Nissan North America, Sage Software, SelfStorage,com, Spanx, Thyssenkrupp, Toto, Travelport, Verifone
Listed skills include Digital Marketing, Marketing Strategy, Marketing, Integrated Marketing, and 26 others.
Michael Buchanan's current company
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Michael Buchanan work experience
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Executive Director, Marketing Operations - Interim
Current- Brought in to lead a global team of 11 people to develop GTM, ABM, and penetration strategies for enterprise and SMB market segments across 3 industries, assess and deploy innovative Martech solutions to optimize.
- Assessed and right-sized the MarTech stack to optimize costs while empowering growth opportunities across business units.
- Optimized website content and structure to drive more qualified traffic and increase sales leads and opportunities.
- Collaborated cross-functionally to launch a chatbot using embedded AI to maximize customer engagement and sales qualified leads.
Vp, Marketing Ops, Digital & Transformation
- Accelerate business goals via OGSM road maps, conduct buyer decision analysis and segmentation, analyze opportunity landscape for differentiation, develop funnel content strategy, optimize performance marketing, and.
- Maximized marketing campaign performance via targeted customer segmentation, full funnel content alignment, website & landing page optimization, A/B testing, and rigorous data analysis.
- Onboarded AI tools to increase resource productivity and achieve higher ROI.
- Created robust attribution models and platform integration to optimize marketing spend and improve customer segmentation efforts.
Vice President, Digital Marketing & Marketing Operations
- Led marketing strategy and digital marketing initiatives with a team of 7 people to support a portfolio of Fortune 500 and SMB clients.Selected accomplishments:
- Implemented CRM, CMS, CRO, and analytics tracking platforms to optimize marketing implementation and customer segmentation to produce more efficient and effective marketing campaigns.
- Developed customer targeting models to reduce customer acquisition costs (CAC) and increase lifetime value (LTV).
- Created marketing dashboards to track and visualize performance to support more efficient and effective marketing spend.
Michael Buchanan education
Mba, Strategy & Marketing
Bba, Rmi
Frequently asked questions about Michael Buchanan
Quick answers generated from the profile data available on this page.
What company does Michael Buchanan work for?
Michael Buchanan works for Spark Novus.
What is Michael Buchanan's role at Spark Novus?
Michael Buchanan is listed as Partner, Education and Consulting at Spark Novus.
What is Michael Buchanan's email address?
AeroLeads has found 3 work email signals at @mtb.com for Michael Buchanan at Spark Novus.
What is Michael Buchanan's phone number?
AeroLeads has found 3 phone signal(s) with area code 404 for Michael Buchanan at Spark Novus.
Where is Michael Buchanan based?
Michael Buchanan is based in Atlanta Metropolitan Area, United States, United States while working with Spark Novus.
What companies has Michael Buchanan worked for?
Michael Buchanan has worked for Spark Novus, Ncr Voyix, Mtb, Inc,, and C & M Consulting.
How can I contact Michael Buchanan?
You can use AeroLeads to view verified contact signals for Michael Buchanan at Spark Novus, including work email, phone, and LinkedIn data when available.
What schools did Michael Buchanan attend?
Michael Buchanan holds Mba, Strategy & Marketing from University Of Georgia - Terry College Of Business.
What skills is Michael Buchanan known for?
Michael Buchanan is listed with skills including Digital Marketing, Marketing Strategy, Marketing, Integrated Marketing, Seo, Social Media Marketing, Crm, and Interactive Marketing.
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